Huawei taps into MENA digital powerhouses to boost in-car content
As the leading music streaming platform in MENA with more than 57 million tracks, Anghami brings strong regional expertise and deep understanding of local listening preferences. Through this new partnership, Anghami will now deliver its content via HMS for Car, helping automakers offer a rich and relevant in-car music experience tailored for the local market.
Anghami has a long-standing partnership with Huawei. In 2020, Anghami completed the integration of Huawei Mobile Services and collaborated with Huawei AppGallery to promote and expand the Middle East and Africa market. In 2021, Anghami developed and launched the HarmonyOS app for Huawei smartwatches in the MEA, and in 2025, it launched a new application version optimized for Huawei Watch 5.
With a user base of more than 32 million, Nabd has established itself as the preferred destination for Arabic content consumption. The platform provides an extensive range of features, including personalized news, live match scores, football schedules, real-time financial markets data, weather forecasts, live TV streaming, entertaining video feeds, e-commerce listings, and engaging word games. This cooperation with Huawei HMS for Car will provide localized content and multilingual services.
As a long-term partner of Huawei since 2021, Nabd has promoted the integration of the HMS media kit and supported ecosystem cooperation, while expanding brand coverage in the MEA through AppGallery.
At the HDC 2025, Huawei also unveiled HMS for Car MAAN 4.0, its latest innovation that allows web-based apps to work just as smoothly as native apps inside the vehicle. Paired with the new App Box development tool, it makes it easier than ever for partners like Anghami, helping them bring seamless, high-quality entertainment to connected vehicles around the world.
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