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Aqua Tower Water System Explained: Build Your Own Off-Grid Atmospheric Generator for DIY Water Independence (2025)

Aqua Tower Water System Explained: Build Your Own Off-Grid Atmospheric Generator for DIY Water Independence (2025)

Business Upturn28-06-2025
Austin, June 28, 2025 (GLOBE NEWSWIRE) —
What Is the Aqua Tower System?
Unlike its namesake, the Aqua Tower system we're discussing here is not a high-rise building. It's a unique DIY educational framework designed to help individuals construct their atmospheric water generator. In a world grappling with droughts, contamination fears, and reliance on aging infrastructure, the Aqua Tower system stands out as a solution that promotes decentralization, self-reliance, and climate resilience.
Unlike commercial units that cost thousands of dollars, the Aqua Tower is a set of downloadable blueprints, visual guides, and instructional content. It allows everyday users to construct an off-grid, solar-compatible device that captures humidity from the air, condenses it, and stores it as usable water, all at a fraction of the cost of commercial units.
By distinguishing itself from real estate projects and reframing the term 'Aqua Tower' within the context of sustainability and preparedness, this system redefines what water autonomy can look like at the individual level.
Disambiguation: Not a Condo — A Climate Solution
It's worth repeating: the Aqua Tower system is not a residential high-rise, apartment complex, or luxury skyscraper. While the name 'Aqua Tower' is also used by Studio Gang for its iconic 82-story mixed-use building in downtown Chicago—known for its undulating balconies, green roof, and vertical community concept—this Aqua Tower has no connection to the architecture or real estate of that building.
Despite the confusion caused by the shared name, the Aqua Tower water system is not a real estate project. It's a comprehensive guide for building a personal atmospheric water generator designed to help individuals convert air moisture into clean drinking water. This guide is a valuable resource for those interested in climate resilience, emergency preparedness, and DIY water independence.
Searchers looking for an 'Aqua Tower water system' or 'Aqua Tower off-grid water generator' are not seeking Chicago's skyline but a solution to water scarcity in their home, homestead, or preparedness plan. That's why this long-form guide exists: to clarify and elevate the water system concept in SEO while maintaining total separation from real estate branding.
The Aqua Tower generator is not a building—it's a building. While the term 'Aqua Tower' may evoke images of real estate listings or high-rise apartments in search results, this educational guide focuses entirely on water independence and environmental resilience. SEO noise around luxury housing has made it harder for legitimate innovations in atmospheric water generation to gain visibility. That's why this guide is framed as a hands-on, public knowledge solution for individuals—not corporations—looking to regain control of their most critical resources.
The 2025 Water Crisis: Why DIY Atmospheric Water Is on the Rise
In 2025, water scarcity isn't a looming threat — it's a present-day emergency. Lake Mead and Lake Powell continue to recede, aquifers are tapped to exhaustion, and more municipalities are issuing water restrictions. Climate scientists confirm that the U.S. is experiencing a megadrought, the worst in 1,200 years. With failing infrastructure and supply chain disruptions, even city dwellers are seeking ways to safeguard basic needs.
Search trends reflect this shift. Google queries for terms like 'DIY water generator,' 'atmospheric water from air,' and 'off-grid water solution' have more than doubled in the past two years. Citizens are no longer just filtering tap water — they're investigating how to generate it. Interest has expanded beyond prepper communities and into mainstream forums, where homeowners, apartment renters, and even teachers are exploring home-based water harvesting solutions.
Within this context, the Aqua Tower guide has gained traction as one of the most accessible, modular, and replicable methods for reclaiming control over water sourcing. It addresses the growing demand for household-level solutions in an era when utilities can no longer be taken for granted. Unlike product-driven solutions, the Aqua Tower focuses on empowerment and resilience, instilling a sense of empowerment and resilience in its users.
How the Aqua Tower Works: A Simplicity-First Design
The Aqua Tower operates using the basic principle of condensation. By cooling humid air below its dew point, it extracts water vapor and collects it in a storage reservoir. Think of it as the DIY cousin to expensive military-grade air-to-water machines built with affordable, retail-available parts.
The instructional materials walk users through a simple architecture: Condensation Unit : Mimics HVAC technology to extract moisture.
: Mimics HVAC technology to extract moisture. Collection Basin : Channels water safely into storage.
: Channels water safely into storage. Filtration Stage : Offers flexible options for standard water safety measures (charcoal filters, UV light, etc.).
: Offers flexible options for standard water safety measures (charcoal filters, UV light, etc.). Solar Integration: Optional add-on for users seeking full off-grid capability.
