What was Virat Kohli having during the IPL match? SIS energy bar decoded – price, ingredients, and performance benefits
By Aditya Bhagchandani Published on May 27, 2025, 13:18 IST
During a recent IPL match, star cricketer Virat Kohli was spotted tearing into what looked like a performance nutrition supplement. The image, now viral, confirms that Kohli was consuming the SIS GO Energy bar, a popular fuel source among endurance athletes and sportspersons worldwide. What is SIS GO Energy?
SIS (Science in Sport) is a UK-based performance nutrition brand trusted by elite athletes. The GO Energy bar range is designed to provide a rapid and sustained energy boost, ideal during high-intensity sports like cricket, football, and cycling.
These bars are hand-rolled, made with natural fruit ingredients, and come in multiple flavours and types. The brand offers both carbohydrate-only energy bars and GO Energy + Protein bars for enhanced muscle recovery. Available types and flavours of SIS Energy bars:
GO Energy Mini Bars – 30 Pack Flavours: 5 options
Price: From €45.00 (approx ₹4,050)
With account: €40.50 (~₹3,640)
Ideal for quick fuelling during breaks or intense innings.
SIS GO Energy Bakes – 12 Pack Flavours: 4 options (Strawberry, Lemon, etc.)
Price: From €25.00 (approx ₹2,250)
With account: €22.50 (~₹2,030)
These offer a soft bake texture with a jam-like energy centre.
Beta Fuel Energy Chews Flavours: 4 options
Price: From €16.50 (approx ₹1,490)
With account: €13.20 (~₹1,190)
Designed for endurance, providing steady-release carbohydrates. Why do athletes like Kohli use SIS? Quick carbohydrate boost for energy.
Supports muscle recovery (in protein variants).
Made from real fruit , not artificial sweeteners.
Helps maintain performance levels during long matches.
Kohli's choice of energy bar – SIS GO Energy – shows how professional athletes prioritize sports nutrition for performance, recovery, and focus. Whether you're an amateur athlete or fitness enthusiast, SIS offers a range of bars designed to meet your fuel needs. SIS Energy barVirat Kohli
Aditya Bhagchandani serves as the Senior Editor and Writer at Business Upturn, where he leads coverage across the Business, Finance, Corporate, and Stock Market segments. With a keen eye for detail and a commitment to journalistic integrity, he not only contributes insightful articles but also oversees editorial direction for the reporting team.
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