logo
Modern Urban Living Comes to Casablanca with ALARGAN's New Development

Modern Urban Living Comes to Casablanca with ALARGAN's New Development

Morocco World20-06-2025
Rabat – With Bernard Khoury's visionary touch and ALARGAN's proven development expertise, the vibrant city of Casablanca is set to witness the birth of a new benchmark for urban living.
ALARGAN was founded in 1994 and has grown from a family business into a mature real estate developer active across the Middle East and North Africa. Today, ALARGAN is listed on the Kuwait Stock Exchange (since 2007) and has delivered projects in Kuwait, Oman, Bahrain, and Morocco.
It brings together architectural design, construction, property management, project management, and sales and marketing under one roof, ensuring that every development meets high standards from start to finish.
Over time, the company has also branched out into hospitality, health and fitness, education, and healthcare. This spirit of steady growth and innovation is captured in ALARGAN's motto, 'La vie… comme vous l'aimez !' ('Life… the way you love it!'), which guides the creation of spaces where living, working, and having fun blend seamlessly.
Behind many of ALARGAN's most forward-thinking projects stands architect Bernard Khoury's decades of experience and reputation for world-class, innovative design.
Khoury brings a clear vision to each building he touches. His work's focus goes beyond how a structure looks, and also includes how it fits into its neighborhood, how people move through it, and how it will adapt over time. When you see a Bernard Khoury design, you sense that every angle, every material choice, and every open space was chosen to spark curiosity and enhance daily life.
A new urban destination in Casablanca
The new mixed-use development in Casablanca is a perfect example of ALARGAN's commitment to creating places where people truly want to be. This project offers fully furnished studios designed for professionals to combine comfort and style. They are a prime business opportunity in Casablanca, with the first phase slated for delivery in July 2025.
As Morocco prepares to host major events, like the Africa Cup of Nations (AFCON) later this year and the World Cup in 2030, these studios promise strong rental demand and solid investment potential.
In addition, urban living apartments cater to those who wish to settle down or work remotely, as they provide flexible layouts, modern finishes, and plenty of natural light. Entrepreneurs and small businesses will also find rental offices outfitted with all essentials, ready for move-in from day one.
Inside the development, residents and tenants will find the very first Mama Shelter in Africa, a hotel brand known for its warm, friendly vibe and vibrant public spaces. For those looking for fitness and relaxation, there's a state-of-the-art gym and the longest rooftop pool in Casablanca offering sweeping city views.
A location that has it all
Studio residents even have access to two private swimming pools, so they can swim, unwind, or host small gatherings without leaving home. A separate ground-level pool adds to the leisure options.
Safety and convenience come together thanks to 24-hour security and a selection of shops and restaurants opening right inside the building. Imagine grabbing a coffee on your way to the office, meeting a friend for lunch just downstairs, or winding down with a healthy meal before heading home.
Location is everything, and this development shines in that regard. It sits within easy reach of the fashionable Maarif district, where boutiques and cafés line the streets. It's also just minutes from the main stadium, soon to host big games, concerts, and shows, so you're always close to the action. If you prefer the sea breeze, the beachfront promenade is only a five-minute drive away, perfect for evening walks or weekend runs.
ALARGAN's approach has always been about combining high-quality design with lasting value. The company was the first in Kuwait to earn LEED certification from the U.S. Green Building Council, which reflects its commitment to sustainable, energy-efficient design.
By choosing moderate investment strategies, ALARGAN looks for opportunities that deliver steady, reliable returns through different market cycles. This project in Casablanca builds on that track record: it's crafted to meet global sustainability standards while offering an attractive mix of living, working, and leisure spaces.
To support the success of this ambitious project, ALARGAN has entrusted the commercial aspect to Chestertons , a global real estate leader known for its strong market insight and international reach. Tags: CasablancaSaray casablancaurban living
Orange background

Try Our AI Features

Explore what Daily8 AI can do for you:

Comments

No comments yet...

Related Articles

Forbes Recognizes Adel El Fakir for His Leadership in Morocco's Tourism, Aviation
Forbes Recognizes Adel El Fakir for His Leadership in Morocco's Tourism, Aviation

Morocco World

time3 days ago

  • Morocco World

Forbes Recognizes Adel El Fakir for His Leadership in Morocco's Tourism, Aviation

