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How Uniqlo became fashion editors' cult pick. Every insider is wearing it - now style guru HANNAH SKELLEY lifts the lid on exactly what to buy so you don't look basic

How Uniqlo became fashion editors' cult pick. Every insider is wearing it - now style guru HANNAH SKELLEY lifts the lid on exactly what to buy so you don't look basic

Daily Mail​25-06-2025
If you ask a seasoned fashion editor where her trousers are from, thanks to Uniqlo, it's likely she'll tell you they're high street rather than haute couture.
This Japanese outlet has fast become the industry insider secret and go-to for unbranded essentials, in clean cut neutrals, that are so nondescript you can wear them undetected on the front row. And this summer, the brand's jersey barrel leg trousers are its next stealth-wealth looking hit.
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