
Taj Indian Group achieves distinction as one of India's top four juice exporters in its first year of operations
HS Code 22029920 refers to fruit pulp or fruit juice based drinks, which is used for classifying such beverages under the Harmonised System (HS) for trade, in which Parle Agro head the list at the top while the group comes at the fourth position ahead of Dabur at the 5 th position.
'Within a year of commencing operations by contract manufacturing non-alcoholic beverages like fruit juices and sparkling drinks in Gujarat, the company's pulp-based juices using premium fruits were an instant hit in Europe,' said Harpreet Singh, founder of Taj Indian Group.
'Having built a robust export-import supply chain between India and Europe, we are now actively expanding into Canada and Australia,' Singh said.
In India, the company's products are available in over 5,000 retail stores across 12 major cities and five key states: Maharashtra, Gujarat, Punjab, Assam, and West Bengal.
'We now intend to expand into 15 more states and 30 additional cities within India through its catalogue of over 300 SKUs (stock keeping units) including premium Indian spices, bakery and snacks and ready-to-eat meals,' said Gautam Kumar, co-founder of the Taj Indian group.
The company is currently in the final stages of land acquisition to backward integrate into our own manufacturing to develop a state-of-the-art mini food park in Gujarat at a cost of ₹50 crore that will be funded via private equity and government grants in a bid to strengthen India's FMCG export ecosystem.
Spread over 5-6 acres, the mini food park would have 7-8 manufacturing units with planned capacity of juices and beverages at 50,000 litres per day, capacities for processing spices at 10 metric tons per day, snacks and bakery products at 5 metric tons per day and ready-to-eat meals (frozen/dehydrated) at 25,000 meal packs per day.
"The closely held company with its corporate office in Mumbai is entirely bootstrapped and is now seeking strategic and financial partnerships for its mini-food park that will create 500 direct jobs and 800 indirect jobs," said Kumar.
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