27-05-2025
Agency of The Year Middle East 2025 now open for entries
Entries are open for The Campaign Agency of The Year Middle East 2025 (AOTYME 2025) awards, which returns this December to recognise the region's top-performing agencies across creative, digital, media, PR, production and beyond.
Back for the fourth edition of one of the region's most prestigious awards, AOTYME celebrates business performance, agency culture, innovation, and diversity.
Submitting an entry to these awards allows you the chance to measure your agency's performance against the best in the business, boost client confidence, showcase your innovative strategies and strengths and inspire future growth through a recognition of your achievements.
Unlike traditional awards within the industry that focus on creative work, these awards stand to highlight how you drive business outcomes through exceptional client-servicing, agency culture, DE&I, new business and more.
Judges will consider factors such as business growth, client retention, expansion of integrated offerings, leadership and innovation, demonstrable investment in R&D, influence within the industry, and commitment to talent and culture as they evaluate entries.
Entries can be made at a discounted rate for the early bird deadline of August 7, 2025. To download the full entry kit, click here.
New categories available
With six new categories among a total of 36, these awards are your chance to shine within the industry. This year, AOTYME 2025 also recognises in-house agencies, that function within a brand to service internal and external briefs.
Holding Company of the Year
This award recognises the top-performing holding company in the region based on its financial performance during the period from 1 July 2024 to 30 June 2025.
In-House Agency of the Year
This award recognises an internal agency entity within a brand, which services the brand and/or external clients of its own, and has demonstrated outstanding strategic impact, operational efficiency, and has driven business growth for the brand and its clients.
Branding Agency of the Year
This award recognises the best agencies specialising in helping organisations create, launch, define, reposition and manage their brand identity and direction.
CSR Initiative of the Year
This award recognises effective value-driven and community-oriented outreach by an agency that has had a tangible impact within specific societies and geographies. Winning companies will prove how they have gone beyond token gestures to have a positive impact on the planet and people's lives through their programmes.
Head of Agency
Now broken down by discipline, this category recognises the heads of Middle East agencies who have individually done the most to advance their agency in the industry across with separate awards for the sub-categories of Creative, Digital, Media/Performance, and PR.
Head of Network
This award recognises the heads of Middle East agencies who have individually done the most to advance their network in the industry.
You can find out more about the Campaign Agency of The Year Middle East 2025 categories here.
