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"We Got Funded!": Saudi Arabia's Insurance Platform Yasmina Secures US$2 Million Seed Investment
"We Got Funded!": Saudi Arabia's Insurance Platform Yasmina Secures US$2 Million Seed Investment

Entrepreneur

time14-07-2025

  • Business
  • Entrepreneur

"We Got Funded!": Saudi Arabia's Insurance Platform Yasmina Secures US$2 Million Seed Investment

With US$2 million in seed funding, Yasmina is scaling its team and launching operations beyond Saudi Arabia, beginning with the UAE this year and Egypt in 2026. You're reading Entrepreneur Middle East, an international franchise of Entrepreneur Media. Yasmina, a Riyadh-based embedded insurance platform, has raised US$2 million in seed funding. Scene Holding led the round, co-led by Access Bridge Ventures, with participation from Arzan VC and early backing from the Sanabil Investment Accelerator by 500 MENA. Founded in 2023 by Masoud Alhelou and Bashar Abalkhail, Yasmina is transforming how insurance is delivered across digital platforms. By offering seamless API integration that enables digital businesses to provide personalized insurance at checkout in under 48 hours, Yasmina meets customers where they are, with full regulatory approval and a frictionless user experience. Since its inception, Yasmina has formed strategic partnerships across human resources, auto, travel, point of service, and real estate platforms. These collaborations are expected to bring embedded insurance to over 1.5 million customers, offering a range of products including SME Medical, Motor, Life, and General Insurance. With US$2 million in seed funding, Yasmina is scaling its team and launching operations beyond Saudi Arabia, beginning with the UAE this year and Egypt in 2026. Masoud Alhelou, co-founder and CEO, Yasmina, commented, "This round is a strong vote of confidence in our vision to simplify insurance across digital touchpoints. We're proud to be the first embedded insurance platform in Saudi Arabia, and this funding will help us scale faster, serve more partners, and redefine how protection is offered in the region." Sultan Ghaznawi, Chairman and Managing Director of Scene Holding, said, "At Scene Holding, we back founders who are solving legacy problems with precision and scale. Yasmina's API-first model and regulatory momentum place it at the intersection of Insurtech, fintech and protection, a space we believe will define the next wave of value creation across MENA." Rakan AlRashed, Partner at Access Bridge Ventures, added, "At Access Bridge Ventures, we're passionate about the untapped potential of Saudi's Insurtech landscape. Yasmina's team has paired deep sector insight with impressive early traction, and they're well-positioned to become the breakout player the market has been waiting for. We're thrilled to support them and are confident that together we can reshape how insurance is delivered across the Kingdom" Amal Dokhan, Managing Partner at 500 Global, commented, "At 500, we support bold founders aiming to solve meaningful problems, and Yasmina is an example. We believed in their vision early on, and their momentum today shows just how powerfully embedded insurance can be across our region." Hasan J. Zainal, Arzan VC's Founder & Managing Partner, said, "For years, insurance companies in the region have followed a well-worn path – familiar, but far from transformative. We believe the Yasmina team is uniquely positioned to drive innovation in this sector, thanks to their superior understanding and strategic insight into the regional insurance landscape."

Saudi Arabia's first embedded insurance platform Yasmina secures $2mln Seed investment
Saudi Arabia's first embedded insurance platform Yasmina secures $2mln Seed investment

Zawya

time14-07-2025

  • Business
  • Zawya

Saudi Arabia's first embedded insurance platform Yasmina secures $2mln Seed investment

Riyadh, Saudi Arabia: Yasmina, the pioneering embedded insurance platform based in Riyadh, has successfully secured $2M in Seed funding. Scene Holding led the round, co-led by Access Bridge Ventures, with participation from Arzan VC and early backing from the Sanabil Investment Accelerator by 500 MENA. Founded in 2023 by Masoud Alhelou and Bashar Abalkhail, Yasmina is transforming how insurance is delivered across digital platforms. By offering seamless API integration that enables digital businesses to provide personalized insurance at checkout in under 48 hours, Yasmina meets customers where they are, with full regulatory approval and a frictionless user experience. Since its inception, Yasmina has formed strategic partnerships across HR, auto, travel, POS, and real estate platforms. These collaborations are expected to bring embedded insurance to over 1.5 million customers, offering a range of products including SME Medical, Motor, Life, and General Insurance. With $2M in Seed funding, Yasmina is scaling its team and launching operations beyond Saudi Arabia, beginning with the UAE this year and Egypt in 2026. Masoud Alhelou, Yasmina's Co-founder and CEO, commented: 'This round is a strong vote of confidence in our vision to simplify insurance across digital touchpoints. We're proud to be the first embedded insurance platform in Saudi Arabia, and this funding will help us scale faster, serve more partners, and redefine how protection is offered in the region.' Sultan Ghaznawi, Chairman & Managing Director of Scene Holding, commented: 'At Scene Holding, we back founders who are solving legacy problems with precision and scale. Yasmina's API-first model and regulatory momentum place it at the intersection of Insurtech, fintech and protection, a space we believe will define the next wave of value creation across MENA.' Rakan AlRashed, Partner at Access Bridge Ventures, commented: "At Access Bridge Ventures, we're passionate about the untapped potential of Saudi's Insurtech landscape. Yasmina's team has paired deep sector insight with impressive early traction, and they're well-positioned to become the breakout player the market has been waiting for. We're thrilled to support them and are confident that together we can reshape how insurance is delivered across the Kingdom" Amal Dokhan, Managing Partner at 500 Global, commented: 'At 500, we support bold founders aiming to solve meaningful problems, and Yasmina is an example. We believed in their vision early on, and their momentum today shows just how powerfully embedded insurance can be across our region.' Hasan J. Zainal, Arzan VC's Founder & Managing Partner, commented: ' For years, insurance companies in the region have followed a well-worn path – familiar, but far from transformative. We believe the Yasmina team is uniquely positioned to drive innovation in this sector, thanks to their superior understanding and strategic insight into the regional insurance landscape.' -Ends- About Yasmina: Founded in 2023, Yasmina is Saudi Arabia's first embedded insurance platform. It empowers digital businesses to offer frictionless, personalized insurance products with a single line of code, turning protection into a value-added service that drives conversion and trust. For media inquiries, please contact: Email: masoud@

