Hybe to host Asia-wide music film festival in July
A music film festival will be held in 10 regions across Asia from July to August, Hybe announced Thursday.
Under the title 'Hybe Cine Fest in Asia,' a series of concert films and a music visual featuring its four artists will come to cinemas, a joint effort with global distributor Trafalgar Releasing.
Viewers will be able to sing along the reedited versions of concert films: 'Map of the Soul On:E' from BTS, 'Be the Sun – Seoul' from Seventeen, 'Act : Sweet Mirage Finale' from Tomorrow X Together, and 'Fate in Seoul' from Enhypen.
A mash-up of 22 music videos from ten artists, including the aforementioned four as well as Le Sserafim, &Team, Boynextdoor, TWS, Illit and Katseye, will also be available on large screens with Romanized subtitles.
The fest will kick off on July 10 and will run for four days in nine regions — Korea, Malaysia, Singapore, India, Indonesia, Thailand, Philippines, Hong Kong and Taiwan — and until Aug. 7 in Japan.
At least one theater in each region will operate as a 'special location' where visitors can enjoy a range of experiences and purchase merchandises.
The event was first held last year in 11 countries in Latin America and drew over 260,000 fans.
glamazon@heraldcorp.com
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