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When The Journey Outweighs The Record

When The Journey Outweighs The Record

Forbes3 days ago
In 1993, we went to Africa to run up and down Mount Kilimanjaro faster than anyone had before. I left with something far more valuable.
Our plan was simple: a few days in Arusha, Tanzania, watching wildlife, then a climb to acclimatize, and finally, a speed run to the summit and back. Our team included my wife, Bridget, our friends Kevin Cooney and Jenny Lamott, and Ed and Betty Pope.
But two days before our climb, everything changed. Bridget came down with malaria. In those moments, I wasn't thinking about records. I was thinking about whether she'd be okay. Thanks to quick medical care, she began to recover and, surprisingly, felt stronger the higher we climbed. By the time we reached the upper slopes, my goal had shifted. I no longer cared about my run; I wanted to see her stand on the summit.
We reached Uhuru Peak, 19,340 feet above sea level, just as the sun spilled over the African plains. Bridget's smile was different that day. It was hard-earned, radiant, defiant in the face of illness. Watching her, I realized I'd already achieved something greater than any record.
Two days later, Kevin and I were supposed to start the run. My motivation was gone, until we met Yonas Louwa.
Yonas is a slight man, five feet tall, maybe ninety pounds, and, according to local lore, 120 years old. He was part of the first team to climb Kilimanjaro in 1889, hacking through rainforest for eight days before even seeing snow. When our guide told him about our speed attempt, he laughed. For Yonas, it wasn't about the time, or even the summit, it was about the people you meet and the stories you gather along the way.
That conversation reframed everything. The run was no longer a quest for a record; it was another chapter in a shared story.
The next morning, Kevin and I set out. Through rainforests dripping with mist, across high-alpine marshes, and up into the barren moonscape near the top, I found myself noticing the smallest details—dew hanging from grass blades, the rhythm of my breathing, the play of light across distant ridges. I was running, but I was also fully present.
We did break the world record: 42 miles and over 13,000, from the park gate to the summit and back, in 12 hours and 45 minutes. The previous mark was over 18 hours. But that night, eating spaghetti that Bridget and Jenny had prepared, surrounded by friends, it was clear the real win had nothing to do with the clock.
In business, as in life, we're conditioned to chase metrics like revenue, market share, 'firsts,' and 'fastests.' But those fade. The experiences you live through, the people you share them with, and the perspective they give you, those are the true returns on investment.
Kilimanjaro reminded me: accomplishments are fleeting, but experiences, especially those with other people, are compounding. And sometimes, the most important summit isn't the one you planned to climb.
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We set off in their direction with some urgency and are soon driving past heaps of megafauna dung, the trackers' 4WD in our sights ahead. Beyond them are the rhinos — a female in front, a small calf sticking close by and a large male ambling in their wake. 'The trackers will tell us where to go, and we follow on foot,' says Bons, his voice hushed. 'We want the rhinos to experience the least human disturbance. We don't want them used to jeeps — you can imagine how vulnerable they are to poachers then.' The team motions us over and instructs us to walk behind them in single file and to stay silent. 'We need you to blend in,' ranger Denso Tjiraso whispers. 'We are in their environment and we want them to be unaware of you.' Our attempts to blend in and stay silent fail almost immediately. Edging down a rocky slope, we dislodge layers of shale, which slide and clatter beneath our feet. The three animals turn and look — they're very much aware of us. At the bottom, we all stand and stare at one another, caught in a Mexican standoff with a hundred metres between us. The rhinos finally relax, conscious of our presence but apparently untroubled — the adults return to the grassy lunch at their feet, ears cocked in our direction, while the baby slumps in the shadow cast by her mother. Along with Denso, trackers Hofney Gaseb and Richard Ganuseb pull out notebooks and cameras, recording the animals' condition and sketching distinctive features that help identify them. In front of us, I learn, are Tuta, daughter Kasper and interloper Arthur, who's likely hanging around in the hope of mating. Survey over, we quietly