Rabat – Adel El Fakir, a Moroccan leader in tourism and aviation, has been named one of Forbes Middle East's Top 100 Travel and Tourism Leaders for 2025. He is currently the Director General of Morocco's National Airports Authority (ONDA) and was previously the head of the Moroccan National Tourism Office (ONMT). Under his leadership, Morocco launched major tourism campaigns, including the award-winning 'Morocco: Kingdom of Light,' and now he is overseeing the expansion and modernization of airports across the country in preparation for events like the 2030 World Cup. El Fakir has a diverse educational background that has shaped his career in business, marketing, and leadership. He earned a Bachelor's in Finance from ISCAE, where he gained hands-on experience and a passion for business and marketing. He then completed a Diplôme d'études supérieures spécialisées (DESS) in marketing at Université Toulouse 1 Capitole, studying alongside Moroccan and French instructors while working full-time, which helped him connect theory with real-world business practice. To broaden his perspective, he pursued an MBA in International Business at École des Ponts ParisTech and École Hassania des Travaux Publics in Casablanca. Later, he completed a Certificate in Corporate Governance at the Institut Marocain des Administrateurs, which gave him deep insight into business ethics, governance, and sustainability. This rich education provided the foundation for his success in both tourism and aviation leadership. Championing the Moroccan tourism brand El Fakir was appointed Director General of the Moroccan National Tourism Office (ONMT) in 2018. It was during this tenure that he launched the 'Morocco: Kingdom of Light' campaign in April 2022, targeting 19 to 20 international markets with multimedia advertising across TV, digital platforms, outdoor signage, cinema, and more. The campaign resonated globally, earning the title Best International Promotional Campaign from France's esteemed media TourMaG, and Best Destination Campaign from Spain's leading daily, La Razon. It also clinched the Travel d'Or in France (2023) as the most beloved marketing campaign by the French public. El Fakir's digital ingenuity was further affirmed when the ONMT campaign 'Moments in Morocco' received Expedia's best digital campaign award for the EMEA region in 2019. In recognition of his leadership, media and tourism peers named him Tourism Personality of the Year in 2024 as part of the first edition of the Morocco Tourism Awards. His impact garnered attention from Forbes Middle East, which ranked him 18th in its 2023 Top 100 Travel & Tourism Leaders in the MENA, a first for a Moroccan leader in the Top 20. Throughout his ONMT leadership, El Fakir orchestrated strategic airline partnerships, steered promotional 'Light Tours' across global capitals, and established the 'Light In Action 2026' plan to sustain Morocco's upward momentum in tourism appeal. A new flight path: leading Morocco's airports In June 2024, King Mohammed VI appointed El Fakir Director General of the National Airports Office (ONDA). During this transition, ONMT's Board of Directors commended his achievements in transforming the tourism office and wished him success in steering ONDA's modernization. 'The Board of Directors thanked M. Adel El Fakir for his work during the last 6 years at the head of the Moroccan National Tourism Office, while praising the positive results and the success of the various programs launched by the Office during his tenure,' ONMT said in a statement. They also expressed confidence in his new responsibilities as CEO of ONDA, where he is now managing strategic projects, restructuring the institution, and modernizing Morocco's airports. Earlier this year, El Fakir unveiled 'Airports 2030,' a bold roadmap aimed at transforming Morocco's airport network. The plan focuses on three main areas: expanding infrastructure, enhancing the passenger experience, and modernizing ONDA's institutional framework. Under the infrastructure expansion pillar, Mohammed V Airport is set to increase its capacity from 14 million to 35 million passengers by 2029, while airports in Marrakech, Agadir, Tangier, and Fez are also slated for capacity doubling. To improve the passenger experience, the plan focuses on digitization, including automated baggage handling, streamlined access, and seamless journeys from check-in to boarding. Institutional transformation is another key focus, with efforts to modernize ONDA's operational structure and strengthen collaboration with agencies such as the DGSN, Customs, Gendarmerie, and the Ministry of Transport, aiming to embed agility and efficiency across the organization. Tangible milestones under El Fakir's leadership also include the March 2025 start of a new terminal at Mohammed V Airport, which will have a 20-million passenger capacity and a $1.6 billion investment, scheduled for completion in 2029 in anticipation of the 2030 World Cup. In 2024, the ONDA network handled 32.7 million passengers, marking a 21% increase year-on-year, with international traffic rising 20% and domestic traffic surging 30%. He also appointed new directors at Nador El Aroui and Agadir Al Massira airports to manage rapid passenger growth, with Agadir handling 3.1 million passengers (up 36%) and Nador exceeding 1.05 million in 2024. Morocco plans MAD 42 billion ($4.2 billion) in airport investments by 2030, with the aim of positioning Mohammed V as a major intercontinental hub, with projections of 60 million passengers by 2030 and 90 million by 2035. Tags: Adel el fakirForbesONDAONMT

Morocco's Tourism Arrivals Reached 11.6 Million Tourists by End of July
Morocco's Tourism Arrivals Reached 11.6 Million Tourists by End of July