This system doesn't rely on proprietary hardware or expensive gadgets. Instead, it's intentionally open-source and adaptable, encouraging users to innovate based on available materials and regional humidity levels. Users can also scale the system to meet their needs, with some creating compact models for apartments and others building full-sized harvesting towers for small homesteads, showcasing the system's adaptability and resourcefulness.
Key Features of the Aqua Tower System Modular Design : Built-in layers — users can upgrade over time.
: Built-in layers — users can upgrade over time. Affordability : The total estimated build cost is often under $200.
: The total estimated build cost is often under $200. Energy Flexibility : Compatible with both standard outlets and solar panels.
: Compatible with both standard outlets and solar panels. Accessibility : Requires no engineering experience; built for laypeople.
: Requires no engineering experience; built for laypeople. Transparency : No subscription fees, locked-in filters, or branded parts.
: No subscription fees, locked-in filters, or branded parts. Adaptability : Works with locally available materials and variable climate conditions.
: Works with locally available materials and variable climate conditions. Skill Building: Encourages users to develop knowledge in physics, airflow, water safety, and sustainable engineering.
In addition, the blueprint is designed to accommodate variable climate conditions. While water output will differ based on ambient humidity, even semi-arid zones can yield usable volumes of water, especially overnight, when relative humidity increases. The guide includes charts and data tables to help users estimate water production based on geographic regions and seasonal weather patterns.
Who Should Use the Aqua Tower System and Why
The Aqua Tower water system appeals to a broad spectrum of users. While it originated from off-grid survivalist thinking, its application has expanded into mainstream households, educational environments, and urban settings. Whether someone is preparing for long-term resilience or exploring sustainable solutions, Aqua Tower meets people where they are. Off-Grid Enthusiasts and Homesteaders : For those living in areas without municipal water infrastructure, Aqua Tower offers a scalable method of water generation that doesn't rely on wells or rain collection.
: For those living in areas without municipal water infrastructure, Aqua Tower offers a scalable method of water generation that doesn't rely on wells or rain collection. Urban Renters and Apartment Dwellers : Even individuals in multi-unit buildings can use modified, compact versions of the system for balcony or rooftop water harvesting.
: Even individuals in multi-unit buildings can use modified, compact versions of the system for balcony or rooftop water harvesting. RV Travelers and Van Lifers : With portable solar power and a sealed reservoir, this water system serves as a practical mobile hydration option.
: With portable solar power and a sealed reservoir, this water system serves as a practical mobile hydration option. Science Educators and Students : Teachers in STEM programs use Aqua Tower to illustrate environmental science, thermodynamics, and sustainable engineering in action.
: Teachers in STEM programs use Aqua Tower to illustrate environmental science, thermodynamics, and sustainable engineering in action. Emergency Planners: Households preparing for natural disasters, power outages, or water shortages can add Aqua Tower to their readiness plans.
In short, anyone who values self-reliance, resource innovation, or independence from clean water sources is a candidate for this system.
Who's Using Aqua Tower: Real-World Use Cases Off-Grid Homesteaders : Families in remote areas without access to well drilling or piped utilities are adapting Aqua Tower to generate essential daily water.
: Families in remote areas without access to well drilling or piped utilities are adapting Aqua Tower to generate essential daily water. Urban Preppers : City-based individuals are customizing small units to operate discreetly on fire escapes, rooftops, and even near windows with high indoor humidity.
: City-based individuals are customizing small units to operate discreetly on fire escapes, rooftops, and even near windows with high indoor humidity. Science Classrooms : Schools from elementary to college level are integrating Aqua Tower into lesson plans focused on climate, conservation, and applied physics.
: Schools from elementary to college level are integrating Aqua Tower into lesson plans focused on climate, conservation, and applied physics. Online Communities: The system is regularly discussed in prepping forums, YouTube build walkthroughs, and Reddit DIY engineering threads.
These use cases demonstrate that the system is not only flexible but has also been widely adopted by a diverse group of users with varied lifestyles and needs.
Limitations and Honest Expectations
Transparency is one of the pillars of the Aqua Tower mission. While the system offers a unique path to water resilience, it is not a one-size-fits-all miracle device. It's essential to understand what it can and cannot do: Humidity Dependence : Atmospheric water generation requires a certain threshold of moisture in the air. In desert environments or at high elevations, water yield may be minimal. The guide includes climate charts and workarounds, but physical limits still apply.
: Atmospheric water generation requires a certain threshold of moisture in the air. In desert environments or at high elevations, water yield may be minimal. The guide includes climate charts and workarounds, but physical limits still apply. Not a Medical Device : Aqua Tower is not a certified purifier. It's a guide to building a harvesting system. Users are responsible for implementing additional safety and filtration layers tailored to their specific water needs and local environmental contaminants.
