logo
Scarlett Johansson and More Celebrities Revive the Controversial Side Part: The Hairstyle Dividing Millennials and Gen Z

Scarlett Johansson and More Celebrities Revive the Controversial Side Part: The Hairstyle Dividing Millennials and Gen Z

Yahoo2 days ago

Scarlett Johansson has officially joined the side part fan club.
The 40-year-old actress arrived at the world premiere of her upcoming film, 'Jurassic World Rebirth,' in London on Tuesday night, donning the Y2K hairstyle much of the beauty world hoped had been put to bed years ago. Johansson, who plays Zora Bennett in the Gareth Edwards movie, posed for pictures alongside her costar Jonathan Bailey, with her dirty blond tresses brushed over the right side of her head.
More from WWD
Why Are Men Suddenly Showing Off Their Feet on the Red Carpet?
The History Behind the World's Most Expensive Hats: From Princess Beatrice's Royal Wedding Headpiece to the $2.7 Million Chapeau D'Amour and More
Jodie Comer Channels Liquid Silver in Sling-back Heels at '28 Years Later' World Premiere in London
Johansson also sported a side part for the movie's photocall in London on Monday night, channeling old Hollywood with wide roller curls and a bold red lip.
In the early 2000s, a side part on the red carpet would've been considered mainstream, but by the end of the 2010s, the slicked aesthetic was practically extinct. Enter the era of the middle part. Many members of Gen Z, even some who'd been fans of the hairstyle, began openly revolting against the side part (picture them with hair tools like pitchforks) on TikTok, encouraging even Millennials, who would have previously never thought to stray from the style, to divide their hair in the middle.
Yet, now we seem to be on the precipice of a modern side part revival, as many A-listers, including Johansson and Sarah Jessica Parker, revert back to the controversial hairdo. Twenty-four-year-old Addison Rae has gone in the opposite direction, too, opting to style her dyed blond locks on one side of her head as she steps into the spotlight as a rising pop star.
Here, WWD takes a look at a few of the other celebrities fronting the return of the side part, from Parker to Rae.
Sarah Jessica Parker parted ways with her typical hairstyle to sport the Y2K aesthetic at Max Original's 'And Just Like That…' Season Three photocall in New York City. In the past, the 'Sex and the City' star and her beloved character Carrie Bradshaw routinely donned middle parts; however, the actress noticeably switched it up for the event in May.
Tisha Campbell styled her cherry cola hair in a side part for the BET Awards 2025 held at the Peacock Theater on June 9. This was the first time in a while that the 'Martin' actress chose to split her hair on the side instead of the middle.
For the 'La Venue De L'avenir' red carpet at the 78th annual Cannes Film Festival, Cara Delevingne stuck to her signature style — blond curls parted on the right side of her head. Delevingne, 32, is one of the few stars who hasn't ditched the side part amid the criticisms. In fact, the model prefers to keep her hair firmly tucked to one side, whether it's for a casual stroll around Los Angeles or a runway moment.
Singer and actress Reneé Rapp arrived at the 2025 American Music Awards in late May with a chic blond 'do akin to popular 1950s beauty aesthetics. She also opted for a side part, curling her front layers away from her face to keep the hair out of her eyes.
At 'The Mastermind' red carpet in Cannes, Simone Ashley took a page from the early 2000s beauty playbook. Her hair, often styled by Peter Lux, was parted on her left side, with bountiful curls falling down her back.
Lily-Rose Depp added a touch of attitude to her overall look at the 97th annual Oscars, parting her hair on the right side of her face. Her long, barrel curls glided down her cheek, shielding the outer corner of her eye.
For 'The History of Sound' red carpet at the 78th annual Cannes Film Festival in May, Aja Naomi King slicked her dark tresses to the side, pushing the other half of her hair behind her shoulder. The 'How to Get Away With Murder' actress often works with hair artist Geo Brian. However, Stéphane Lancien was behind this look.
Addison Rae has been tapping into her inner Britney as of late, sporting the early 2000s hairstyle in her music videos, street looks, and red carpet appearances. She started the trend at the Hot 99.5's iHeartRadio Jingle Ball in December, curling her dirty blond hair over the right side of her face.
Best of WWD
Bob Haircut Trend: Leslie Bibb, Halle Berry & More Looks [Photos]
Kate Middleton's Royal Ascot Outfits Through the Years: Seeing Red in Alexander McQueen, Whimsical Hats and More Looks
Princess Diana's Royal Ascot Outfits Through the Years: Suiting Up in Catherine Walker, Statement Hats and More Looks

Orange background

Try Our AI Features

Explore what Daily8 AI can do for you:

Comments

No comments yet...

