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Arabian Post
01-07-2025
- Business
- Arabian Post
TIME100 Most Influential Company G42 Partners with Tenet for Comprehensive Brand Rollout and Landmark Supercharged Event
Award-winning global design, branding and growth marketing agency Tenet spearheads comprehensive brand rollout for global AI leader G42, marking a major milestone with the spectacular Supercharged 2025 event that showcased the historic US-UAE AI Campus announcement. Abu Dhabi, UAE — July 01, 2025 – Tenet, a globally recognized branding and growth marketing agency, today announced a major milestone in its comprehensive brand rollout partnership with G42, the UAE-based artificial intelligence powerhouse recently named to TIME's prestigious 100 Most Influential Companies of 2025. ADVERTISEMENT The partnership reached a defining moment with the flawlessly executed Supercharged 2025 event on June 25 at ADNEC, Abu Dhabi, where G42 convened its global ecosystem to explore the most urgent questions and boldest possibilities of the AI-enabled world. Elevating a Global AI Leader's Brand on the World Stage As artificial intelligence reshapes the global economy and society, G42 has emerged as a defining force in responsible AI development. The company's inclusion in the TIME100 Most Influential Companies list recognizes its pivotal role in advancing AI infrastructure globally, including the groundbreaking US-UAE AI Campus—a 5-gigawatt facility spanning 10 square miles in Abu Dhabi, unveiled in the presence of UAE President His Highness Sheikh Mohamed bin Zayed Al Nahyan and US President Donald Trump. Shantanu Pandey, Founder and CEO of Tenet, reflected on the partnership's significance: 'Working with a TIME100 company that's literally building the future of AI infrastructure is both a privilege and a responsibility. G42's vision to power responsible, inclusive AI for humanity required a comprehensive visual language and brand experience that could match the scale of their ambitions. From the smallest digital asset to the grand environmental design of Supercharged, every element needed to reinforce their position as a global AI leader.' From Strategic Vision to Spectacular Execution Tenet was entrusted with executing G42's comprehensive brand rollout across every conceivable touchpoint. This ongoing initiative encompasses: Complete visual identity implementation across physical and digital environments Digital asset creation for internal and external communications Environmental design and sophisticated wayfinding systems Event visual ecosystem design for Supercharged 2025 Brand design elements spanning from corporate communications to experiential touchpoints The Supercharged event served as the perfect platform to showcase G42's most significant achievements, including their partnerships with OpenAI, Oracle, NVIDIA, SoftBank Group, and Cisco for the Stargate UAE project – a next-generation AI infrastructure cluster that will provide best-in-class infrastructure and nation-scale compute capabilities. Where Visionary Content Meets Flawless Visual Execution Supercharged 2025 wasn't just another tech conference – it was a demonstration of how strategic design thinking can amplify the most important conversations of our time. The event featured: Virtual keynote by OpenAI CEO Sam Altman on the future of artificial intelligence and global collaboration High-level participation from technology leaders including Microsoft's Vice President Immersive showcases from G42's portfolio companies spanning molecular biology to space exploration Panels exploring critical domains including energy transitions, healthcare breakthroughs, sovereign cloud infrastructure, AI governance, and digital trust Introduction of G42's 'Intelligence Grid' concept powering responsible AI development Every visual element – from immersive wall designs to sophisticated stage backdrops – worked in harmony to create an environment where groundbreaking ideas could unfold naturally. The production quality was stunning, but more importantly, it was purposeful, reinforcing G42's commitment to building a better future through artificial intelligence. 'What made Supercharged extraordinary wasn't just the scale of announcements or the caliber of speakers—it was the collaborative spirit that permeated every aspect,' added Shantanu Pandey. 'The visual design worked seamlessly with the content, the technology served the message, and every detail reinforced G42's commitment to inventing a better everyday through AI.' Also published on Medium. Notice an issue? Arabian Post strives to deliver the most accurate and reliable information to its readers. If you believe you have identified an error or inconsistency in this article, please don't hesitate to contact our editorial team at editor[at]thearabianpost[dot]com. We are committed to promptly addressing any concerns and ensuring the highest level of journalistic integrity.


