Save 50% off on skin care, hair care and more during Ulta's spring sale happening now

NBC News

07-03-2025

As a beauty reporter and frequent Ulta shopper, I look forward to Ulta's 21 Days of Beauty Event, which happens twice a year. Right now, you can save 50% across all beauty categories, including skin care, hair care and tools. The three-week long spring sale will end on March 27.
But you'll need to act quickly: These deals rotate daily, so you only have 24 hours to purchase your favorite items once they go live. To help you navigate which deals are happening each day, I compiled the first week of the sale into one cohesive list and highlighted expert- and editor-approved items. Since timing is everything with this sale, I recommend taking advantage of deals as soon as possible before they expire or sell out.
SKIP AHEAD March 7 sales | March 8 sales | March 9 sales | March 10 sales | March 11 sales | March 12 sales | March 13 sales | The best weekly sales Olaplex No. 8 Bond Intense Moisture Hair Mask
Regardless of your hair type and texture, this multitasking hair mask moisturizes your hair, reduces frizz and adds shine, according to the brand. It also combats heat and chemical damage using its patented technology to repair broken bonds, according to Olaplex. It has a 4.5-star average rating from over 2,400 reviews at Ulta. Kitsch Satin Pillowcase
'I've gifted Kitsch pillowcases to most of my family members and friends because it's just that good,' says NBC Select updates editor Mili Godio. 'It's super soft and doesn't pull or tug at my hair or skin, which I appreciate since my skin is sensitive and rosacea-prone. I also love that it feels cool, which is a plus since I'm generally a hot sleeper.' The NBC Select Bed & Bath Award winner is available in standard and king sizing. Elemis Pro-Collagen Marine Cream SPF 30
Reviewers say this moisturizer with SPF is the perfect solution for those who forget to wear sunscreen since it doesn't require an additional step in your morning skin care routine. Aside from its 2-in-1 convenience, many reviewers say this moisturizer leaves their skin more hydrated, plump and firm. This gel moisturizer has a 4.6-star average rating from over 900 reviews at Ulta. Clinique Take The Day Off Cleansing Balm Makeup Remover
Suitable for all skin types, this balm (which turns into an oil as you massage it into your skin) helps gently remove makeup and grime without leaving a greasy residue, experts told us in our guide to the best cleansing balms. It's also safe for sensitive skin and eyes, according to the brand. Cosrx Advanced Snail 96 Mucin Power Essence
This Cosrx essence is a year-round favorite of NBC Select associate SEO reporter Ashley Morris because it's lightweight and gives her long-lasting hydration. 'It softens my skin and gives a glow without being too oily. It helps to soothe any irritation or redness from acne flare-ups,' she says. 'I also like to use it in the summer or on vacations to give my skin an extra moisture boost on hotter, drier days.' Beekman 1802 Milk Rx Advanced Better Aging Cream
Using ingredients like milk proteins, peptides and ceramides, this moisturizer hydrates, firms and maintains a healthy skin barrier, according to the brand. The rich cream is suitable for all skin types, including sensitive skin, because it uses a retinol alternative (peptides) to mimic the benefits of retinol without irritation, according to Beekman 1802. It has a 4.6-star average rating from over 100 reviews at Ulta. First Aid Beauty Facial Radiance Pads
One of the easiest and best ways to exfoliate my extremely sensitive skin is by swiping these pads on my face and neck. The exfoliating pads come soaked in alpha hydroxy acids (chemical exfoliants that improve tone and texture) and soothing ingredients like aloe and cucumber water to counteract any irritation, according to the brand. After using these once a week, I can tell my skin is much smoother, especially around the tip of my nose where my pores tend to clog. Seen Hair Care
Seen makes some of our favorite hair care items and all of the brand's products are currently on sale at Ulta, including this serum. Use two to five drops of the serum on wet or dry hair to reduce frizz and breakage, plus you can use it as a heat protectant before styling, according to the brand. The serum is suitable for all skin, scalp and hair types because it has a noncomedogenic formula (meaning it won't clog pores). It also has the National Eczema Association's Seal of Acceptance. Kiehl's Creme de Corps Whipped Body Butter