Related Articles

Dua Lipa's Y2K-Inspired French tips are already the manicure of the summer
Dua Lipa's Y2K-Inspired French tips are already the manicure of the summer

Cosmopolitan

timean hour ago

  • Cosmopolitan

Dua Lipa's Y2K-Inspired French tips are already the manicure of the summer

Every time I open the Instagram app, I'm hoping there's a new Dua Lipa photo dump. She always delivers, whether it's a new holiday destination, a cool outfit I def can't afford, pics with her fiancé Callum Turner, or the latest makeup trend (still not over those green lashes, btw). I'm living vicariously! Lately, though, her feed has been filled with all of the manicures she's been sporting on her Radical Optimism Tour. And those I can actually copy, including the most summer-coded look she just dropped: a set of floral French tips, complete with the cutest Y2K rhinestones. The singer shared how excited she is to play her sold-out stadium show in Liverpool with a set of summery, blingy nails. I mean, they really do scream "four sold-out stadium shows," right? Although her nights at Wembley were the main event, her manicure (and, in turn, a few detail shots of her stunning engagement ring) was all we wanted to stare at. Created by her go-to nail artist Michelle Humphrey, Dua's almond-shaped nails have a teensy bit of length, but still feel minimalist and soft, especially with the simple white French tips (a classic look that will never, ever go out of style). But she upped the ante with rhinestone flowers—like, these lil daisies are fully made of itsy rhinestones—in a mix of bright colours that feel peak summertime. Of course, if you wanted to copy the look yourself, you'll need a stable hand to create precise French tips. But once you get that down (I always do the tape hack: line up a piece of tape to the edge of your nail, leave out where you want the French and paint over it, then remove once dry). From there, you just have to stick on some rhinestones. Make it easier by opting for ones already in a flower shape (like these from Deco Beauty). Or if you wanna get in the DIY zone, grab a set of tiny nail rhinestones in a mix of colours to create your own bb flower designs. In another photo dump, you can see Dua dancing at a party celebrating her Wembley shows, martini in hand. That's exactly how this mani should be worn: celebrating. On top of her sold-out shows, Dua just confirmed her engagement to actor Callum Turner after months of speculation. So, we're anticipating lots of bridal coded nail looks in her future. For now, though, we'll happily take all of her summer manis. She is the CEO of vacays, after all. Beth Gillette is the beauty editor at Cosmopolitan, where she covers skincare, makeup, hair, nails, and more across digital and print. She can generally be found in bright eyeshadow furiously typing her latest feature or hemming and hawing about a new product you "have to try." Prior to Cosmopolitan, she wrote and edited beauty content as an Editor at The Everygirl for four years. Follow her on Instagram for makeup selfies and a new hair 'do every few months.

Michelle Obama says good parenting involves knowing that your kids are 'not your friends'
Michelle Obama says good parenting involves knowing that your kids are 'not your friends'

Business Insider

time4 hours ago

  • Business Insider

Michelle Obama says good parenting involves knowing that your kids are 'not your friends'

Michelle Obama says parents shouldn't give in too easily to their kids' demands. On Wednesday's episode of the " IMO" podcast, which she cohosts with her brother, Craig Robinson, Obama spoke about how parents can enforce rules around screen time and social media use for their kids. The episode featured guest Jonathan Haidt, a social psychologist and author of "The Anxious Generation." In response to a listener's question about the challenges she faced in managing her daughters' digital habits, Obama said that parents should "understand that your children are not your friends." She said it's important for parents to set clear boundaries that they believe in and that they stick to "all the time," since kids are always testing how far they can push before adults cave. "They're waiting for you to go back on your word. They're waiting to see how long it will take. How many times can I outlast you? Because, as I say, they've got time on their hands. Kids don't have jobs. They have no responsibility. They are not paying bills. All they have time for is to outlast you, to wear you down," the former first lady said. Reflecting on their upbringing, Robinson added that their mother believed saying no wasn't enough. "I was just thinking about how our parents parented and what my mom would say about saying 'No' is that it's not just saying 'No,' it's holding your 'No' accountable," Robinson said. "It is explaining why you're saying 'No,' and it's outlasting your kids." That's why parents need to be steadfast in their willingness to do the hard things needed to keep their kids safe, Obama said. "You will be disappointing them, and scaring them, and making them hurt, and arguing with them, and doing all the things that you don't wanna do with your best friends," Obama said. "But in the end, as parents, we are responsible for securing the safety and the health of the children we bring into this world." Drawing on his experience working with Gen Z, Haidt said that many of those in their 20s often say they're grateful their parents delayed giving them phones or social media access. "What you'll never hear is a 23-year-old Gen Z saying, 'I wish my parents had given me a smartphone and social media in middle school,'" Haidt said. Even though it may be difficult to keep kids off social media, it'll be worth it in the end, he said. Obama and Robinson aren't the only ones who have spoken up about the impact of social media and screen use on kids. In a January 2024 interview, Penélope Cruz called social media " a cruel experiment on children, on teenagers." "It's so easy to be manipulated, especially if you have a brain that is still forming," Cruz told Elle. In May, Kate Winslet's Gen Z daughter, Mia Threapleton, said she has "never had" social media and doesn't want it, adding that her mom encouraged her to make a list of pros and cons for joining Instagram when she was 14. "The cons completely outweighed the pros for me," Threapleton said. This comes as several countries around the world — including Australia and Norway — are exploring ways to implement stricter controls on social media use for kids.