Al Etihad
27-06-2025
- Business
- Al Etihad
G42 concludes Supercharged 2025 in Abu Dhabi
27 June 2025 21:22 ABU DHABI (ALETIHAD) G42's flagship event, Supercharged, drew more than 2,400 employees, partners and global leaders to Abu Dhabi for a day of debate on building an AI-enabled seven years since its founding, G42 highlighted milestones such as Stargate UAE and the planned five-gigawatt UAE–US AI Campus. Discussions centred on turning AI into a real-world utility that is 'always on and always learning'.Virtually, Microsoft president Brad Smith and OpenAI chief executive Sam Altman praised the UAE partnership. Smith said Microsoft's $1.5 billion investment reflected confidence in G42's people and strategy, while Altman recalled G42's early recognition of AI's potential.G42 group chief executive Peng Xiao urged global collaboration, describing the present as the 'golden age of intelligence'. He prefers to define AI as 'alternative' or 'accelerated' intelligence, underlining a human-centred Edelman, G42 group general counsel, received the inaugural G42 Catalyst Award for forging key partnerships with US technology firms and co-chairing G42 Europe and the space, cybersecurity and clean energy are also featured. Department of Health chair Mansoor Al Mansoori outlined plans to extend a healthy lifespan through AI and genomics, while UAE Cybersecurity Council head Mohamed Al Kuwaiti flagged national advances in digital Kipman, founder of Analog, showcased edge-computing technologies developed in Abu Dhabi, including an eight-strong 'robodog' display. Panels on responsible AI announced initiatives such as Bee: Wild, which applies frontier tech to protect pollinators.G42 unveiled a refreshed brand and previewed an AI-powered website offering voice- and text-prompted navigation. The production set a regional record with 150 metres of LED screens and immersive 3D audio. The day ended with Peng Xiao taking a selfie with the crowd, followed by a global food experience and live performances. Five UAE university students joined the event after winning a competition for emerging AI talent, underscoring G42's commitment to cultivating the next generation of innovators. Source: Aletihad - Abu Dhabi


Web Release
14-06-2025
- Business
- Web Release
DGHR collaborates with Dubai AI Campus to accelerate AI-driven workforce development
The Dubai Government Human Resources Department (DGHR) has signed a Memorandum of Understanding with Dubai AI Campus, a DIFC initiative and the largest dedicated hub for AI companies in the region, to advance the development of human capital and future-proof the workforce across both public and private sectors. The key objective of this agreement is to enhance local capabilities in line with the rapid advancements in the field of artificial intelligence (AI) both regionally and globally. This strategic agreement is designed to facilitate collaboration in the development and delivery of dedicated training and educational programs that equip individuals to use AI technologies across various key sectors. Through this joint effort, the parties seek to train over 10,000 individuals by 2030, supporting Dubai's ambitious goal of establishing itself as a pioneering global hub for technology and innovation. H.E. Abdullah Ali Bin Zayed Al Falasi, Director General of the DGHR, highlighted that the partnership with Dubai AI Campus is a testament to the Department's commitment to enhancing the skills of employees across both public and private sectors and to empowering them to navigate the fast-evolving landscape of digital transformation. Al Falasi said: 'At DGHR, we consider investing in human capital as a major step towards attaining the vision of our wise leadership in leading the global innovation and technology landscape and positioning Dubai at the forefront of the world's top knowledge economies. This collaboration marks a pivotal step in empowering our workforce with skills to drive digital transformation across both public and private sectors with precision and agility. The move will ensure the sustainability of economic and social development and ensure the emirate's competitiveness in different fields. In addition, this agreement signifies our unwavering commitment to shaping a prosperous future for the coming generations by equipping them with vital knowledge and technologies and promoting a work environment based on innovation, creativity, and institutional excellence.' Furthermore, the collaboration comes in alignment with Dubai's ambitious vision to attain global leadership in technology and digital transformation. It also contributes to the goals of the Dubai Economic Agenda (D33) by developing a sustainable knowledge economy based on exploring and leveraging advanced global technologies to strengthen the field of human resources. His Excellency Essa Kazim, Governor of Dubai International Financial Centre (DIFC), said: 'The development of a future-ready workforce is fundamental to Dubai's ambition of becoming a global leader in technology and innovation. This collaboration between DGHR and DIFC's Dubai AI Campus underscores the importance of aligning efforts across government entities to equip talent in the public and private sectors with advanced AI capabilities. By investing in human capital and fostering cross-sector partnerships, we are creating the foundations for a sustainable knowledge economy that will drive growth, competitiveness, and long-term prosperity for the emirate.' Under the terms of the agreement, both parties will jointly implement a series of training programs focused on real-world applications, with courses tailored to meet the requirements of targeted segments in the labour market, such as senior executives and mid-level managers. It will also include the provisions for hands-on training and practical projects, alongside career mentorship, residency training programs, and exclusive opportunities for networking and knowledge exchange, to foster strong professional relationships among participants. A key initiative under this partnership is the 'AI for Civil Service' program, aimed at upskilling government employees by training them in using generative AI technologies to enhance public services. As part of the program, participants need to present innovative ideas, which will be assessed by a specialised committee comprising representatives from the DIFC, Udacity, and industry experts. The program also provides opportunities for knowledge sharing, along with access to advanced mentoring and coaching sessions. The cooperation also focuses on hosting advanced and specialised seminars and workshops, producing high-quality scientific content, and sharing the latest research on AI applications in human resources management. Furthermore, the agreement promotes joint efforts in supporting tech initiatives and events held in Dubai, aiming to enhance institutional performance and improve workplace environments. This agreement builds on the Department's relentless efforts to develop and invest in human capital in order to position Dubai as a leader in digital transformation and boost economic productivity through the broad integration of AI education. It represents the shared vision of the DGHR Department, DIFC, and Dubai AI Campus to foster a culture of government-led innovation while preparing a new generation of leaders and specialists with the necessary skills and mindset to shape the future and actively support Dubai's global ambitions and forward-looking vision.