Kiehl's Creme de Corps body care line is one of my favorites because it leaves my skin soft and smooth thanks to its trio of ingredients: honey, shea butter and sweet almond oil. Thicker than traditional body lotions, this body butter has a rich consistency that instantly absorbs into my skin, so it never feels heavy or greasy. And because it is very thick, a little goes a long way, so it's worth the higher price point. Virtue Volumizing and Thickening
This shampoo, which has a 4.7-star average rating from over 900 reviews at Ulta, cleanses your scalp and hair without weighing it down. It combines antioxidants, protein and lipids to thicken each hair strand for added volume and body, according to the brand. While many reviewers love how it makes their hair appear fuller, they also say the citrus, floral fragrance (with notes of white pear and lemon) smells great on their hair. Peach & Lily Wild Dew Treatment Essence
This water-like essence, which has the NEA Seal of Acceptance, uses niacinamide, allantoin and hyaluronic acid to firm, soothe and hydrate the skin, according to the brand. The essence can improve skin tone and texture, plus helps other skin care products absorb easily into your skin, which is why you'll want to apply this directly after cleansing, according to Peach & Lily. It has a 4.7-star average rating from over 1,300 reviews at Ulta. Korres Santorini Grape Velvet Skin Drink
Reviewers of all skin types say this facial oil is worth the splurge: Not only is it extremely hydrating, but it also softens and brightens your skin, according to the brand. The oil, which has a 4.5-star average rating from over 500 reviews at Ulta, absorbs quickly into the skin, so you aren't left with an uncomfortable, oily feeling after applying it, according to Korres. Reviewers also love that it smooths out their skin and it makes their skin look slightly blurred after using. Unite Hair 7Seconds Collection
This detangling spray, suitable for all hair types, improves your hair's manageability, repairs breakage and protects it from thermal and UV damage, according to the brand. Reviewers say brushing their hair is a lot easier and less painful when they use this spray because it helps their brush glide through tangles and knots, resulting in less breakage and shedding. This spray has a 4.9-star average rating from over 700 reviews at Ulta. Peter Thomas Roth 24K Gold Pure Luxury Eye Patches
These Peter Thomas Roth under-eye patches come in a travel-friendly tub packaging, so they're easy to take with you and apply on the go. These patches are saturated in hyaluronic acid, collagen and caffeine to reduce fine lines and puffiness while hydrating and firming the skin, according to the brand. One tub comes with 30 pairs and a spatula, so you can carefully and cleanly separate them from one another.
During the 21-day sale, you can also shop exclusive weekly sales. These sales will last an entire week before the next round of deals gets released at the start of week two. How long is Ulta's 21 Days of Beauty Event?
The spring sale is three weeks long. It begins on March 7 and ends on March 27. Can you shop for other deals during Ulta's 21 Days of Beauty Event?
Yes. For the first time, Ulta will offer additional sales throughout the three weeks. At the start of each week, the retailer will release a new batch of Weekly Beauty Steals, which will also be 50% off.
During the 21-day event, the deals will rotate daily and last for one day only. They will end at 11:59 p.m. CT and switch to the next day's offer at midnight CT.
The Weekly Beauty Steals will last an entire week, so you have more time to decide whether or not you want to purchase an item. Is the Ulta 21 Days of Beauty Event in-store or online?
The sale is available in-store, online and on the app. Some deals are online only. Do you have to be an Ulta Beauty Rewards member to shop?
No. If you are an Ulta Beauty Rewards member, you can earn points for every dollar you spend. If you have an Ulta Beauty Rewards Credit Card, you can earn two points for every dollar during the sale. These points can be redeemed on future purchases and beauty services. How often does Ulta host its 21 Days of Beauty Event?
Ulta hosts the 21 Days of Beauty Event twice yearly — once in March and the other in September.
I am an associate reporter for NBC Select, who frequently covers beauty and wellness sales, including the most recent 21 Days of Beauty Event, Sephora's Savings Event and Amazon Prime Day. For this story, I reviewed Ulta's offerings for the first week of the sale and highlighted products and brands that are NBC Select staff favorites, come recommended by experts or are highly rated.
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Bianca Alvarez