16-07-2025
I have just found the ultimate travel essential at Target for $40 - and it's perfect for long hauls
A newly launched travel outfit is sending Aussie shoppers into a spin, and surprisingly, it's not from a high-end designer, but straight off the shelves at Target.
The budget retailer's new tracksuit combo has been hailed as the 'best travel set ever', with fans snapping up multiple pairs of the $40 pants after falling in love with the fit, comfort and surprisingly luxe feel.
The popular activewear set, in a chic dusty purple-grey shade called Folkstone, has been branded the ultimate airport essential.
'These are by far the best travel pants ever,' one commented.
It's not just hype either, the Active Studio Soft Travel Pants are ticking more than a few boxes.
The buttery-soft fabric blend offers maximum comfort, light stretch and wrinkle resistance, making them perfect for travel days or lounging in style.
Shoppers are especially loving the flattering tapered fit, elastic waistband, and pockets, with many saying the pants 'don't crease or knee,' and 'wash beautifully'.
'I now have four pairs,' one customer wrote. 'Flew to Europe in them, so comfy. Highly recommend.'
'These pants are incredibly comfortable, just the right length, are soft and look flattering,' added another.
'I've worn them to work, out for dinner, and on the weekend. They'll be worn on my next flight now!'
Both the Active Ribbed Hooded Jumper and Studio Soft Travel Pants are available in sizes four to 20, with the pants especially being praised for their inclusive fit and versatility.
Many women saying they're the rare find that 'don't need hemming', even for shorter frames.
'Great fit, true to size,' a 158cm shopper wrote. 'Perfect length for me, I bought them in black and navy.'
Another stylish new release from Target Australia is the talk of fashion forums this month after eagle-eyed customers spotted it is a dead ringer for a much pricier alternative.
The Target Trench Coat in shade Neutral, now on sale for $56, has been hailed as a near-perfect copy of the Witchery popular Snap Front Trench Coat, which retails for a staggering $399.
Noticing the striking similarities between the two pieces is their structured tailoring and neutral tones, to the soft-yet-sturdy fabric that drapes just right.
'Love this comparison!' wrote one on the Kmartinsider Instagram page that shares similar bargain buys and budget designer 'dupes'.
So, what is the difference exactly? On the surface, not much.
Both coats feature a mid-length silhouette, sleek lapels, a belted waist, and minimalist snap closures which are a modern spin on the traditional trench that's flattering on literally everyone.
Witchery's version is crafted from a lyocell-viscose blend, designed to have a slightly weightier drape and a more tailored feel.
It's polished, elegant, and undeniably luxe feeling, but with a near $400 price tag, it's a serious investment for most.
Target's trench, meanwhile, is made from a soft polyester-viscose blend with a hint of elastane, which gives it flexibility and ease and it still manages to hang just as beautifully.
As for sizing inclusivity, both run as small as an Australian size 4 and run to size 16, with Target even stocking size 20 options.
If a tan hue isn't your usual style either, both come in a winter-perfect dark olive tone too.
For those looking to channel timeless 'quiet luxury' vibes without blowing the budget, Target's trench is a no-fuss, low-cost entry into effortless style.