Al Etihad
22-05-2025
- Business
- Al Etihad
In the presence of UAE President, Global Tech Alliance launches Stargate UAE
23 May 2025 00:38 ABU DHABI (ALETIHAD)In the presence of President His Highness Sheikh Mohamed bin Zayed Al Nahyan, and in a historic step forward for artificial intelligence and international collaboration, G42, OpenAI, Oracle, NVIDIA, SoftBank Group and Cisco on Thursday announced their partnership to build Stargate UAE. Stargate UAE is a next-generation AI infrastructure cluster that will run in the newly established 5-gigawatt UAE–US AI Campus in Abu launch ceremony was attended by His Highness Sheikh Khaled bin Mohamed bin Zayed Al Nahyan, Crown Prince of Abu Dhabi; H.H. Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai, Deputy Prime Minister, and Minister of Defence; and H.H. Sheikh Tahnoon bin Zayed Al Nahyan, Deputy Ruler of the Emirate of Abu Dhabi and Board Chairman of the Artificial Intelligence Council; along with a number of high-ranking UAE, a 1-gigawatt compute cluster, will be built by G42 and operated by OpenAI and Oracle. The collaboration will also include Cisco, offering its zero-trust security and AI-ready connectivity, and SoftBank Group, as well as NVIDIA which will supply the latest NVIDIA Grace Blackwell GB300 systems. The facility will provide best-in-class infrastructure, nation-scale compute, and low latency inferencing to deliver AI that will meet the demands of an increasingly intelligent world. The first 200-megawatt AI cluster is expected to go live in UAE creates a foundation for scalable, trusted AI. It will accelerate scientific discovery and drive innovation across industries ranging from healthcare and energy to finance and transportation, fueling future economic growth and national UAE–US AI Campus, which will house Stargate UAE, was announced last week in Abu Dhabi. The endeavour builds on a new framework by the US and UAE governments, the 'US-UAE AI Acceleration Partnership,' to deepen cooperation and collaboration on AI and advanced technologies developing safe, secure, and responsible AI that delivers long-term benefits for this framework, UAE entities will also expand their investments in digital infrastructure in the US, in projects such as Stargate US, in line with the recently announced 'America First Investment Policy.'Spanning 10 square miles, the full UAE–US AI infrastructure campus is the largest such deployment outside of the US. It will provide 5 gigawatts of AI data centre capacity and regional compute resources. The facility will be powered by nuclear, solar, and natural gas to minimise carbon emissions and it will also house a science park driving innovation, talent development, and sustainable compute Xiao, Group CEO of G42, said, 'The launch of Stargate UAE is a significant step in the UAE–US AI partnership. As a founding partner, we're proud to work alongside institutions that share our belief in responsible innovation and meaningful global progress. This initiative is about building a bridge - rooted in trust and ambition - that helps bring the benefits of AI to economies, societies, and people around the world.'Sam Altman, Co-founder and CEO of OpenAI, said, 'By establishing the world's first Stargate outside of the US in the UAE, we're transforming a bold vision into reality. This is the first major milestone in our OpenAI for Countries initiative—our effort to work with allies and partners to build AI infrastructure around the world. It's a step toward ensuring some of this era's most important breakthroughs—safer medicines, personalised learning, and modernised energy—can emerge from more places and benefit the world.'Larry Ellison, CTO and Chairman of Oracle, said, 'Stargate pairs Oracle's AI-optimised cloud with nation-scale sovereign infrastructure. This first-in-the-world platform will enable every UAE government agency and commercial institution to connect their data to the world's most advanced AI landmark deployment sets a new standard for digital sovereignty and demonstrates how nation states can harness the power of the most important technology in the history of humankind.'Jensen Huang, founder and CEO of NVIDIA, said, 'AI is the most transformative force of our time. With Stargate UAE, we are building the AI infrastructure to power the country's bold vision – to empower its people, grow its economy, and shape its future.'Masayoshi Son, Chairman and CEO of SoftBank Group, said, 'When we unveiled Stargate in the US with OpenAI and Oracle, we set out to build an engine for the next information revolution. Now, the UAE becomes the first nation beyond America to embrace this sovereign AI platform, proving the global nature of this vision. SoftBank is proud to support the UAE's leap investments, trusted partnerships, and national ambition can create a more connected, more joyful and more empowered world.'Chuck Robbins, Chair and CEO of Cisco, said, 'Cisco is proud to join Stargate UAE to advance groundbreaking AI innovation in the UAE and around the world. By embedding our secure AI-optimised networking fabric for this international deployment, we're building smart, secure and energy-efficient networks that will turn intelligence into impact at global scale.'


