From Bella Thorne to Iggy Azalea: Earnings of top OnlyFans creators revealed
OnlyFans creators earnings: OnlyFans has become one of the most talked-about content platforms in recent years, offering creators a way to earn money directly from their fans. A recent study by OnlyGuider analysed the spending behaviour of over 1 million OnlyFans subscribers and nearly 59 million transactions, revealing some surprising insights into how much top OnlyFans creators really earn—and how little most others make.
Shocking Stats: Most OnlyFans Subscribers Don't Pay
Despite the huge buzz around OnlyFans, the majority of users don't spend a penny. The study found that only 4.2% of subscribers actually pay for content, meaning a staggering 95.8% use the platform for free.
This directly affects the average earnings of OnlyFans creators. On average, creators earn just $2.06 per subscriber. This highlights how difficult it can be for new or less popular models to make decent money on the platform.
How Much Do Paying Subscribers Actually Spend?
Among paying male users, the average spend is about $48.52 per creator. This shows that while a small percentage of subscribers spend money, those who do are often generous—especially the so-called 'whales'.
'Whales' make up just 0.01% of subscribers but are responsible for over 20% of all revenue on the platform. These big spenders are crucial for the OnlyFans earnings of top performers.
Top Creators Take Home Most of the Money
The income gap on OnlyFans is massive. The top 0.1% of OnlyFans creators earn 76% of the total revenue on the platform. On average, these elite creators bring in around $146,881 (₹1.3 crore) every month.
The next tier, which includes the top 1% of creators, makes far less—about $33,984 (Rs 29 lakh) per month. Those ranked between the top 1% and 5% earn roughly $8,208 (Rs 7 lakh) monthly.
Beyond the top 5%, earnings drop drastically, with many creators making just $24 a month—barely enough to cover even basic marketing costs.
Chat Messages Drive Most Earnings on OnlyFans
One of the most interesting takeaways from the study is the role of chat messages in boosting OnlyFans earnings. Chats bring in nearly 70% of a creator's income, making them more profitable than standard subscriptions.
By comparison, subscriptions make up only 4.11% of total earnings, showing that direct interaction with fans is key to making big money on the platform.
Also, 83% of payments happen in the first 48 hours, while weekends account for 30% of revenue. But only 17% of users actually start conversations with creators.
Subscriber Ratings Influence Earnings
The research also found that creators with higher subscriber ratings tend to earn more. Since gaining paying subscribers is tough, it's vital for OnlyFans creators to keep their subscriber acquisition cost below $2 to make a profit.
Big Stars Making Millions on OnlyFans
Despite challenges for newcomers, OnlyFans remains a goldmine for some of the biggest names on the platform. These top OnlyFans creators have built powerful personal brands and found unique ways to stand out.
1. Sophie Rain – $43 Million a Year
Former waitress Sophie Rain is currently leading the earnings chart with $43 million per year. Known for her 'virgin' image and religious-themed branding, she's created a niche that attracts a loyal fanbase.
2. Bella Thorne – $37.3 Million a Year
Actress Bella Thorne continues to cash in on her fame, earning $37.3 million annually. Her income comes from VIP content, private photo shoots, and special subscriber packages.
3. Iggy Azalea – $36 Million a Year
Rapper Iggy Azalea earns around $36 million every year by offering premium content, personal interactions, and high-quality photos. Her stylish content helps her stand out in the crowded platform.
4. Bhad Bhabie – $34 Million a Year
Despite being less active, rapper Bhad Bhabie pulls in $34 million annually from OnlyFans, thanks to her early success and existing fanbase.
5. Belle Delphine – $34 Million a Year
Internet sensation and adult content creator Belle Delphine earns around $34 million a year. She's known for releasing limited and rare content, which creates hype and keeps her audience engaged.
OnlyFans in 2025: Still Booming
The numbers make it clear—OnlyFans is still a booming platform in 2025. While it's often linked to adult content, creators from various backgrounds, including music, film, and modelling, are using the platform to connect directly with fans and earn a fortune.
But the platform is highly competitive, and success requires more than just content—it takes smart branding, regular engagement, and unique strategies to stand out.
While a small group of top OnlyFans creators rake in millions, the majority earn very little. Success on OnlyFans demands consistency, creativity, and the ability to market oneself effectively. Whether you're a newcomer or an established star, the platform offers big opportunities—but only if you know how to work it right.
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