: Aqua Tower is not a certified purifier. It's a guide to building a harvesting system. Users are responsible for implementing additional safety and filtration layers tailored to their specific water needs and local environmental contaminants. Learning Curve : Although the instructions are beginner-friendly, users should expect to spend a few hours researching, sourcing parts, assembling, and testing their system.
: Although the instructions are beginner-friendly, users should expect to spend a few hours researching, sourcing parts, assembling, and testing their system. Yield Variability: A basic Aqua Tower setup may produce anywhere from half a gallon to five gallons per day, depending on local humidity, airflow, and filtration.
This realism helps build trust and attracts responsible users seeking functional tools—not hype or magical solutions.
Frequently Asked Questions (FAQ)
Q: Is Aqua Tower a product I can buy ready-made?
A: No. Aqua Tower is not a manufactured appliance. It is a DIY educational blueprint and instructional resource designed to help you build a system independently.
Q: How much water can it actually generate per day?
A: Output depends on your local climate. In regions with 50–70% humidity, users have reported yields of 1–5 gallons per day. At night, even arid areas often reach dew point levels that boost collection.
Q: Can it replace my entire household water system?
A: It's best used to supplement emergency or essential hydration needs. While scaling is possible, Aqua Tower is ideal for drinking, cooking, and storage—not high-volume uses like bathing or laundry.
Q: Can I use solar to power it?
A: Yes. The guide includes options and configurations for solar integration, allowing users to keep their system running even when the grid goes down.
Q: What tools do I need to build it?
A: Most setups require a small drill, screwdriver, sealant, and basic airflow components. The guide provides a detailed checklist with sourcing options.
Q: How do I filter the water?
A: The guide includes several modular options for purification, including carbon filtration, ceramic filters, and UV light setups. You can choose based on your comfort level and local water safety data.
Q: Can I run it indoors?
A: Technically, yes, but optimal performance occurs in ventilated, outdoor, or semi-exposed environments where humidity is higher and airflow is steady.
Final Thoughts: Water Freedom Begins Here
The Aqua Tower system is not a consumer gadget—it's an open-source toolset for a more resilient future. It represents a philosophical shift in how people think about water: not as a commodity to be bought or piped in, but as a renewable resource that anyone can access with the right tools and knowledge.
In a world of increasing scarcity and declining trust in centralized systems, atmospheric water generation is no longer a niche solution; it has become a vital option. It's the front line of survival literacy. And Aqua Tower is helping to lead that shift—not by selling hardware, but by offering transparency, accessibility, and empowerment.
Whether you're preparing for emergencies, experimenting with off-grid living, or simply interested in controlling where your drinking water comes from, Aqua Tower provides you with the blueprints, flexibility, and education to make it a reality.
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Disclaimer: The above press release comes to you under an arrangement with GlobeNewswire. Business Upturn takes no editorial responsibility for the same.
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Automated Storage and Retrieval System Market Size Worth USD 21.28 Bn by 2034

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Data Broker Industry Analysis Report 2025: Trends and Revenue Projections by Data Types, Pricing Models, Applications, End-Users and Regional Markets to 2034

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Experian's third-party data marketplace launched in January 2025 exemplifies this trend, enabling marketers to seamlessly blend third-party and first-party data, improving audience segmentation and campaign personalization. Acxiom LLC's collaboration with Amazon Advertising in March 2023 highlights the industry's focus on leveraging data-driven insights to enhance privacy-conscious marketing efforts across multiple channels. Key market players include IBM, Oracle, Bloomberg Finance L.P., LexisNexis Risk Solutions, Thomson Reuters, Experian Information Solutions Inc., and Equifax Inc, among others. North America was the largest market in 2024, with Asia-Pacific poised to record the fastest growth over the forecast period, covering regions from Western Europe to the Middle East. The market report provides comprehensive insights into global trends, regional shares, competitive landscape, market segments, and future opportunities. The data broker market thrives on revenues generated through services like audience segmentation, targeting, lead generation, business intelligence, and analytics. Regional market values represent consumption revenues derived within a specified geography. Reasons