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Axel Springer Aims to Boost Value With AI, Calls Time on Clicks-and-Ads Model

Axel Springer Aims to Boost Value With AI, Calls Time on Clicks-and-Ads Model

Axel Springer said it plans to double its value within five years supported by artificial intelligence, calling time on the business model of maximizing clicks and advertising.
The German media group behind Politico and Business Insider outlined the goal of doubling its value on Monday, as part of a strategic update following a split of its publishing and classified-advertising businesses.

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