A mini megachurch is slowly taking over the Liberty Tree Mall

Boston Globe

28-05-2025

People mingled outside Netcast.
Pat Greenhouse/Globe Staff
No one ever guesses it's a church, let alone a church that now fills a huge chunk of the innards of the mall, hosting 1,000 people during two services on a typical
Sunday. Its membership is growing so rapidly that Netcast recently leased a third storefront to create overflow seating for people who couldn't fit into the main church.
If you find it weird for a booming 'mini' megachurch to be located in a mall across from an arcade that just has claw machines, Matt Chewning, the church's founder and lead pastor, would agree with you. But he would also tell you it's working.
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'It's been amazing to see people rolling into Marshalls to return something and suddenly finding themselves checking out our church,' he said. Others find their way into the coffee shop, asking about what's going on. 'It happens every week. A large part of our church has simply stumbled in.'
Netcast — think casting a net, a reference to a story from the Gospel of Matthew — has been around since 2010, when Chewning, a former college basketball player, started preaching out of his Beverly home. Netcast is a Christian church, but unaffiliated with any denomination, and intentionally laid-back. This isn't the kind of church where people show up in their 'Sunday best'; Chewning is fond of preaching in a T-shirt and sneakers.
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Pastor Matt Chewning delivered his sermon on a recent Sunday.
Pat Greenhouse/Globe Staff
Chewning first had the idea to move his church into the mall when he walked out of the AMC one day in 2018, noticed a store with the ridiculous name 'Kids 4 Less,' and kind of joked to himself that they'd let anyone in there.
At the time, Netcast was searching hard for a place to move the church, after a long run at Briscoe Middle School in Beverly, which began in 2012. When the middle school moved into an
And why not the
the opposite of
claustrophobia, you can find it quickly on the walk down the Olympic-length walled-in corridor that leads to Kohl's. That's because the mall is structured around big box retailers such as Target, Best Buy, and Total Wine & More that you enter directly from the parking lot, rather than the mall proper.
Chewning knows all about how important a mall can be for building community. He's 42 and grew up in New Jersey when its mall culture was the stuff of legend, and it's not like Netcast is the first church to set up in a mall. Just across Route 114 at the
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It took 18 months to build out the main church, which has 350 seats and is entered through the coffee shop, and on March 12, 2020, Netcast received its certificate of occupancy. It never got the chance to hold a service before the world shut down.
The mall it returned to after COVID was more tumbleweedy. The movie theater was doing nowhere near its former numbers, and the food court became barren. Yet Netcast thrived by betting on two things: people were looking for a church that didn't feel like a church; and
Pastor Matt Chewning called his wife Beth Chewning up to the stage to acknowledge her on Mother's Day during a service.
Pat Greenhouse/Globe Staff
Chewning gives off the vibe of a cocky ex-hooper but has an earnest self-deprecation to his conversations and his preaching, leaning more toward the questions he's asking himself than the answers he's found.
He came to Christianity somewhat accidentally, after he was recruited to play basketball at Eastern Nazarene College in Quincy. He said he had zero interest in religion, but he was surprised to find himself drawn to a group of fellow students at the Christian college who were committed believers, including his soon-to-be wife Beth.
He went all in quickly, and after college, when he and Beth were living in North Carolina with their four children, he felt called to start a church of his own, affiliated with nothing except the Bible.
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To accomplish that goal, the couple set their sites on a return to Massachusetts, which they describe as 'under-reached.' In 2010, a 27-year-old Matt Chewning held the first Netcast service in the living room of their home for 30 people he met on Facebook.
His message, and Netcast itself, has been under construction ever since, by design. 'Other churches tell you what they believe and want you to adopt those beliefs. We think it's a process, and we want people to feel comfortable being in process.'
Chewning said the mall, like the elementary school before it, was a perfect fit for his style of church, because he always wanted it to feel like it was in the center of a community, not tucked away on the outskirts. But even he has been surprised by the growth of the church since moving into the mall.
'We didn't move in thinking it was some marketing idea of 'Location, location, location.' It was never about growth. It was about having enough space for the people we had. And now . . . we just don't have enough seats.'
A woman followed along with the Bible reading from the overflow room at Netcast.
Pat Greenhouse/Globe Staff
Chewning said he's in talks with the mall about building a 1,000-seat auditorium. Already, Netcast is hosting Sunday school-type classes in two of the theaters at AMC, and it just opened the 200-seat overflow room, where people can watch the main service on a
video feed.
Chewning always tells everyone the church is about Jesus, and the rest they try to keep simple. 'People don't have a problem with Jesus, they have a problem with churches,' he said. 'Even the word 'church' comes with all sorts of baggage. We don't hide that we're a church, but it's not on the door.'
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Chewning said the church has a loose congregation of about 2,000 people and that typically half of them come to church on a Sunday. (There are services at 9 and 11 a.m.) And Netcast, as well as
nontraditional churches like it, are growing in an era in which
Claire Simmons prayed during a worship song at Netcast, inside the Liberty Tree Mall in Danvers, on May 11.
Pat Greenhouse/Globe Staff
So what is a Netcast service?
On a recent Sunday, the 11 a.m. service began, as usual, with a full-on concert, a 40-minute set performed by three guitarists, a drummer, a keyboardist, and two singers, working their way through several modern Christian rock songs while a multimedia display accompanied them on the giant screens that ring the stage.
When Chewning finally swaggered on, carrying an iPad and a Bible, he was wearing white Reeboks and a baggy T-shirt that read 'Living Testimony.'
He preached for nearly 50 minutes on a theme of '
It's a new concept of 'church' for a new age. And it's all happening inside the Liberty Tree Mall, next door to a Five Below, for an audience that was on its way somewhere else and instead found a church — and then kept coming back.
The Quadros-Lopez family, of Peabody, left the Liberty Tree Mall after attending a Netcast church service.
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Billy Baker can be reached at