OpenAI Rolls Out Deep Research Access to More ChatGPT Users
OpenAI is opening up its Deep Research tool to all paying ChatGPT users.
In a series of tweets this week, the company said Plus, Team, Enterprise and Edu users will now have access to 10 Deep Research queries each month. Previously, only Pro users – who pay $200 a month – were able to access the tool. Meanwhile, Pro users will see their monthly Deep Research queries increase to 120, up from 100.
OpenAI told CNET it also made improvements to the tool, including embedding images with citations for deeper insight and the ability to better understand files to help with document analysis.
The move comes as OpenAI expands its suite of tools and moves toward its broader goal of developing AI that can match or surpass human capabilities in areas requiring deep analysis and decision-making.
The company also announced this week that it is rolling out a free version of Advanced Voice Mode, a tool that enables real-time voice interactions with ChatGPT. The iteration will be powered by its GPT-4o Mini model, whereas ChatGPT Plus users use Advanced Voice Mode powered through 4o with advanced capabilities access to video and screensharing.
Microsoft, meanwhile, said this week that it is giving users of its Copilot AI unlimited free access to its Voice and Think Deeper resources on its free tier. Voice enables verbal commands, and Think Deeper is meant for more complex questions through more advanced reasoning powered by OpenAI's o1 model.
Paul Schell, an analyst at ABI Research, noted the latest Deep Research news from OpenAI follows a pattern seen with previous iterations of ChatGPT in which the company makes gradual improvements and provides more access to less expensive tiers over time.
"There is a democratization of AI occurring, and the real question is whether such high-performance (agentic AI) models will be refined to a level that can be implemented in workplaces, and the impact that this will have on a range of professions," he said.
Announced in early February, Deep Research is an AI agent that uses reasoning-like skills to make sense of large amounts of information and tackle complex, multistep tasks. The company said it can accomplish in minutes what would take a human several hours.
Some queries, however, may take up to 30 minutes as the AI sifts through hundreds of online sources to create a comprehensive report. The tool runs on OpenAI's o3 model, which uses search to interpret and analyze text, images and PDFs.
At the time, OpenAI said Deep Research is intended for people who require intensive research in areas like finance, science, policy and engineering. But it could also be helpful for general consumers, such as shoppers looking for hyper-personalized recommendations on cars and appliances, according to the company.
Hashtags

Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles


Business Wire
35 minutes ago
- Business Wire
HubSpot Launches First CRM Deep Research Connector With ChatGPT
BOSTON--(BUSINESS WIRE)--More than 250,000 businesses rely on HubSpot as their single source of truth for customer data across marketing, sales, and service. This complete view of the customer journey gives our customers an edge, especially in an era where AI is only as powerful as the data behind it. Today, we're excited to announce that HubSpot is the first CRM to launch a deep research connector with ChatGPT. With over 75% of HubSpot customers already using ChatGPT*, we're making it easy for them to apply powerful, doctorate-level research and analysis to their own customer data and context–and to put those business insights to work. This is game-changing for go-to-market teams. Within ChatGPT, for example: Marketers can ask 'find my highest-converting cohorts from recent contacts and create a tailored nurture sequence to boost engagement,' then use the insights to launch an automated workflow in HubSpot. Sales teams can find new opportunities by asking, 'segment my target companies by annual revenue, industry, and technology stack. Based on that, identify the top opportunities for enterprise expansion,' then bring them back to HubSpot for prospecting. Customer success teams can say, 'identify inactive companies with growth potential and generate targeted plays to re-engage and revive pipeline,' then take those actions in HubSpot to drive retention. Support teams can say, 'analyze seasonal patterns in ticket volume by category to forecast support team staffing needs for the upcoming quarter,' and activate Breeze Customer Agent in HubSpot to handle spikes in support tickets. 'Launching the HubSpot deep research connector means businesses and their employees get faster, better insights because ChatGPT has more context. We're thrilled to work together to bring powerful AI to many of today's most important workflows.' - Nate Gonzalez, Head of Business Products at OpenAI. 'The HubSpot connector is like having an extra analyst on the team, empowering sales reps to identify risks, opportunities, and next best actions,' said Colin Johnson, Senior Manager, CRM at Youth Enrichment Brands. 'For a non-technical user, the fact that it's easy to use and talks directly to my data is huge.' 'We're building tools that help businesses lead through the AI shift, not just adapt to it,' said Karen Ng, SVP of Product and Partnerships at HubSpot. 'By connecting HubSpot CRM data directly to ChatGPT, even small teams without time or data resources can run deep analysis and take action on those insights — fueling better outcomes across marketing, sales, and service.' Easy to use and easy to trust HubSpot customers who have admin controls can enable the connector for their organization by going to ChatGPT and turning on the HubSpot deep research connector function, selecting HubSpot as a data source, and authenticating their account. From there, any user in the organization can toggle it on, sign in, and start asking questions. In addition to being easy to use, the HubSpot deep research connector is also easy to trust. We built it to ensure users only see the CRM data they're allowed to access in HubSpot. For example, individual sales reps will only see pipeline data for deals they own or manage. With the HubSpot deep research connector, customer data is not used for AI training in ChatGPT. Availability The HubSpot deep research connector will automatically be available to all HubSpot customers across all tiers with a paid ChatGPT plan. (EU: Team, Enterprise, and Edu; all other regions: Team, Enterprise, Pro, Plus, and Edu). All available languages can be found here. *HubSpot 2025 Q1 AI customer sentiment survey About HubSpot HubSpot (NYSE: HUBS) is the leading AI-powered customer platform for growing businesses. The platform includes engagement hubs for marketing, sales, and customer service, a connected Smart CRM, and an ecosystem of over 1,800 integrations—all built on a unified data foundation that powers HubSpot's AI and enables smarter, faster, more personalized customer experiences. More than 250,000 customers across 135+ countries use HubSpot to unify their data, align their teams, and grow better. HubSpot is headquartered in Cambridge, Massachusetts. Learn more at