AFX Research Integrates with ICE Mortgage Technology's Encompass Platform to Deliver Same-Day Title Updates
AFX Research Integrates with ICE Mortgage Technology's Encompass Platform to Deliver Same-Day Title Updates

Yahoo

time12-05-2025

  • Business
  • Yahoo

AFX Research Integrates with ICE Mortgage Technology's Encompass Platform to Deliver Same-Day Title Updates

SAN LUIS OBISPO, Calif., May 12, 2025--(BUSINESS WIRE)--AFX Research, a nationwide leader in tech-driven title abstracting, today announced a new integration leveraging the latest Encompass Partner Connect API framework from Intercontinental Exchange (ICE) for mortgage technology and available via the Marketplace in the ICE digital lending platform. This modern framework enables industry participants to integrate with ICE solutions and provide their services to loan originators and servicers through secure API-enabled technology. Now available in the ICE Marketplace, this integration enables U.S. lenders to access AFX Same-Day Title Update Reports directly through the Encompass® platform. This seamless integration provides lenders with faster access to critical title updates, improving loan and draw processing efficiency, as well as risk mitigation. By automating title update ordering and delivery within Encompass, AFX helps lenders streamline workflows, reduce manual tasks, and enhance decision-making with real-time title insights. With an industry-leading 0.43 business day average turnaround, fixed-rate nationwide pricing, and seamless digital delivery, AFX enables lenders to manage risk, expedite draws, and close loans faster. "Our integration with ICE Mortgage Technology's Encompass platform underscores our shared commitment to driving efficiency in the industry," said David Mitchell, CEO at AFX Research. "By embedding our Same-Day Title Update Reports within Encompass, we're helping lenders close loans and manage the draw process for construction and renovation loans more efficiently while ensuring greater transparency and accuracy in title due diligence." AFX's uninsured title updates provide essential due diligence for: ✔ Construction loans ✔ Renovation loans ✔ HELOCs ✔ Refinances ✔ Private loans ✔ Real estate purchases ✔ Foreclosure assessments Each report verifies ownership and encumbrance details from the current owner forward, including current deed information, mortgages, tax status, liens, and judgments. Reports also include copies of open liens and judgments and are available in PDF, Word, Excel, and JSON formats. Encompass Partner Connect enables the integration of key third-party products and services with ICE Mortgage Technology solutions. ICE does not own, control, nor endorse any specific industry participant or the product/service provided. Loan originators and servicers are responsible for vetting, selecting, and contracting with the providers of their choosing. About AFX Research AFX Research is a nationwide leader in tech-driven title abstracting, combining expert researchers with cutting-edge automation to deliver unmatched speed, accuracy, and efficiency in title report generation. Learn more at Since 1995, AFX Research has conducted title research on over $1.3 trillion in property, pioneering automation-driven solutions that support top lenders and leading U.S.-based SaaS loan management platforms. Trusted by the SEC, IRS, and DOJ, AFX has been featured in Forbes, The Wall Street Journal, and top real estate publications. AFX has also consulted for key government agencies, including the Securities and Exchange Commission, U.S. Postal Service, and Small Business Administration. Encompass Partner Connect enables the integration of key third-party products and services with ICE Mortgage Technology solutions. ICE does not own, control, nor endorse any specific industry participant or the product/service provided. Loan originators and servicers are responsible for vetting, selecting, and contracting with the providers of their choosing. For more information, visit AFX Research on the ICE Marketplace. View source version on Contacts Press Contacts Meghan AskinDirector of Lending 877-848-5337 x101 Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data

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