Morocco World

time07-08-2025

  • Morocco World

Morocco's Tourism Arrivals Reached 11.6 Million Tourists by End of July

Rabat – Morocco has welcomed 11.6 million tourists by the end of July, the Ministry of Tourism announced today. In a new statement, the ministry said the number represents a 16% increase compared to the same period in 2024. The ministry attributed the momentum to the high number of arrivals among Moroccans residing abroad. 'These figures confirm the continuation of strong momentum,' the ministry said, adding that 52% of arrivals were from diaspora members. The statement further denied speculation suggesting that there has been a notable decline in the arrivals of Moroccan diaspora members this season compared to previous years. The month of July recorded 2.7 million arrivals, representing an increase of 6% compared to the same period last year, the ministry revealed. Foreign tourist arrivals reached 875,000, up by 2% year-on-year, while 1.8 million Moroccans residing abroad arrived in Morocco in July, representing a 7% increase. Tourism Minister Fatim-Zahra Ammor celebrated the new momentum, taking pride in the fact that Morocco continues to be a 'destination of both the heart and discourse for millions of tourists around the world.' This momentum is also driven by local tourists, Morocco's diaspora, and international visitors, she said, asserting that the trajectory takes place in a context marked by constant attention to tourist expectation as part of Morocco's 2023-2026 tourism roadmap. Last year, Morocco recorded 17.4 million tourist arrivals. The North African kingdom seeks to capitalize on the prestigious events that it will host in the upcoming seasons. Morocco expects tourism arrivals to further increase in the coming months, especially as it is preparing to host the Africa Cup of Nations later this year. By 2030, Morocco aims to attract 26 million visitors. The normally daunting goal appears to be reachable given that the country will be co-hosting the FIFA World Cup that year. Tags: Tourism in Moroccotourists in morocco

Raja Partners with Marsa Maroc, Transforms into Raja SA Sports Company
Raja Partners with Marsa Maroc, Transforms into Raja SA Sports Company

Morocco World

time02-08-2025

  • Morocco World

Raja Partners with Marsa Maroc, Transforms into Raja SA Sports Company

Marrakech – Raja Club Athletic has officially entered a new era of management by signing a landmark partnership with Marsa Maroc on Saturday. The ceremony, held at Raja's academy in Bouskoura, marked the historic transformation of the Casablanca club into a sports company, 'Raja SA,' created in 2019 but inactive until today. The partnership comes in compliance with Law 30-09 on the transformation of clubs into sports companies. Marsa Maroc, through its CSR association Ports4Impact, will acquire a 60% stake in Raja SA with an investment of MAD 150 million ($15 million) spread over three years. The Raja association will retain 40% by transferring assets worth MAD 100 million ($10 million), including brand rights and player contracts. The total valuation of the club reaches MAD 510 million ($51 million), with only MAD 100 million ($10 million) being transferred to the company. Though valued as part of this arrangement, the academy will remain the property of the association under a usage agreement. Fouzi Lekjaa, President of the Royal Moroccan Football Federation (FRMF), attended the signing ceremony alongside Abdessalam Belkachour, President of the National Professional Football League, and representatives from both Raja and Marsa Maroc. During his speech, Lekjaa called Raja 'a global club in every sense of the word' and expressed joy at being present at the Raja academy, which he described as 'a landmark that adds to this club and its pride.' He stressed that Raja, along with Wydad and AS FAR, represent the locomotive of national football, saying: 'The national football will not be well unless this trio is well.' Lekjaa also mentioned FIFA President Gianni Infantino's recent statement that Morocco has become a destination for world football. He pointed out that by hosting major events such as the Africa Cup of Nations and the World Cup, Morocco will be under global evaluation. Lekjaa also praised Raja's transition to the sports company system, which he believes will open new paths and opportunities for the team. He wished Raja success in returning strongly to compete for national and continental titles. According to the agreement, Ports4Impact will focus exclusively on areas where Marsa Maroc has proven expertise and can add real value to the club in terms of governance and management rules. As the majority shareholder, Ports4Impact will appoint the President of Raja SA, who will oversee activities related to the management and institutional development of the club. A qualitative shift in Raja's path Marsa Maroc clarified in its statement that 'this operation is not part of a financial profitability logic.' Instead, it aims to support the restructuring of Raja and contribute to preserving a major part of the national sports heritage. The company pledged that if any profits or dividends are generated in the future, Ports4Impact will reinvest them entirely in the club to support its sustainable development. The sports governance aspect will remain fully under the Raja association, which will continue to ensure strategic and operational management through its own governing bodies. Jawad Ziyat, who was elected Raja president last month, spoke at the ceremony and confirmed the importance of this partnership, describing it as strategic and significant in Raja's history. He gave special thanks to Fouzi Lekjaa for standing by the club to activate the partnership and investment agreement with Marsa Maroc, and for helping the club resolve its tax problems that date back more than 18 years. This initiative represents a qualitative shift in Raja's path, enabling the club to improve its financial and organizational status, contributing to its sustained success both locally and internationally. Read also: Raja Club Athletic Name New Sporting Director Tags: Marsa MarocRaja Athletic Club

DOWNLOAD THE APP

Get Started Now: Download the App

Ready to dive into a world of global content with local flavor? Download Daily8 app today from your preferred app store and start exploring.
app-storeplay-store