CNET
35 minutes ago
- CNET
Tariff Impacts Are Real: I Found 12 Companies That Have Confirmed Price Hikes
Whether it's already happened, or coming in the near future, you can definitely expect higher prices from these companies. James Martin/CNET In a lot of ways and for a lot of products in the US, the biggest impacts of President Donald Trump's aggressive tariff plans are still a ways off in the near future. Still, numerous companies have already hiked prices or said that they will be hiked in the near future. The fact of the matter is that tariffs -- a tax placed on the importing of certain products into a country -- will ultimately cause prices to go up, with Walmart characterizing these eventual price hikes as "inevitable" during its earnings call last month. Given Trump's push to place historically high tariffs on goods from almost every country in the world, you can also expect these price hikes to hit a huge variety of products. This truth has begun to sink in for a lot of Americans, if a recent survey conducted by CNET is anything to go by. According to the results, about 38% of consumers feel pressured to make certain purchases before tariffs cause them to go up in price. About 10% said that they had already made certain purchases out in the hope that they'll avoid a future price hike, and 27% said they had delayed purchases for products that cost more than $500. Overall, these concerns about prices were felt the most around popular tech pieces like smartphones, laptops and home appliances. To help you keep score, I've pulled together a list of all the companies that have either confirmed or warned of price hikes due to Trump's tariffs. You can expect new names to be added here as other companies make such announcements. Continue on for all those details, and for more, find out why it's best if you wait on buying a new iPhone. Best Buy Without getting into specifics, Best Buy CEO Corie Barry told the Wall Street Journal late last month that it has already raised prices on certain products as part of its response to the tariffs. e.l.f. Known as an affordable option in the beauty world, e.l.f. announced in late May that it would be implementing a $1 price hike across its product line in response to the tariffs. CEO Tarang Amin claimed that the reaction from customers was positive, on account of the company's transparency. "We're not trying to pull anything over on anyone," Amin told Fortune. "This is exactly what we're facing, and they understand." Macy's Speaking to CNBC in late May, Macy's CEO Tony Spring said that price hikes will be implemented on some products due to tariffs, while also emphasizing that other tactics -- like discontinuing certain products altogether -- will also be a response to rising costs. Mattel Known for brands like Barbie and Hot Wheels, Mattel sounded the alarm over likely price increases during an early May earnings call. While it's unclear how much the toymaker's prices have increased since then, the company told investors that it would be, "where necessary, taking pricing action in its US business," or to put it plainly, raising prices for consumers to mitigate the impact of tariffs. Nikon Camera-maker Nikon will introduce price hikes in response to Trump's tariffs, effective June 23. This move will only target lenses and accessories the company makes and sells, so the cameras themselves are safe for now. "We will be carefully monitoring any tariff developments and may adjust pricing as necessary to reflect the evolving market conditions," a statement from Nikon explained. "We wish to thank our customers for their understanding and know that we are taking every possible step to minimize the impact on our community." Ralph Lauren Sales at the luxury goods retailer Ralph Lauren have apparently remained steady amid recent uncertainty, but the company is still forging ahead with a plan to combat tariff impacts by raising prices more than it had already intended to, according to the Wall Street Journal. Shein and Temu Trump's tariffs have made a notable target of China, hitting the country with a 30% rate only after initially hiking it all the way to 145%. Online retailers like Shein and Temu rely on direct shipments from markets like China in order to offer the rock-bottom prices that made them famous, so it's little surprise now that they've had to raise prices. The Trump administration has furthered the issues faced by these companies by doing away with a rule known as the "de minimus" exception, which used to exclude smaller purchases under $800 from import taxes. With that rule gone, Trump's China tariffs will now apply to both bulk orders of industrial building materials and those shoes you've been looking to buy from Shein. Subaru Subaru has hiked prices across almost its entire line. The increase ranged from $750 to $2,055, depending on the model, with only the EV Solterra avoiding any change. As has become a trend with some companies, Subaru avoided attributing the price hikes to Trump's tariffs, citing only the common refrain of "market conditions." Trump has notably disparaged companies that explicitly lay the blame for price hikes on his policies. "The changes were made to offset increased costs while maintaining a solid value proposition for the customer. Subaru pricing is not based on the country of origin of its products," a Subaru spokesperson said in a statement to Car & Driver. Stanley Black & Decker In an earnings report published April 30, toolmaker Stanley Black & Decker addressed "Price Actions in Response to US Tariffs," stating that it had "implemented an initial price increase in April and notified our customers that further price action is required," and was also looking into ways to shift its supply lines to minimize the impact of tariffs. Volvo The price impact of tariffs at Swedish automaker Volvo are confined, for now, to just one model: the electric EX30. Initially it was set to start at $34,950 in the US -- a competitive price for an EV -- but tariffs targeted at imported cars forced the company to raise the price to $46,195, a 32% bump. Walmart The biggest grocery chain in the US, Walmart is perhaps the most prominent company yet to announce imminent price hikes due to Trump's tariffs. During the company's earnings call in May, CEO Doug McMillan said price hikes would begin by the end of May and impact things like food, electronics and toys. For more, see why buying refurbished tech helps you dodge tariffs and helps the planet.

