ThredUp partners with UK's Beyond retro to take British vintage to US
On Thursday, American secondhand fashion platform ThredUp and UK-based vintage giant Beyond Retro unveiled a groundbreaking new partnership to take British vintage to US shoppers.
The deal sees a first-of-its-kind curated collection of 17,000 vintage and vintage-inspired pieces being made available from Beyond Retro's archives. They span decades, styles, and stories.
The companies said the collaboration 'not only celebrates the enduring power of great design but also positions secondhand as the ultimate style heirloom.Together, ThredUp and Beyond Retro are reimagining what it means to shop vintage in a digital age'.
They added that while 'the pieces are timeless, the experience is thoroughly modern. ThredUp's sleek user interface makes discovering one-of-a-kind finds easier than ever, empowering personal style through conscious shopping'.
Within parent company Bank & Vogue, Beyond Retro is just about the biggest name in UK vintage fashion and is also known for its 'new' pieces that repurpose vintage materials across a wide rage of price points.
Earlier this year, for instance, Bank & Vogue partnered with Coach to introduce a collection of luxury bags made from textiles that were once destined for landfill. The limited-edition pieces sold for retail prices from £395 to £730.
Meanwhile ThredUp is an equally prominent name in secondhand fashion. With a focus on curated, quality vintage pieces, only this week it reported Q1 revenues jumping 10% to $71.3 million on the back of rises in its active buyer numbers during the three months.
The company, which last year announced plans to exit Europe, also said its losses from continuing operations narrowed significantly
Its latest Resale Report this year said that the global secondhand apparel market is projected to reach $367 billion by 2029.
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