Journalists officially drink the MOST coffee finds new survey - Middle East Business News and Information
Journalists and media staff are drinking more coffee than any other profession, according to new figures from a survey of 20,000 workers. The findings show they consume an average of 3.62 cups per day, keeping them at the top of the coffee‑drinking league.
Healthcare workers, including doctors and nurses, follow closely at 3.60 cups a day, reflecting the pressure and long hours many face. Police officers rank third with 2.52 cups, ahead of drivers (2.50), company executives (2.40) and IT support staff (2.39).
At the lower end of the scale, electricians, marketers and advertising professionals drink around 1.3 cups or less per day. Plumbers and telesales staff report similarly modest consumption at around 1.28 and 1.23 cups respectively.
The results come from Pressat's second annual workplace survey, which asked respondents about their coffee habits between January and March 2025. Max Forrest of Pressat said:
'This is the second survey we've carried out to analyse and identify the professions that consume the most coffee. Journalists ranked highest previously, with healthcare workers rising from fifth to second place. We expected frontline staff to top the list, but journalists remain in first place.'
The survey also looked at spending. Marketing professionals lead in weekly coffee expenditure, averaging €13.27, slightly ahead of advertising professionals (€12.98) and electricians (€12.96). Journalists and media staff, despite topping the consumption table, spend slightly less at €12.66 per week.
An emerging trend highlighted by the data is the growing popularity of plant‑based milk. Police officers (21.99%), company executives (21.98%) and plumbers or trade workers (20.93%) are among those most likely to opt for alternatives such as oat milk, suggesting dietary preferences are shifting beyond traditionally health‑focused sectors.
For most people, health authorities agree that up to 400 milligrams of caffeine per day—roughly four or five cups—is considered safe. The survey confirms that many workers rely on their daily coffee to keep up with demanding roles, with 20.32% saying they notice a significant effect when they skip their usual intake.
The survey carried out by the top press release distribution service Pressat, offer a snapshot of how caffeine habits vary across industries, with journalists once again emerging as the profession most fuelled by coffee.
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