to Purchase: Acquire a global perspective with a report spanning 15 geographies. Evaluate the effects of macro factors such as conflicts, pandemics, economic fluctuations, and political changes. Develop targeted regional and country strategies through detailed local data analysis. Identify key investment opportunities in growth segments. Gain competitive advantage using forecast data and market drivers. Understand customer preferences through up-to-date market share insights. Benchmark performance against major competitors with high-quality data and analysis. Receive timely report updates with data available in Excel for enhanced analysis. Market Scope Markets Covered: Data Types: Unstructured, Structured, and Custom Structure Data. Pricing Models: Subscription Paid, Pay Per Use Paid, Hybrid Paid Models. Applications: Marketing and Advertising, Fraud Detection, Risk Management, and more. End-Users: BFSI, Retail, Automotive, Construction, among others. Subsegments: Data categories range from Social Media and Web Content Data to Industry-Specific and Predictive Analytics Data. Key Companies Profiled: Notable companies such as IBM, Oracle Corporation, Bloomberg Finance L.P., and others. Regions and Countries: Extensive coverage of Asia-Pacific, Europe, North America, and other regions, detailing major markets like the USA, China, India, and more. Time Series: A thorough timeline with five years of historical and ten years of forecast data. Data Insights: Includes relationships to related markets, GDP correlations, and consumer spending data. Data Segmentation: Covers market share, competitor analysis, and historical versus forecasted market data. Key Attributes Report Attribute Details No. of Pages 175 Forecast Period 2025-2029 Estimated Market Value (USD) in 2025 $332.89 Billion Forecasted Market Value (USD) by 2029 $479.73 Billion Compound Annual Growth Rate 9.6% Regions Covered Global The companies featured in this Data Broker market report include: International Business Machines Corporation (IBM) Oracle Corporation Bloomberg Finance L.P. LexisNexis Risk Solutions Thomson Reuters Experian Information Solutions Inc. Wolters Kluwer N.V. Equifax Inc TransUnion LLC NielsenIQ Dun & Bradstreet Inc. Fair Isaac and Company CoreLogic Acxiom LLC Data Axle Epsilon Data Management LLC Lotame Solutions Inc. Intelius LLC. Whitepages Inc. Ignite Enterprise Software Solutions LLC. For more information about this report visit About is the world's leading source for international market research reports and market data. We provide you with the latest data on international and regional markets, key industries, the top companies, new products and the latest trends. Attachment Data Broker Market CONTACT: CONTACT: Laura Wood,Senior Press Manager press@ For E.S.T Office Hours Call 1-917-300-0470 For U.S./ CAN Toll Free Call 1-800-526-8630 For GMT Office Hours Call +353-1-416-8900登入存取你的投資組合

iQIYI Announces Second Quarter 2025 Financial Results
iQIYI Announces Second Quarter 2025 Financial Results

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iQIYI Announces Second Quarter 2025 Financial Results

BEIJING, Aug. 20, 2025 (GLOBE NEWSWIRE) -- iQIYI, Inc. (Nasdaq: IQ) ('iQIYI' or the 'Company'), a leading provider of online entertainment video services in China, today announced its unaudited financial results for the second quarter ended June 30, 2025. Second Quarter 2025 Highlights Total revenues were RMB6.63 billion (US$925.3 million1), decreasing 11% year over year. Operating loss was RMB46.2 million (US$6.4 million) and operating loss margin was 1%, compared to operating income of RMB342.1 million and operating income margin of 5% in the same period in 2024. Non-GAAP operating income2 was RMB58.7 million (US$8.2 million) and non-GAAP operating income margin was 1%, compared to non-GAAP operating income of RMB501.4 million and non-GAAP operating income margin of 7% in the same period in 2024. Net loss attributable to iQIYI was RMB133.7 million (US$18.7 million), compared to net income attributable to iQIYI of RMB68.7 million in the same period in 2024. Non-GAAP net income attributable to iQIYI2 was RMB14.7 million (US$2.0 million), compared to non-GAAP net income attributable to iQIYI of RMB246.9 million in the same period in 2024. 'During the second quarter and into the summer season, we delivered a series of blockbusters and secured the top market share in total drama viewership, according to Enlightent data,' commented Mr. Yu Gong, Founder, Director, and Chief Executive Officer of iQIYI. 'Meanwhile, we are focusing on innovation and investing in key growth areas such as AI applications, micro dramas, experience business, and global expansion, all with the goal of driving sustainable, long-term success.' 