Chelsea FC-branded project is ‘first of its kind' says Damac's Amira Sajwani
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This launch, announced at the Premier League club's Stamford Bridge stadium last week, marks the debut of the first-ever Chelsea FC-branded residential project.
The exclusive event attracted leading investors, potential buyers and brokers, and executives from Chelsea FC, and targeted potential British and European buyers seeking premium real estate opportunities in Dubai.
'Chelsea Residences by Damac is the epitome of our philosophy to bring global partnerships to life through world-class design and lifestyle experiences,' Sajwani said. 'Our collaboration with Chelsea FC … offers an unmatched residential opportunity for buyers who value exclusivity and quality. With Dubai's reputation as a leading global city for luxury real estate, we are confident this project will set new benchmarks for branded residences.'
Strategically located within Dubai Maritime City, one of the last remaining prime waterfront plots in the city, Chelsea Residences by Damac comprises six striking towers soaring to 130 meters, with over 1,400 sea-facing residences offering sweeping 270-degree views of the Arabian Gulf and the spectacular Dubai skyline.
Todd Kline, president of commercial at Chelsea FC, added: 'This partnership with Damac signals an exciting chapter in the Chelsea story, bringing our club's spirit and prestige into the real estate world. Chelsea Residences by Damac will give our fans and discerning buyers the chance to become part of the Chelsea legacy in an entirely new and extraordinary way.'
Residents will enjoy a specifically curated Chelsea FC-inspired lifestyle, featuring an array of exclusive branded amenities including a rooftop football pitch, Athlete Performance Centre, Chelsea Sports Bar, a private cinema, and the Aquarium Lounge. A wellness offering will include a cryotherapy center, an aerial yoga studio, forest relaxation pods, and a starlit wellness center. Dining concepts will feature Dubai's first healthy mono-diet cafe and the exclusive 'Captain's Table' event series hosted by Chelsea legends.
Unit prices start from AED 2.17 million (approximately $590,000), with one-, two-, and three-bedroom configurations available.
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