Aster Pharmacy unveils largest regional store in Riyadh, pioneering digital healthcare integration
The flagship store is a part of Aster Pharmacy's massive expansion plans in KSA, in partnership with Abdul Mohsen Al Hokair Group.
Aster Pharmacy, the retail arm of Aster DM Healthcare, has commenced operations in the Kingdom of Saudi Arabia with 15 stores across Riyadh, including its flagship store at Trio Plaza. Set in a premium location in North Riyadh, Trio is the largest store of Aster Pharmacy in the GCC, spanning 711 square meters, offering an expansive range of over 13,000 products and exclusive services tailored to everyday needs.
Aster Pharmacy's flagship store at Trio in Riyadh – its largest in the region – is more than just a retail outlet; it represents the next step in Aster's digital transformation journey. Supported by myAster, the region's leading healthcare app, Trio offers a seamless omnichannel experience, allowing customers to book doctor appointments, access teleconsultations, manage health records, and order medications for home delivery. This integration ensures that Aster Pharmacy is not only expanding its physical presence but also enhancing accessibility and convenience through digital innovation, aligning with Saudi Arabia's Vision 2030.
The launch event was graced by Mohammed bin Ali Al-Saheb, Undersecretary of the Ministry for Investment and Development, officials from the government, leaders from Aster DM Healthcare and Abdul Mohsen Al Hokair Group, distinguished guests and delegates showcasing their support for this landmark step in Aster's expansion in the Kingdom of Saudi Arabia.
Dr. Azad Moopen, Founder and Chairman of Aster DM Healthcare said: 'Our vision has always been to make quality healthcare easily accessible to people across the world, enabling us to serve 20 million patients annually. We are deeply grateful to the visionary leadership of the Kingdom of Saudi Arabia for giving us the opportunity to be among the first private healthcare investors in the country through Aster Sanad Hospital.'
Trio offers a broad range of healthcare products and specialized services designed specifically to meet the needs of the local community. The store features a skincare section with free skin analysis and personalized product recommendations and proudly exhibits two exclusive Aster in-house brands. The nail studio hosts regular events with beauty experts and offers premium nail care products, while the makeup section showcases exclusive brands and live events with renowned makeup artists. The health and wellness area provides nutrition products and a juice bar, offering a comprehensive wellness experience.
Through Trio, Aster Pharmacy introduces a unique drive-through health and wellness concept for pharmacies in the Kingdom of Saudi Arabia
Aster Pharmacy aims to open 180 stores across the country over the next 2-3 years in partnership with Abdul Mohsen Al Hokair Holding Group. It is a part of Aster DM Healthcare's larger commitment to invest SAR 1 billion in the Kingdom of Saudi Arabia to expand its footprint across hospitals, clinics, pharmacies and digital health over the next 5 years.
Trio introduces a comprehensive range of international health, beauty, fitness and lifestyle products and specialized in-house services like skincare analysis, to provide an omnichannel wellness experience for each and every customer, moving beyond just a pharmacy, into a wellness destination for people of Riyadh
Mishal Al Hokair, Deputy CEO of Abdul Mohsen Al Hokair Holding Group stated, 'The partnership with Aster Pharmacy brings a visionary approach to Saudi Arabia's healthcare landscape. Together, we are setting a new standard in community access to healthcare, offering an unmatched shopping experience and wellness support for families across the Kingdom. Trio is just the beginning of what we are building together.'
Speaking at the event, Alisha Moopen, Managing Director & Group CEO, Aster DM Healthcare GCC said: 'Launch of Aster Pharmacy's largest store in the region, alongside the launch of region's leading free health and wellbeing app – myAster is just the beginning of our plans in Kingdom. In the years to come, we are looking to expand across major cities in the country through the opening of new hospitals, launch of Aster Clinics and more Aster Pharmacy stores, making quality healthcare easily accessible for the masses.'
Trio also offers customers multiple options to access products, including in-store shopping, click-and-collect, and app-based ordering through the newly launched myAster app.
Shakeeb Masri – Chief Operating Officer, Aster Pharmacy, KSA, said: 'Trio is more than a flagship store – it is a new benchmark for community-centered healthcare. Aster Pharmacy has been a trusted name in the GCC, and with our entry into Saudi Arabia, in partnership with Abdul Mohsen Al Hokair Holding Group, we're focusing on bringing innovative and accessible services to our customers. The drive-through concept and range of wellness products and prescription medicines that we are providing will make this store an essential destination for Riyadh's health, wellness and lifestyle needs.'