'We effectively managed our resources and optimized our capital structure, with net interest expense³ consistently declining over the last seven consecutive quarters. This better positions us for long-term value creation,' commented Mr. Jun Wang, Chief Financial Officer of iQIYI. Second Quarter 2025 Financial Highlights Three Months Ended (Amounts in thousands of Renminbi ('RMB'), except for per ADS data, unaudited) June 30, March 31, June 30, 2024 2025 2025 RMB RMB RMB Total revenues 7,438,785 7,186,469 6,628,248 Operating income/(loss) 342,093 341,897 (46,168 ) Operating income (non-GAAP) 501,417 458,535 58,678 Net income/(loss) attributable to iQIYI, Inc. 68,685 182,145 (133,708 ) Net income attributable to iQIYI, Inc. (non-GAAP) 246,914 304,420 14,652 Diluted net income/(loss) per ADS 0.07 0.19 (0.14 ) Diluted net income per ADS (non-GAAP)2 0.25 0.31 0.02 Footnotes: [1] Unless otherwise noted, RMB to USD was converted at an exchange rate of RMB7.1636 as of June 30, 2025, as set forth in the H.10 statistical release of the Board of Governors of the Federal Reserve System. Translations are provided solely for the convenience of the reader.[2] Non-GAAP measures are defined in the Non-GAAP Financial Measures section (see also 'Reconciliations of Non-GAAP Financial Measures to the Nearest Comparable GAAP Measures' for more details).[3] Net interest expense refers to the net amount of interest expense and interest income, both of which are presented in the Condensed Consolidated Statements of Income/(Loss). Second Quarter 2025 Financial Results Total revenues reached RMB6.63 billion (US$925.3 million), decreasing 11% year over year. Membership services revenue was RMB4.09 billion (US$571.0 million), decreasing 9% year over year, primarily due to a lighter content slate compared to the same period last year. Online advertising services revenue was RMB1.27 billion (US$177.6 million), decreasing 13% year over year. During the quarter, some advertisers adjusted their advertising and promotion strategies in response to macro pressures. Content distribution revenue was RMB436.6 million (US$60.9 million), decreasing 37% year over year, primarily due to the decrease in barter transactions and, to a lesser extent, the decrease in cash transactions. Other revenues were RMB829.3 million (US$115.8 million), increasing 6% year over year. Cost of revenues was RMB5.29 billion (US$738.9 million), decreasing 7% year over year. Content costs as a component of cost of revenues were RMB3.78 billion (US$528.0 million), decreasing 8% year over year. The decrease in content cost was primarily due to a lighter content slate in the quarter. Selling, general and administrative expenses were RMB959.6 million (US$134.0 million), decreasing 1% year over year. Research and development expenses were RMB421.9 million (US$58.9 million), decreasing 6% year over year. Operating loss was RMB46.2 million (US$6.4 million), compared to operating income of RMB342.1 million in the same period in 2024. Operating loss margin was 1%, compared to operating income margin of 5% in the same period in 2024. Non-GAAP operating income was RMB58.7 million (US$8.2 million), compared to non-GAAP operating income of RMB501.4 million in the same period in 2024. Non-GAAP operating income margin was 1%, compared to non-GAAP operating income margin of 7% in the same period in 2024. Total other expense was RMB61.9 million (US$8.6 million), decreasing 74% year over year, primarily due to gain from foreign exchange. Loss before income taxes was RMB108.1 million (US$15.1 million), compared to income before income taxes of RMB101.7 million in the same period in 2024. Income tax expense was RMB27.2 million (US$3.8 million), compared to income tax expense of RMB25.7 million in the same period in 2024. Net loss attributable to iQIYI was RMB133.7 million (US$18.7 million), compared to net income attributable to iQIYI of RMB68.7 million in the same period in 2024. Diluted net loss attributable to iQIYI per ADS was RMB0.14 (US$0.02) for the second quarter of 2025, compared to diluted net income attributable to iQIYI per ADS of RMB0.07 in the same period of 2024. Non-GAAP net income attributable to iQIYI was RMB14.7 million (US$2.0 million), compared to non-GAAP net income attributable to iQIYI of RMB246.9 million in the same period in 2024. Non-GAAP diluted net income attributable to iQIYI per ADS was RMB0.02 (US$0.00), compared to non-GAAP diluted net income attributable to iQIYI per ADS of RMB0.25 in the same period of 2024. Net cash used for operating activities was RMB12.7 million (US$1.8 million), compared to net cash provided by operating activities of RM410.8 million in the same period of 2024. Free cash flow was negative RMB34.1 million (negative US$4.8 million), compared to free cash flow of RMB382.5 million in the same period of 2024. As of June 30, 2025, the Company had cash, cash equivalents, restricted cash, short-term investments and long-term restricted cash included in prepayments and other assets of RMB5.06 billion (US$705.7 million). In addition, as of the same date, the Company had a loan of US$522.5 million to PAG, recorded under the line item of amounts due from related parties. In the second quarter of 2025, the Company had repurchased an aggregate principal amount of US$85.0 million of the 2028 Notes for cash. As of June 30, 2025, US$0.1 million principal amount of the 2026 Notes, US$522.5 million principal amount of the PAG