Celeb-loved haircare brand launches Bank Holiday sale - here's what to buy

Daily Mirror

22-05-2025

Color Wow is offering up to 30% off their cult-favourite hair products this Bank Holiday weekend - here's what you should be adding to your basket
As a beauty writer, I try more products than I can count – but when it comes to haircare, one brand I reach for time and again is Color Wow. And to celebrate the Bank Holiday, the celebrity stylist-loved brand is offering up to 30% off their cult-favourite hair products, making it the ideal time to finally try them out, or stock up on some hero products.
Used by Claudia Winkleman's and Kim Kardashian's hair stylists, the brand is best known for their high performing hair care and styling formulas, from frizz-fighting sprays to high-shine serums. They're all developed in-house and led by founder Gail Federici who has a whopping 40 years in the industry, and even produced the hair world's first anti-frizz product, Frizz Ease, when she was at the helm of John Frieda Hair Care. Iconic.
Kickstarting today (May 22) and running until Tuesday, May 27, the more money shoppers spend, the bigger the discount they can unlock. Customers who spend £50 or more can get 20% off with the code SAVE20, or unlock 25% off with the code SAVE25 when they spend £75. For shoppers who want to splurge, they can save 30% with the code SAVE30 when they spend more than £100.
But they're not the only brand hosting a sale. Elsewhere, Amazon is hosting its first Everyday Essentials Week, offering seven days of deals on everyday essential items until 23.59pm on Tuesday, May 27. As part of the event, there is up to 40% off beauty, including brands like NIVEA, KIKO and Neutrogena. Meanwhile, Charlotte Tilbury is offering 20% off sitewide with the code MAGICMAY.
But when it comes to the Color Wow event, which products should you be snapping up? As someone who isn't a huge haircare lover, it takes a lot to win me over and these are the Color Wow products I genuinely rate – and why they're worth your basket space.
1. Dream Coat Supernatural Spray - usually £27
This bestselling spray is Color Wow's holy grail anti-frizz treatment. It uses innovative humidity-blocking technology to literally waterproof your hair and keep frizz away for up to four washes. It also gives hair a mirror-like, glassy shine and provides two levels of built-in heat protection.
Lightweight but super effective, it's beloved by stylists for taming summer frizz, even in the worst humidity. Among the fans is Claudia Winkleman's stylist, Amy Short, who revealed she uses it on The Traitors ' star to achieve her covetable shine. Chris Appleton, who is known as Kim Kardashian's go-to hairstylist, has also been vocal in his praise for the product, having previously said: 'The level of glossy shine is incredible. Nothing can create a mirror-like-finish like Dream Coat...and keep the style humidity-proof for days,'
2. Pop & Lock High Gloss Finish - usually £22.50
A hybrid between a lightweight oil and a shine serum, this multitasking finisher smooths, hydrates, and adds serious gloss. With 3 levels of heat protection, Pop & Lock protects against UV rays and colour fade, plus, the sparkling high-gloss finish locks down the cuticle and temporarily seals split ends. I love how this product gives my hair that freshly blow-dried look in seconds, leaving it glossy without looking or feeling greasy like I've found with some oils. A little goes a long way and it even comes in a mini 12ml version for £9 which is ideal for throwing in your bag for on-the-go touch ups.
The product has a near-perfect 4.8 star rating from shoppers, based on almost 3,000 reviews. One shopper wrote: 'This is great for controlling humidity and makes your hair shine!'
Another added: 'For years I have tried to find a product that tames my frizzy hair and I have finally found the perfect product! My hair feels so silky and soft after using it as well and it lasts for days.'
However, some have found the applicator to be a little challenging. One said: 'The product is amazing! Looks as if it is going to be sticky but it's not. My menopausal hair is dry and frizzes easily. This is transforming my hair! I love it. However, I ordered the small applicator initially to try it and the hoke gets easily clogged up, difficult to use, it comes out thick and to get 1cm length even I have to pump it several times. If it wasn't such a good product I'd have given up and thrown it away. I also wish the black parts were clear plastic as it can't be recycled.'
3. Color Security Shampoo - usually £21.50
Summer heat makes your scalp sweaty and ramps up oil production, which can cause irritation, clog follicles, even cause hair loss, so a good shampoo is a must. Many cheap formulas simply don't cut the mustard, especially on coloured or treated hair, which is where Color Wow's Color Security Shampoo comes in.
When I dyed my hair copper last year, this fast became my go-to for maintaining my hair between salon visits. The sulfate-free, residue-free shampoo gently but thoroughly cleanses without leaving behind any build-up that could weigh hair down or irritate the scalp. In fact, every ingredient is designed to rinse off fully, leaving hair feeling squeaky clean which I find lets me go longer between washes, too. It's safe for all hair types and colour-treated strands, it's even said to be 'perfect' for extensions.
4. Money Mist Leave-In Conditioner - usually 29.50
Because my hair is quite fine, I don't really like to use thick heavy conditioners in the shower. Instead, I prefer a light, leave-in formula like the Money Mist from Color Wow. I discovered this earlier this year and now I use it as part of my regular wash routine, every time without fail.
The weightless, glossy leave-in conditioner strengthens, detangles, and smooths, all while adding shine and heat/UV protection. No heat tools required to activate. My favourite part is how it makes my hair feel so expensive. That silky, swishy finish you get after a salon blowout? Money Mist gives me that without having to leave the house. For a similar experience, I also quite like Lush Super Milk and Sol de Janeiro's Brazilian Joia Milky Leave-In Conditioner, which are both £28.
And, if the discount wasn't tempting enough, anyone who spends over £60 on the Color Wow site will be able to choose a free travel-sized product at the checkout. I recommend getting a mini version of your favourite product and stashing it away for your next holiday, or opt for a product you've been wanting to try for a while but didn't want to get at full price. Shop the full Color Wow sale here.