Steve Madden's Sweet Spot: Dress Shoes, ‘Dupe Culture' and TikTok Fame
Steve Madden's Sweet Spot: Dress Shoes, ‘Dupe Culture' and TikTok Fame

Yahoo

time4 hours ago

  • Yahoo

Steve Madden's Sweet Spot: Dress Shoes, ‘Dupe Culture' and TikTok Fame

On the heels of its namesake's viral podcast, Steve Madden Ltd. is getting a lot of attention these days — from TikTok to Wall Street. As fashion trends finally shift back to the dressier side, Steve Madden is in the sweet spot. More from WWD Ahlgrens Bilar's TikTok-famous Swedish Candy Inspires Streetwear-ready Bucktron Sneaker Beyoncé Knowles-Carter Channels Lady Liberty With Gold Amina Muaddi Pumps and Balmain Gown on 'Cowboy Carter' Tour Tina Knowles Supports Julez Smith From the Front Row in Leather Boots and Sheer Bodysuit at Bluemarble Show in Paris Dress shoes. Check. Western boots and influence from Beyoncé's Cowboy Carter Tour. Check check. 'Trends, especially in women's dress shoes and western boots are starting to move Steve Madden's way,' said to Williams Trading analyst Sam Poser, who upgraded shares of the company's stock from 'hold' to 'buy. He added, 'It appears as if women looked in their closets, [and] realized they had no new dress shoes.' Poser cited Madden's 'compelling new platform and kitten heel dress shoes' that have a strong price/value relationship. The new dress shoes could be a boost to the top and bottom lines, as the styles' retail price points are '30 percent to 70 percent above most of fashion sneakers' that were strong sellers for the brand over the past couple of years. Telsey Advisory Group's (TAG) chief investment officer Dana Telsey has shares of Madden rated at 'market perform,' the equivalent of a neutral rating. She attended the company's product presentation during FFANY this month, and also noted the pick up in dress shoes and slowdown in sneakers, which she said can be a 'beneficial shift' for the brand. Other product trends for the back half of the year include Madden 'leaning into Western influences and textures inspired by Beyoncé's Cowboy Carter aesthetic, incorporating elements such as fringe and rustic hardware,' according to Telsey. She noted that the brand continues to innovate within the dress shoe and sandal categories, with new silhouettes that feature the durable natural fiber raffia, snakeskin, crochet and jelly materials. 'An overall more seasonless offering is being created, with respect to boots and booties, as [Madden] intends to bring more unique styles to market that will work year-round,' Telsey said. 'These fashion-led product and design decisions reflect the company's broader goal, which is to stay ahead of trend curves while maintaining broad consumer appeal.' In a 2024 interview, Madden told FN that his approach to product has always been the same. 'We just try to make cool shoes and that's it. We let the chips fall where they may. People put us into little slots. But the shoes are quite universal,' he said. While the company's first quarter earnings missed Wall Street's sales expectations, it did easily beat the consensus of adjusted diluted earnings per share of 46 cents, coming in at 60 cents for the quarter. For the three months ended March 31, net income fell 8 percent to $40.4 million, or 57 cents a diluted share, on net sales that inched up just 0.1 percent to $551.4 million. Wall Street was expecting revenue of $556.3 million. Madden has already included some price increases on some products. Company chairman and CEO Edward Rosenfeld said in the company's fourth quarter earnings conference call in February that Madden planned to cut the percentage of goods produced in China. One surprise in the first quarter earnings report was how incredibly fast the company moved to limit the potential impact of tariffs on imports from China, shifting anything early in the production process that was capable of being moved elsewhere. That shift did not include the company's sourcing for the $360 million Kurt Geiger acquisition, which was completed one day before the earnings call on May 7. 