Notes, US$208.1 million principal amount of the 2028 Notes, and US$350.0 million principal amount of the 2030 Notes remained outstanding. Conference Call Information iQIYI's management will hold an earnings conference call at 7:00 AM on August 20, 2025, U.S. Eastern Time (7:00 PM on August 20, 2025, Beijing Time). Please register in advance of the conference using the link provided below. Upon registering, you will be provided with participant dial-in numbers, passcode and unique access PIN by a calendar invite. Participant Online Registration: It will automatically direct you to the registration page of "iQIYI Second Quarter 2025 Earnings Conference Call", where you may fill in your details for RSVP. In the 10 minutes prior to the call start time, you may use the conference access information (including dial-in number(s), passcode and unique access PIN) provided in the calendar invite that you have received following your pre-registration. A telephone replay of the call will be available after the conclusion of the conference call through August 27, 2025. Dial-in numbers for the replay are as follows: International Dial-in +1 855 883 1031Passcode: 10049037 A live and archived webcast of the conference call will be available at About iQIYI, Inc. iQIYI, Inc. is a leading provider of online entertainment video services in China. It combines creative talent with technology to foster an environment for continuous innovation and the production of blockbuster content. It produces, aggregates and distributes a wide variety of professionally produced content, as well as a broad spectrum of other video content in a variety of formats. iQIYI distinguishes itself in the online entertainment industry by its leading technology platform powered by advanced AI, big data analytics and other core proprietary technologies. Over time, iQIYI has built a massive user base and developed a diversified monetization model including membership services, online advertising services, content distribution, online games, IP licensing, talent agency, online literature, etc. Safe Harbor Statement This announcement contains forward-looking statements. These statements are made under the 'safe harbor' provisions of the U.S. Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by terminology such as 'will,' 'expects,' 'anticipates,' 'future,' 'intends,' 'plans,' 'believes,' 'estimates,' 'confident' and similar statements. Among other things, the quotations from management in this announcement, as well as iQIYI's strategic and operational plans, contain forward-looking statements. iQIYI may also make written or oral forward-looking statements in its periodic reports to the U.S. Securities and Exchange Commission, in its annual report to shareholders, in press releases and other written materials and in oral statements made by its officers, directors or employees to third parties. Statements that are not historical facts, including but not limited to statements about iQIYI's beliefs and expectations, are forward-looking statements. Forward-looking statements involve inherent risks and uncertainties. A number of factors could cause actual results to differ materially from those contained in any forward-looking statement, including but not limited to the following: iQIYI's strategies; iQIYI's future business development, financial condition and results of operations; iQIYI's ability to retain and increase the number of users, members and advertising customers, and expand its service offerings; competition in the online entertainment industry; changes in iQIYI's revenues, costs or expenditures; Chinese governmental policies and regulations relating to the online entertainment industry, general economic and business conditions globally and in China and assumptions underlying or related to any of the foregoing. Further information regarding these and other risks is included in the Company's filings with the Securities and Exchange Commission. All information provided in this press release and in the attachments is as of the date of the press release, and iQIYI undertakes no duty to update such information, except as required under applicable law. Non-GAAP Financial Measures To supplement iQIYI's consolidated financial results presented in accordance with GAAP, iQIYI uses the following non-GAAP financial measures: non-GAAP operating income, non-GAAP operating income margin, non-GAAP net income/(loss) attributable to iQIYI, non-GAAP diluted net income/(loss) attributable to iQIYI per ADS and free cash flow. The presentation of the non-GAAP financial measure is not intended to be considered in isolation or as a substitute for the financial information prepared and presented in accordance with GAAP. iQIYI believes that these non-GAAP financial measures provide meaningful supplemental information regarding its operating performance by excluding certain items that may not be indicative of its business operating results, such as operating performance excluding non-cash charges or non-operating in nature. The Company believes that both management and investors benefit from referring to the non-GAAP