Mrs. Rochester competes for state title
ROCHESTER, N.Y.(WROC)- This year, a Rochester mom of two and business owner has added beauty queen to her list of accomplishments.
As Mrs. Rochester, Shaina Zazzaro will compete next month in the Mrs. New York Pageant with the goal of moving on and winning the Mrs. America pageant in Las Vegas.
In 2021, News 8 featured Shaina and her husband, Michael Zazzaro in a story about food truck owners finding love.
Today, the Effortlessly Healthy business includes catering and meal deliveries for hospitals, seniors, and anyone looking to lose weight or choose healthier food options. Shaina told News 8 that this past year, she was a top minority and women-owned business leader in Rochester.
'We have a lot of moving parts but we want to give the Rochester community healthy chef prepared delicious food,' Shaina Zazzaro explained from the food tent at the Lilac Festival.
She and her husband Michael are still side by side at outdoor events giving folks a choice, saying, 'If you want to eat healthy you come and get a healthy trash plate. If you want to splurge, you go next door to my husband and have one of his regular garbage plates.'
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'I hope with the crown I create a 'Built by Resilience Tour' where I travel either the state or the country depending on which title I hold and I motivate and inspire young children and women on entrepreneurship, wellness and resilience to really teach people to believe in themselves,' she said.
Twelve years ago, when Shaina quit her job as a hospital administrator to start a healthy food catering business, she says she didn't think she'd be stepping on stage as a beauty queen. But she said, life's challenges including a miscarriage, being homeless and bouncing back from the brink of bankruptcy have prepared her for this moment. 'I have grit, I have resilience and I can do anything. If i can, you can too,' she added.
The Mrs. New York America pageant will be held Sunday, June 15 at the RIT Inn and Conference Center at 2:00 p.m.
As part of the pageant, Shaina is participating in the Fabulous Face Online Charity Contest and is raising funds for the Junior Achievement Academy of Central Upstate New York.
For those interested in supporting Zazzaro, votes can be cast on the Mrs. New York website.
Copyright 2025 Nexstar Media, Inc. All rights reserved. This material may not be published, broadcast, rewritten, or redistributed.
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