retreat, leaving them to find some shade as the mercury rises. Good weather for rhinos Guests at Desert Rhino Camp are able to have such unique experiences thanks to a project it runs with Save The Rhino Trust Namibia (SRT). For over 21 years, they've worked with the three communities within the conservancy, leasing land from them and sharing profits from the camp, as well as encouraging them to help with conservation efforts and to report any signs of poaching. SRT also trains and equips Palmwag's rangers, recruiting many of them from those same local villages. I meet the trust's director of field operations, Lesley Karutjaiva, as he's returning to his headquarters in the concession and Bons and I are out on a meandering drive. Leaning on his 4WD, neatly dressed in green shirt and trousers, he tells me that the SRT has trained 71 rangers, and anti-poaching efforts are improving. 'We have around 200 rhinos here,' he says as thunder rattles around us. 'But 500 would be a good number.' The deficit is not down to poachers. 'Our last good rain was in 2011,' Lesley explains. 'During extreme drought we lose many calves — the mothers don't have enough food to produce milk.' In better news, he tells me, Palmwag has received so much rainfall this year, it should see them through for another five. With theatrical good timing, the storm that has been threatening all afternoon finally breaks, raindrops hammering around us with sudden ferocity. Lightning spasms across a sky slashed red with the rays of the setting sun. 'Oh, this is very good weather for rhinos,' Lesley says with a broad smile as we retreat to our vehicles. 'We are all very happy.' The rest of my time in Palmwag produces further very good weather for rhinos, and further rhino sightings. We spot Tuta, Kasper and Arthur as they plod along a dry river bed in the soft evening light, and again as they enjoy a roaming buffet of wild grasses on an early-morning stroll through the hills. Each time, they eventually catch our scent on the wind and take off for the horizon with a surprisingly dainty little trot. The concession's low-intervention approach towards the wildlife on its land means the animals remain unhabituated to both vehicles and humans, and their natural instinct is to run away from both very quickly indeed. But it's not a common strategy in the reserves of northern Namibia, as becomes clear almost immediately at my next stop. Coming into land after an hour-long, corkscrewing flight east from Palmwag, I already feel transported to another world. Nature swaggers here, lavishing the land with thick clumps of trees, the whitest sandy soil and vast turquoise pools of water. Humans have added the decorative touches of arrow-straight roads and fences. It's a 10-minute drive from the airstrip to the gates of Onguma, a privately owned reserve of more than 130sq miles on the edge of Namibia's landmark Etosha National Park. Those 10 minutes provide a bumper pack of wildlife sightings. A family of banded mongooses tumble and play metres from the vehicle; a male wildebeest strides nonchalantly past, so close I might lean out and touch him; a small herd of oryx, horns rising like spears, graze at the edge of a clearing; and a lilac-breasted roller perches on a termite mound as kori bustards strut through the grass behind. Nothing is running away here. Walk on the wild side I soon learn that close encounters are something of a theme at Onguma. While the reserve prioritises the welfare of its animals above all, it allows its human guests plenty of opportunities to quietly observe them at near quarters. At the exclusive lodge of Camp Kala, each of the four suites sits on a raised walkway overlooking a water hole, with hyenas and elephants coming in to drink as guests watch from their plunge pools. A custom-built Land Cruiser with a 'star bed' built over the cabin allows couples to spend the night out in the open, listening to the grunts of nearby lions as the Milky Way dazzles overhead. And a hide set partly beneath ground level allows its occupants to peer out at zebras and giraffes standing oblivious just metres away. The accommodation I'm heading to, however, has been open for barely a month, and the wildlife in the area is not yet accustomed to the new residents. With the sun setting and the bullfrogs croaking, my perennially cheerful guide Liberty Eiseb and I bump along a track towards Trails Camp. Liberty stops the vehicle to point out boot prints left in the sand beneath us by Onguma's anti-poaching unit, who patrol in pairs at night. Beside them are the tracks of a leopard. 'This is probably the leopard that comes into camp when we are sleeping,' he says. 