financial measures in assessing its performance and when planning and forecasting future periods. These non-GAAP financial measures also facilitate management's internal comparisons to iQIYI's historical operating performance. The Company believes the non-GAAP financial measures are useful to investors in allowing for greater transparency with respect to supplemental information used by management in its financial and operational decision making. A limitation of using these non-GAAP financial measures is that the non-GAAP measures exclude certain items that have been and will continue to be for the foreseeable future a significant component in the Company's results of operations. These non-GAAP financial measures presented here may not be comparable to similarly titled measures presented by other companies. Other companies may calculate similarly titled measures differently, limiting their usefulness as comparative measures to the Company's data. Non-GAAP operating income represents operating income excluding share-based compensation expenses, amortization of intangible assets resulting from business combinations. Non-GAAP net income/(loss) attributable to iQIYI, Inc. represents net income/(loss) attributable to iQIYI, Inc. excluding share-based compensation expenses, amortization of intangible assets resulting from business combinations, disposal gain or loss, impairment of long-term investments, fair value change of long-term investments, adjusted for related income tax effects. iQIYI's share of equity method investments for these non-GAAP reconciling items, primarily amortization and impairment of intangible assets not on the investees' books, accretion of their redeemable non-controlling interests, and the gain or loss associated with the issuance of shares by the investees at a price higher or lower than the carrying value per share, adjusted for related income tax effects, are also excluded. Non-GAAP diluted net income/(loss) per ADS represents diluted net income/(loss) per ADS calculated by dividing non-GAAP net income/(loss) attributable to iQIYI, Inc, by the weighted average number of ordinary shares expressed in ADS. Free cash flow represents net cash provided by operating activities less capital expenditures. For more information, please contact: Investor RelationsiQIYI, Consolidated Statements of Income/(Loss) (In RMB thousands, except for number of shares and per share data) Three Months Ended Six Months Ended June 30, March 31, June 30, June 30, June 30, 2024 2025 2025 2024 2025 RMB RMB RMB RMB RMB (Unaudited) (Unaudited) (Unaudited) (Unaudited) (Unaudited) Revenues: Membership services 4,495,310 4,399,010 4,090,126 9,294,171 8,489,136 Online advertising services 1,461,367 1,327,827 1,272,198 2,943,419 2,600,025 Content distribution 698,175 628,743 436,578 1,626,184 1,065,321 Others 783,933 830,889 829,346 1,502,366 1,660,235 Total revenues 7,438,785 7,186,469 6,628,248 15,366,140 13,814,717 Operating costs and expenses: Cost of revenues (5,678,342 ) (5,406,341 ) (5,292,894 ) (11,309,581 ) (10,699,235 ) Selling, general and administrative (969,673 ) (1,025,742 ) (959,604 ) (1,891,708 ) (1,985,346 ) Research and development (448,677 ) (412,489 ) (421,918 ) (878,005 ) (834,407 ) Total operating costs and expenses (7,096,692 ) (6,844,572 ) (6,674,416 ) (14,079,294 ) (13,518,988 ) Operating income/(loss) 342,093 341,897 (46,168 ) 1,286,846 295,729 Other income/(expenses): Interest income 68,688 78,756 87,779 127,428 166,535 Interest expenses (288,162 ) (233,429 ) (235,267 ) (570,297 ) (468,696 ) Foreign exchange gain/(loss), net (51,338 ) 41,889 100,811 (82,889 ) 142,700 Share of gains/(losses) from equity method investments (2,100 ) (3,617 ) (1,086 ) 11,414 (4,703 ) Others, net 32,476 1,724 (14,134 ) 12,617 (12,410 ) Total other expense, net (240,436 ) (114,677 ) (61,897 ) (501,727 ) (176,574 ) Income/(loss) before income taxes 101,657 227,220 (108,065 ) 785,119 119,155 Income tax expense (25,741 ) (41,590 ) (27,155 ) (43,374 ) (68,745 ) Net income/(loss) 75,916 185,630 (135,220 ) 741,745 50,410 Less: Net income/(loss) attributable to noncontrolling interests 7,231 3,485 (1,512 ) 17,743 1,973 Net income/(loss) attributable to iQIYI, Inc. 68,685 182,145 (133,708 ) 724,002 48,437 Net income/(loss) attributable to ordinary shareholders 68,685 182,145 (133,708 ) 724,002 48,437 Net income/(loss) per share for Class A and Class B ordinary shares: Basic 0.01 0.03 (0.02 ) 0.11 0.01 Diluted 0.01 0.03 (0.02 ) 0.11 0.01 Net income/(loss) per ADS (1 ADS equals 7 Class A ordinary shares): Basic 0.07 0.19 (0.14 ) 0.75 0.05 Diluted 0.07 0.19 (0.14 ) 0.74 0.05 Weighted average number of Class A and Class B ordinary shares used in net income/(loss) per share computation: Basic 6,725,978,497 6,740,810,595 6,743,563,754 6,721,815,708 6,742,194,780 Diluted 6,857,915,450 6,780,303,294 6,743,563,754 6,822,994,286 6,780,167,606iQIYI, Consolidated Balance Sheets (In RMB thousands, except for number of shares and per share data) December 31, June 30, 2024 2025 RMB RMB (Unaudited) ASSETS Current assets: Cash and cash equivalents 3,529,679 3,329,708 