Hashtags
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
Zawya
an hour ago
- Zawya
The GULU Introduces Smart Queuing Solutions to Address Long Wait Times at Chong Kee Gold Shop in Hong Kong Amid Gold Price Surge
HONG KONG SAR - Media OutReach Newswire - 30 May 2025 - In response to the recent surge in gold prices and the resulting long queues, THE GULU is announcing its collaboration with Chong Kee Gold Shop in Central to implement an advanced queuing solution. This initiative aims to improve the management of long queues outside Chong Kee and alleviate congestion in front of the shop, ensuring faster service for customers selling or buying gold. At the end of April, Chong Kee Gold Shop faced unprecedented customer volume as gold prices surpassed $3,500 per ounce, leading many sellers to sell gold and causing long queues to form outside the store. According to multiple media reports, the shop was bustling, and the extended wait times posed challenges for both customers and staff. THE GULU, with its professional queuing solutions, is providing a comprehensive queuing system that not only streamlines the waiting process but also allows Chong Kee Gold Shop customers to enjoy a smoother selling or buying experience. In addition to the ticketing machines chosen by Chong Kee Gold Shop, which allow customers to wait orderly according to system-assigned numbers without fear of missing their call, reducing on-site confusion and unnecessary wait times. THE GULU also offers smart queuing services, allowing customers to reserve their queue position through THE GULU app, reducing wait times and ensuring a more orderly flow of people. THE GULU Is Helping Chong Kee Gold Shop Meet Its Challenges: The queuing solutions bring several benefits: Alleviating congestion in front of the shop: In Hong Kong's hot and humid summer weather, customers no longer need to wait outside for extended periods. They can wait for their number to be called in a shaded area, avoiding exposure to the sun and enjoying a smoother selling or buying experience. Higher operational efficiency: Staff can focus on serving customers rather than managing crowds. In addition to customers being able to enter the shop faster, this also helps reduce staff workload. Data analysis support: Ticketing machines can record the daily number of service users and peak hours, helping Chong Kee Gold Shop better understand resource allocation and quickly respond to high customer volumes due to persistently high gold prices. "At THE GULU, we pride ourselves on being an industry leader in queuing solutions," said Eric, founder of THE GULU. "Our rapid response to Chong Kee's needs highlights our commitment to helping Hongkongers save time, using digital technology to improve queuing issues, and enhance the quality of life for citizens." The new system has shown positive results, with customers expressing satisfaction with the reduced wait times and improved service quality. Through the digitized queuing process, Chong Kee can now manage customer flow more effectively, allowing staff to focus on providing excellent service. As major financial institutions continue to favor gold prices and Hongkongers have a time-is-money mentality, THE GULU will strive to support businesses like Chong Kee in quickly addressing these challenges. Our queuing solutions not only help manage people flow, but as pioneers of mobile queuing, we ensure businesses benefit from operational efficiency, enhance their technological image, and customers can flexibly arrange their time and enjoy better service. To learn more about how THE GULU can assist your business in optimizing customer flow and enhancing service efficiency, please visit to see various success stories from our clients! Use the promo code "GOLDGULU" to book a free on-site demonstration and enjoy special offers for new customers. Offers are subject to terms and conditions. GET "GOLDGULU" OFFER NOW: email us at marketing@ or call +852 2295 5922 Hashtag: #THEGULU #queue #lineup #crowdmanagement #goldprice The issuer is solely responsible for the content of this announcement. About THE GULU THE GULU is a Hong Kong company focused on smart living and efficient queuing, a leading app that uses technology to put Hongkongers' efficiency-first mentality into practice. We focus on technology and customer service, providing innovative solutions for businesses to enhance operation efficiency and customer satisfaction. THE GULU
Zawya
2 hours ago
- Zawya
VIDEO: Saudi MSME financing surges 28% to $93bln
The value of credit facilities provided to MSMEs reached around SAR 351.7 billion ($93.7 billion) during the last quarter of 2024, rising by 28% from a year earlier. Watch the Zawya video here:
Campaign ME
2 hours ago
- Campaign ME
MCN's MRM MENAT appoints Warren Davey as GM of MRM KSA
MRM MENAT, a leading integrated digital and customer experience agency – part of the Middle East Communications Network (MCN), has appointed Warren Davey as General Manager of MRM KSA. With more than 27 years of international experience in commercial growth and brand transformation, Davey brings a rare blend of deep regional understanding and a global strategic outlook. In Saudi Arabia, he has led integrated marketing strategies across sectors including tourism, culture, education, entertainment – driving stronger audience engagement, brand visibility and long-term impact. Previously, Davey held senior leadership roles at McCann Erickson Worldgroup across Europe and the Americas, managing global accounts including UPS, American Airlines, and TUI Travel, while building high-performing teams and expanding integrated capabilities. Commenting on the appointment, Karim Slim, CEO of MRM MENAT, said, 'We recognise the scale, pace and ambition of change underway in Saudi Arabia, and understand what it takes for brands to grow in a strategically evolving market. Our role at MRM is to partner with our clients to build strong, lasting connections with long-term value. Warren's appointment strengthens our commitment to the Kingdom and brings onboard a leader who knows the market deeply and can help take our clients into the future.' Known for its strategic depth and creatively led, data-driven approach, MRM aims to continue solidifying its presence in the Kingdom as a trusted digital consultancy and full-service partner to leading brands and institutions across Saudi Arabia. Spearheaded by Karim Slim, CEO of MRM MENAT, the agency operates at the intersection of creativity, technology, data and strategy, offering a unique combination of capabilities that help clients unlock business transformation and growth, deepen customer relationships, and deliver long-term impact. With end-to-end integration across consulting, content, CRM, commerce, and performance, MRM provides seamless, insight-led solutions that bridge strategy and execution. Trusted by some of Saudi Arabia's most influential institutions, MRM continues to empower both public and private sector leaders in transforming their marketing and customer experience strategies to align with the bold ambitions of Vision 2030. Sharing his thoughts on the new role, Davey said, 'Joining MRM at this pivotal time is an opportunity to contribute to a market that's setting new global benchmarks in innovation and growth. With deep local experience and a global lens, I've seen how insight-led, integrated marketing can drive meaningful impact. MRM's unique combination of digital consultancy, creativity, data and technology allows us to help clients scale with purpose and build enduring brand value in an ever-evolving landscape.'
