Is This The End Of The App As We Know It?
The end of complexity? What if you could control all your apps by plugging in a single AI agent?
Is the end of the app nigh? In a way, says Deepak Anchala, the founder of start-up technology company AdoptAI, who hopes to help speed this demise. Apps will remain as important as ever to both consumers and enterprises, Anchala argues, but users will no longer have to work directly with them; instead, they'll use AI agents to control these apps accomplish their key tasks.
'We see a world where the app runs in the background, operated by AI agents that you tell what to do,' says Anchala. 'You no longer have to waste time working out how to use each new application's features and workflows; instead, you have a single point of interface with all the apps you use, and you control them with natural language.'
It's not really such a huge jump from where we are today. Many software users have already adopted solutions such as Microsoft's Copilot, which sits inside the software giant's apps, operating as an AI assistant to help you use them. Research from Gartner suggests 33% of software applications will include AI agents like Copilot by 2028, up from just 1% last year.
But what if you could take such agents out of the app altogether? Anchala envisages a single AI agent running inside a workplace tool such as Slack. Jobs that might once have required staff to use multiple different apps could then be accomplished with a single instruction in one place.
AdoptAI's own business is currently built on building AI agents for app developers -effectively enabling them to add their own versions of Copilot to the software they sell, even if they lack inhouse expertise in agentic AI. In time, however, Anchala expects the bigger opportunity to lie in AI agents that can work across multiple apps.
Investors are increasingly interested in the space, with AdoptAI announcing its seed funding round today. The $6 million raise is led by Elevation Capital, with support from Foster Ventures, Powerhouse Ventures, Darkmode Ventures and a number of angel investors.
Krishna Mehra, a partner at Elevation Capital, foresees 'a transformative shift in how applications engage with users'. He argues: 'Empowering applications with intelligent AI agents has the potential to redefine user experiences across industries.'
AdoptAI founders Deepak Anchala, Rahul Bhattacharya, and Anirudh Badam
The race to build those agents is accelerating, particularly in industries such as marketing, where software users currently have to juggle multiple apps to manage the various activities that take place within their sales funnels. Business such as Zapier and Make offer a similar value proposition to AdoptAI, enabling staff to connect different apps and services, and to automate workflows. Zapier has a collaboration with Claude, owned by the AI giant Anthropic, aimed at enabling users to access and control apps through conversational natural language.
For specialist software developers, including tens of thousands of software-as-a-service businesses worldwide, this is an intriguing trend.
On the one hand, their apps will fade from view if users aren't interacting directly with them, potentially limiting their brand value. Microsoft CEO Satya Nadella even suggested recently that the 'notion that business applications exist' could 'collapse' once AI agents take over as the user interface.
On the other, many software companies find product development frustrating; they invest heavily in new services and features that ostensibly give them an edge over their rivals, only to find that time-limited users never actually learn how to take advantage of this functionality. AI agents, by contrast, could master new tools almost instantly, ensuring the best apps get fully exploited – and therefore build user numbers.
Watch this space. ResearchandMarkets expects the value of the global AI agents market to grow from $5.29 billion this year to $216.8 billion by 2035, an annual growth rate of more than 40%. Multi-agent tools will account for a growing share of the market, it predicts.
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