Restricted cash - 2,062 Short-term investments 941,610 917,165 Accounts receivable, net 2,191,178 2,191,126 Prepayments and other assets 2,192,928 2,172,378 Amounts due from related parties 283,123 264,262 Licensed copyrights, net 388,718 579,132 Total current assets 9,527,236 9,455,833 Non-current assets: Fixed assets, net 877,982 839,284 Long-term investments 2,108,477 1,978,055 Deferred tax assts, net 23,536 21,197 Licensed copyrights, net 6,930,053 6,669,903 Intangible assets, net 289,861 252,596 Produced content, net 14,707,869 14,484,001 Prepayments and other assets 2,913,919 4,470,231 Operating lease assets 609,832 513,704 Goodwill 3,820,823 3,820,823 Amounts due from related parties 3,950,937 3,859,086 Total non-current assets 36,233,289 36,908,880 Total assets 45,760,525 46,364,713 LIABILITIES AND SHAREHOLDERS' EQUITY Current liabilities: Accounts and notes payable 6,482,209 6,956,061 Amounts due to related parties 3,239,036 3,361,596 Customer advances and deferred revenue 4,403,686 4,457,113 Convertible senior notes, current portion 242,460 1,483,936 Short-term loans 3,786,901 2,757,119 Long-term loans, current portion 167,987 717,991 Operating lease liabilities, current portion 96,675 81,728 Accrued expenses and other liabilities 3,058,379 2,725,586 Total current liabilities 21,477,333 22,541,130 Non-current liabilities: Long-term loans 1,036,835 2,300,177 Convertible senior notes 8,350,570 6,739,446 Amounts due to related parties 59,226 49,057 Operating lease liabilities 461,974 363,730 Other non-current liabilities 1,000,823 860,803 Total non-current liabilities 10,909,428 10,313,213 Total liabilities 32,386,761 32,854,343 Shareholders' equity: Class A ordinary shares 238 238 Class B ordinary shares 193 193 Additional paid-in capital 55,623,841 55,842,259 Accumulated deficit (43,809,369 ) (43,760,932 ) Accumulated other comprehensive income 1,550,523 1,438,027 Non-controlling interests 8,338 (9,415 ) Total shareholders' equity 13,373,764 13,510,370 Total liabilities and shareholders' equity 45,760,525 46,364,713 iQIYI, Consolidated Statements of Cash Flows (In RMB thousands, except for number of shares and per share data) Three Months Ended June 30, March 31, June 30, 2024 2025 2025 RMB RMB RMB (Unaudited) (Unaudited) (Unaudited) Net cash provided by/(used for) operating activities 410,752 338,950 (12,731 ) Net cash provided by/(used for) investing activities (1,2) 336,256 (30,136 ) (114,005 ) Net cash provided by/(used for) financing activities 865,894 860,477 (465,256 ) Effect of exchange rate changes on cash, cash equivalents and restricted cash 23,113 (1,232 ) (27,881 ) Net increase/(decrease) in cash, cash equivalents and restricted cash 1,636,015 1,168,059 (619,873 ) Cash, cash equivalents and restricted cash at the beginning of the period 6,271,368 3,590,331 4,758,390 Cash, cash equivalents and restricted cash at the end of the period 7,907,383 4,758,390 4,138,517 Reconciliation of cash and cash equivalents and restricted cash: Cash and cash equivalents 6,301,808 4,320,028 3,329,708 Restricted cash - 1,899 2,062 Long-term restricted cash 1,605,575 436,463 806,747 Total cash and cash equivalents and restricted cash shown in the statements of cash flows 7,907,383 4,758,390 4,138,517 Net cash provided by/(used for) operating activities 410,752 338,950 (12,731 ) Less: Capital expenditures (2) (28,299 ) (31,252 ) (21,410 ) Free cash flow 382,453 307,698 (34,141 ) (1) Net cash provided by or used for investing activities primarily consists of net cash flows from investing in debt securities, purchase of long-term investments and capital expenditures.(2) Capital expenditures are incurred primarily in connection with construction in process, computers and of Non-GAAP Financial Measures to the Nearest Comparable GAAP Measures(Amounts in thousands of Renminbi ('RMB'), except for per ADS information, unaudited) Three Months Ended June 30, March 31, June 30, 2024 2025 2025 RMB RMB RMB Operating income/(loss) 342,093 341,897 (46,168 ) Add: Share-based compensation expenses 157,791 115,105 103,313 Add: Amortization of intangible assets(1) 1,533 1,533 1,533 Operating income (non-GAAP) 501,417 458,535 58,678 Net income/(loss) attributable to iQIYI, Inc. 68,685 182,145 (133,708 ) Add: Share-based compensation expenses 157,791 115,105 103,313 Add: Amortization of intangible assets(1) 1,533 1,533 1,533 Add: Impairment of long-term investments 16,591 2,000 25,950 Add: Fair value loss/(gain) of long-term investments 2,577 (1,740 ) 17,564 Add: Reconciling items on equity method investments - 5,377 - Add: Tax effects on non-GAAP adjustments(2) (263 ) - - Net income attributable to iQIYI, Inc. (non-GAAP) 246,914 304,420 14,652 Diluted net income/(loss) per ADS 0.07 0.19 (0.14 ) Add: Non-GAAP adjustments to earnings per ADS 0.18 0.12 0.16 Diluted net income per ADS (non-GAAP) 0.25 0.31 0.02 (1) This represents amortization of intangible assets resulting from business combinations.(2) This represents tax impact of all relevant non-GAAP in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data

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