'The stuff that was far along in the production process or done, we are taking the majority of that in, but we have worked with our factory partners and suppliers to negotiate price concessions on those goods, so we can at least mitigate some of the damage in the near-term, and again, keep those goods flowing and make sure we're still delivering fashion to our customers and consumers,' Rosenfeld told investors last month. He said components in China were moved to other countries, adding that fall production in China for brands such as Steve Madden shoes or Dolce Vita shoes will be 'going to virtually nothing.' Some production in China, such as value-price apparel, will be less than 5 percent, which is taking longer to move. Rosenfeld said at the time that certain wholesale customers were thinking more conservatively for their fall plans as they face consumer uncertainty over higher price points due to tariffs. Since the earnings call, Madden the brand has been garnering a pop of attention following company founder and creative and design chief Steve Madden's May 21 interview on the fashion podcast 'The Cutting Room Floor,' after short clips surfaced on TikTok. On the day of the interview, shares of Madden closed at $24.69, and rose as high as $26.57 on June 9 in intra-day trading. (The shares on Thursday closed at $24.14.) The no-holds-barred interview saw the brand founder criticize American President Donald Trump's tariff policy, and how China tariffs will raise prices on shoes. Madden was asked about his brand's propensity for knocking off designer looks, and he was unapologetic about the knockoffs. One example he was shown was a Steve Madden shoe featuring an 'H' bridge reminiscent of the Hermès Oran sandal, a look that the design chief said, 'Obviously we know who it is. This is one of the greatest shoes in the world. We changed it a little bit.' He also spoke candidly about his time in prison following a guilty plea on charges involving securities fraud and money laundering. 'This free media followed Beyoncé making appearances earlier this spring completing her 'denim on denim on denim' look sporting Steve Madden jean boots,' TAG's Telsey noted. So far, the podcast clips have received over 24 million views, Poser said this week. According to the analyst, the increased attention around the brand as well as its new styles could have Macy's, Bloomingdale's, Nordstrom, Dillard's and DSW and other key retailers 'aggressively knocking the door to get more Steve Madden shoes, as they receive more requests from their customers.' The analyst said consumer requests 'should put' Madden in the driver's seat with it comes to establishing terms with its wholesale partners, which could result in a gross margin improvement for the brand. BTIG analyst Janine Stichter said Madden is 'well-positioned,' given its ability to democratize luxury footwear trends. Helping it is the growth of 'dupe culture,' a reflection she said of the 'increasing demand for mid-tier products that offer strong value propositions following large post-COVID price increases from luxury players.' Stichter added that younger generations have a more supportive view of dupe culture. The big unknown is whether the pop in interest in the Steven Madden brand has staying power or if it's just a one-off viral moment. 'I think the key with this is just his authentic voice and how truly comfortable he is talking about himself and his life. And I really think in the culture today, that resonates so much for people. There's so much fake around us that a true voice becomes a really relatable thing,' said Jaqui Lividini, founder and CEO of brand strategy firm Lividini & Co. She said that these viral moments are 'very hard to duplicate and very hard to manufacture,' and that when they catch on, it becomes magical. As for Steve Madden the company founder, 'he's opened himself to a new audience, so I think that's the win here,' Lividini said. Another brand strategist, who requested anonymity, said, 'The bigger message here is that Steve is being listened to. He's being introduced to a new generation, a new consumer that didn't know him.' While that could bring in a whole new customer base for the brand, this strategy expert cautioned that just as the shorter clips popped and became a runaway train, tomorrow could usher in the next big thing, taking potential customer base into a whole new direction. Best of WWD All the Retailers That Nike Left and Then Went Back Mikey Madison's Elegant Red Carpet Shoe Style [PHOTOS] Julia Fox's Sleekest and Boldest Shoe Looks Over the Years [Photos]

DOWNLOAD THE APP

Get Started Now: Download the App

Ready to dive into a world of global content with local flavor? Download Daily8 app today from your preferred app store and start exploring.
app-storeplay-store