EPACK Durable signs joint venture with Korea's Bumjin Electronics to manufacture TV and smart speakers in India
EPACK Durable Limited has entered into a strategic joint venture agreement with Bumjin Electronics Co. Limited, a company based in the Republic of Korea, to manufacture and sell a range of advanced audio products including television speakers, soundbars, AI speakers, Bluetooth speakers, and smart speakers.
As per the agreement executed on July 24, 2025, EPACK Durable will hold a 66.67% stake in the joint venture company (JV Co.), while Bumjin will own the remaining 33.33%. The JV is initially focused on the Indian market with potential for international expansion.
The new entity will have an initial authorised share capital of Rs 14 crore, with 1.4 crore equity shares of Rs 10 each. The business aims to cater to both online and offline sales channels, including e-commerce platforms, while leveraging both companies' strengths.
Key operational appointments include the business head being nominated by EPACK, the technical head by Bumjin, and the finance head jointly selected. The JV is expected to support import substitution, boost domestic value addition, and allow technology transfer, making it a strategic move in India's growing smart electronics and home entertainment ecosystem.
This partnership aligns with EPACK's expansion plans in electronics manufacturing and is expected to enhance its product portfolio and brand visibility in the consumer electronics segment. Upon investment, the JV Co. will become a subsidiary of EPACK Durable.
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Aditya Bhagchandani serves as the Senior Editor and Writer at Business Upturn, where he leads coverage across the Business, Finance, Corporate, and Stock Market segments. With a keen eye for detail and a commitment to journalistic integrity, he not only contributes insightful articles but also oversees editorial direction for the reporting team.
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