Yahoo
36 minutes ago
- Yahoo
HubSpot Launches First CRM Deep Research Connector With ChatGPT
Over 250,000 businesses trust HubSpot as their source of truth for customer data Customers can now bring their customer context into the HubSpot deep research connector and take action on insights The new connector is the latest step in HubSpot's mission to democratize advanced technology for SMBs BOSTON, June 04, 2025--(BUSINESS WIRE)--More than 250,000 businesses rely on HubSpot as their single source of truth for customer data across marketing, sales, and service. This complete view of the customer journey gives our customers an edge, especially in an era where AI is only as powerful as the data behind it. Today, we're excited to announce that HubSpot is the first CRM to launch a deep research connector with ChatGPT. With over 75% of HubSpot customers already using ChatGPT*, we're making it easy for them to apply powerful, doctorate-level research and analysis to their own customer data and context–and to put those business insights to work. This is game-changing for go-to-market teams. Within ChatGPT, for example: Marketers can ask "find my highest-converting cohorts from recent contacts and create a tailored nurture sequence to boost engagement," then use the insights to launch an automated workflow in HubSpot. Sales teams can find new opportunities by asking, "segment my target companies by annual revenue, industry, and technology stack. Based on that, identify the top opportunities for enterprise expansion," then bring them back to HubSpot for prospecting. Customer success teams can say, "identify inactive companies with growth potential and generate targeted plays to re-engage and revive pipeline," then take those actions in HubSpot to drive retention. Support teams can say, "analyze seasonal patterns in ticket volume by category to forecast support team staffing needs for the upcoming quarter," and activate Breeze Customer Agent in HubSpot to handle spikes in support tickets. "Launching the HubSpot deep research connector means businesses and their employees get faster, better insights because ChatGPT has more context. We're thrilled to work together to bring powerful AI to many of today's most important workflows." - Nate Gonzalez, Head of Business Products at OpenAI. "The HubSpot connector is like having an extra analyst on the team, empowering sales reps to identify risks, opportunities, and next best actions," said Colin Johnson, Senior Manager, CRM at Youth Enrichment Brands. "For a non-technical user, the fact that it's easy to use and talks directly to my data is huge." "We're building tools that help businesses lead through the AI shift, not just adapt to it," said Karen Ng, SVP of Product and Partnerships at HubSpot. "By connecting HubSpot CRM data directly to ChatGPT, even small teams without time or data resources can run deep analysis and take action on those insights — fueling better outcomes across marketing, sales, and service." Easy to use and easy to trust HubSpot customers who have admin controls can enable the connector for their organization by going to ChatGPT and turning on the HubSpot deep research connector function, selecting HubSpot as a data source, and authenticating their account. From there, any user in the organization can toggle it on, sign in, and start asking questions. In addition to being easy to use, the HubSpot deep research connector is also easy to trust. We built it to ensure users only see the CRM data they're allowed to access in HubSpot. For example, individual sales reps will only see pipeline data for deals they own or manage. With the HubSpot deep research connector, customer data is not used for AI training in ChatGPT. Availability The HubSpot deep research connector will automatically be available to all HubSpot customers across all tiers with a paid ChatGPT plan. (EU: Team, Enterprise, and Edu; all other regions: Team, Enterprise, Pro, Plus, and Edu). All available languages can be found here. *HubSpot 2025 Q1 AI customer sentiment survey About HubSpot HubSpot (NYSE: HUBS) is the leading AI-powered customer platform for growing businesses. The platform includes engagement hubs for marketing, sales, and customer service, a connected Smart CRM, and an ecosystem of over 1,800 integrations—all built on a unified data foundation that powers HubSpot's AI and enables smarter, faster, more personalized customer experiences. More than 250,000 customers across 135+ countries use HubSpot to unify their data, align their teams, and grow better. HubSpot is headquartered in Cambridge, Massachusetts. Learn more at View source version on Contacts Kim Soward845-741-8201ksoward@ Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data