6 days ago
Hawaii artist teams up with LA Rams for Maui Training Camp
When the Los Angeles Rams open their 2025 training camp on Maui later this month, the NFL franchise will showcase a fresh island-inspired identity, thanks to the creative vision of Hawai'i-born artist Aaron Kai.
A graduate of Kamehameha Schools Hawai'i and a native of Hilo, Kai has been commissioned by the Rams to create exclusive artwork for the team's upcoming camp at War Memorial Stadium, which begins June 16. Now a Los Angeles resident, Kai described the collaboration as a full-circle moment, blending his Island upbringing with his current home on the mainland.
'It means a lot, man. Having the LA Rams reach out to me, especially living out here in Los Angeles now and being a local boy from Hilo. It's kind of nice to make that connection and bring the art together,' Kai said. 'I think it's great that they're tapped in with native Hawaiian artists to bring authenticity to it.'
Kai's original artwork celebrates Maui's rich culture and landscape while also providing the Rams with limited-edition merchandise and on-site branding that will be featured throughout training camp. His custom logo design will even be painted directly on the team's practice field, a moment he called a 'pinch-me' experience.
'We're actually lucky enough to be painting this logo that I designed for the Rams, a little Hawai'i twist on it,' Kai said. 'Being able to do what I love, representing Hawai'i, and doing it on a scale like this for a team like the LA Rams, it's really incredible.'
For Kai, the project is about more than branding. It's about inspiring youth and spotlighting creative pathways beyond the playing field.
'I hope the kids in Maui get inspired,' he said. 'Not everyone gets to make it to the league professionally. There are a lot of other great avenues where you can stay in the game and use your creativity.'
Fans will have the chance to meet Kai and purchase his exclusive Rams merchandise at a special pop-up shop in Wailea Village from June 14 through June 18.
The shop will be open daily from 12 p.m. to 6 p.m. leading up to the start of training camp.
For more information on the upcoming Rams Training Camp on Maui, click here.
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