Shoppers hit back at Sainsbury's saying meal deal price hike is 'not fair'
A lunchtime meal deal at Sainsbury's has had its price hiked by 20p – and shoppers aren't impressed.
The popular deal, which can include the likes of a sandwich or salad with a choice of snacks and a drink, will now set you back £3.95.
It's the second time in a year that the supermarket has increased the price of the deal.
It had been fixed at £3 since at least 2014 before it was increased to £3.50 in May 2021 and then £3.75 in July last year.
One disgruntled shopper said on X (formerly Twitter): 'Sainsbury's meal deal gone up, we are in the end times.'
'Just noticed this today, hadn't heard anything about it,' another added.
'It's slowly creeps up every so often…it's just not fair.'
While another person commented: 'Ugh meal deals going up again. Why?'
A Sainsbury's spokesperson told Newsquest: 'With millions of possible combinations, we continue to offer one of the best value meal deals around.
'We've also recently introduced a range of new products just in time for summer, including our best-seller Picnic Triple Sandwich and build your own salad options.
'This means anyone who shops with us can choose from an affordable selection of more than 150 mains, 300 snacks and 400 drinks.'
Recommended reading:
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Christmas in June? Shoppers say 'must be a wind up' as festive stock hits stores
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Costa Express drinks are included in the Sainsbury's meal deal, including regular-sized hot drinks from the Costa Express machine.
The supermarket recently added 35 new products to their meal deal range, including the option to build your own salad, the Picnic Triple Sandwich and a Krispy Kreme Glazed Doughnut as a new snack.
The Sainsbury's deal has no discount for Nectar card holders, but it also has a 'premium' meal deal which launched in 2022 at £5 and still remains at that price.
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