'I hear it every night at 4am.' I can hardly blame it for calling in — Trails Camp is a mini Eden tucked within an acacia woodland, from where guests typically head out on walking safaris. Lantern-lit pathways lead to four safari tents, each with a wooden hot tub at the front and an outdoor shower at the back. When darkness enfolds the bush, the Southern Cross and Scorpio shine bright in the firmament of stars above. 'Here you get silence and you get adventure,' says Liberty with some glee before we both turn in for the night. After an undisturbed sleep, I find him sitting by the fire in the muted pre-dawn light, a blackened tin kettle sat within the embers. 'You see the bushman's TV is already on,' he says, gesturing to the flames. 'It always tells a good story.' He heard the saw-like calls of the leopard as it padded through at 4am and 5.30am. 'The animals need to get used to the camp, but they will,' he continues. 'The big leopard will soon be sitting in the trees around us.' With breakfast soundtracked by turtle doves crooning from those same trees, I could get used to the camp myself, but the bush waits for no one, and I set off with guide Tristan Lewis for a day's exploration. We're soon driving through a landscape pocked with water holes, with makalani palms towering above. Wildlife teems around us — the heads of giraffes appear above the umbrella thorns; elephants cross in front of us and instantly melt into the bush; African grey hornbills pick at termites; leopard tortoises bumble along the track; spotted hyenas skulk through the grass. 'Morning drives are my favourite,' says Tristan, his traditional safari uniform of beige shirt and shorts accessorised by a neat little moustache. 'Everything's fresh, everything's waking up.' Like Palmwag, Onguma has seen unprecedented rainfall, and it's changed the behaviour of the animals on the reserve. 'We usually have a little migration with the rain,' Tristan tells me as we stop to watch a herd of impalas chewing on grass, their black eyes fixed on the vehicle. 'Breeding groups go east because that's where the first rains usually fall. But they're finding rainwater everywhere now, so all the patterns are messed up.' The rain has messed up some of the tracks, too, and Tristan occasionally has to coax the Land Cruiser through deep, water-filled channels in the mud, or turn back and find another route. We're on the lookout for a pride of lions seen near the reserve's border with Etosha when one particularly troublesome puddle finally defeats us. After radioing in for a replacement vehicle, Tristan points to a pair of male white rhinos grazing some way in the distance. 'It's not so bad being stuck when you're stuck by rhino,' he says. 'Shall we go for a walk?' He collects his rifle and we quietly creep towards them over sandy soil scattered with lion paw prints. 'We've spent hours and hours with these rhinos,' Tristan whispers as we draw closer. 'We know their behaviour is relaxed. They're not like black rhinos — black rhinos are a handful.' We're 60 feet away when the two males finally become aware of our presence. Tristan motions me to crouch down and be quiet. 'They know we're here, now we give them time to decide what to do,' he says softly as they stand facing us. 'You can see they're curious.' After a few minutes trying to figure us out, one cautiously pads in our direction, head down, ears rotating. He's so close I can hear him breathing when Tristan slowly rises — the rhino instantly canters away. Over the next 30 minutes, the pair repeatedly amble towards us, only moving away when Tristan gently shifts his position. 'They're comfortable with us but we don't want them too close,' he murmurs, watching as they graze. 'They're wild animals and we want them to stay wild.' It soon feels completely natural to sit quietly in the sand, passing the day with animals each weighing up to 2.5 tonnes and sporting impressively long and pointy horns. 'It's nice when they let you into their space and they're not threatened by you,' Tristan says when the rhinos eventually decide to move on. 'You can share this incredible time with them.' It's a parting gift from the rains of Namibia — a vehicle stuck in the mud, a moment of pure magic. As we wander, slightly giddy, towards the guide who's come to pick us up, I'm reminded of something Bons had said to me as we sheltered from a storm in Palmwag: 'The rain is very good for everything — for nature, for animals, for us.' Published in the September 2025 issue of National Geographic Traveller (UK).To subscribe to National Geographic Traveller (UK) magazine click here. (Available in select countries only). Solve the daily Crossword

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