Gulf Today
18-02-2025
- Business
- Gulf Today
DIFC marks 20th anniversary with record annual performance
Dubai International Financial Centre (DIFC), the leading global financial centre in the Middle East, Africa, and South Asia (MEASA), has announced record financial results for 2024. The milestone coincides with DIFC's 20th anniversary, reinforcing Dubai's position as the region's financial services capital. The centre now houses 6,920 active companies, a 25 per cent increase from 5,523 in 2023. DIFC also recorded 1,823 new registrations in 2024, the highest annual figure to date, reflecting historic 25 per cent growth. DIFC's total revenue for 2024 reached Dhs1.78 billion (US$484 million), marking the largest annual increase since the centre's inception and a 37 per cent rise from its record-breaking performance in 2023. Operating profit surged to Dhs1.33 billion ($363 million), up 55 per cent. Sheikh Maktoum Bin Mohammed bin Rashid Al Maktoum, First Deputy Ruler of Dubai, Deputy Prime Minister, Minister of Finance and President of DIFC, said, 'DIFC's exceptional growth over the past 20 years reflects the vision of His Highness Sheikh Mohammed Bin Rashid Al Maktoum, Vice President, Prime Minister and Ruler of Dubai, to establish the emirate as the region's leading global financial centre. This success further cements Dubai's position as a world-class hub for financial services.' Sheikh Maktoum affirmed that Dubai continues to achieve its ambitious aims of creating an advanced financial ecosystem that meets future requirements. The technology and innovation sector remained the fastest-growing in DIFC, driven by the launch of the Dubai AI Campus. The sector saw a 38 per cent year-on-year increase, reaching 1,245 companies in 2024. Job creation from new and existing businesses expanded DIFC's workforce to 46,078, a 10 per cent rise. In 2024, DIFC continued to lead the market in attracting new financial firms. Key new financial services registrations included Allfunds, ASK Wealth Advisors, Bank of Communications, Bluecrest, Blue Owl, Capricorn Fund Managers, China Taiping Insurance, CMB International Securities, Dymon Asia Capital, Edmond de Rothschild, Eisler Capital (DIFC) Ltd, Gavekal Wealth, Hamilton Lane, Hayfin, Investec Bank, JJJ Capital, Mahindra Insurance Brokers, Nexus Underwriting Limited, North of South Capital, Nuvama Private, Polen Capital Management, Rokstone Underwriting, State Street Global Advisors, Taula Capital, TCW Investments, Tudor Capital, Wellington Asset Management and Ziraat Bank. Essa Kazim, Governor of DIFC, commented, 'Over the last 20 years, DIFC has played a leading role in transforming Dubai and the UAE's economic landscape, in line with the Dubai Economic Agenda, D33. DIFC's Strategy 2030 continues to position us as the region's top global financial centre and one of the world's leading financial hubs. 'In line with the Dubai leadership's commitment to build strategic relationships with the international business community, DIFC will continue to forge new partnerships to further strengthen our reputation for driving the future of finance.' Arif Amiri, Chief Executive Officer of DIFC Authority, said, 'DIFC continues to strengthen its position as the region's leading global financial centre, welcoming organisations and talent that share our vision for shaping the future of finance. 'Looking ahead, we will continue working closely with our clients and industry partners, advancing infrastructure, evolving regulations, and fostering innovation to further enhance Dubai's status as the region's top global financial centre.' DIFC is home to the region's largest cluster of financial services companies. By the end of 2024, this included more than 260 banking and capital markets firms, 410 wealth and asset management companies-including 75 hedge funds-and 125 insurance and reinsurance firms, making it the region's only global hub for the sector. The ecosystem also includes over 70 brokerage firms. Highlighting the depth of DIFC's financial ecosystem, its client base now includes 27 of the world's 29 global systemically important banks (G-SIBs), eight of the top 10 global asset managers, five of the highest-ranked insurance brokers, and five of the world's 10 largest interdealer brokers by volume.