Latest news with #AhmedNafie
Zawya
22-04-2025
- Business
- Zawya
MDP sets new standards for austainability across Africa with Mastercard certification
In line with Mastercard's Sustainable Card Program launched in 2018, MDP is the first card issuer to acquire the sustainability badge in Egypt. This is not the first initiative undertaken by MDP in its commitment to fostering a sustainable financial ecosystem. Previous efforts have included the launch of the Carbon Calculator solution, which serves as a critical step toward a low-carbon, regenerative economic future. The Carbon Calculator empowers users by providing an estimate of their carbon emissions, enabling them to make more informed purchasing decisions and contribute to a more sustainable world. Building on this commitment, MDP is also addressing another environmental concern which is the widespread use of plastic payment cards. Traditionally, plastic cards have dominated payment options, with over 3 billion plastic payment cards shipped worldwide each year. However, recent trends reveal that consumers are increasingly conscious of their environmental impact. MDP is leading the charge in addressing these concerns by offering certified recycled PVC (rPVC) card bodies, transforming standard payment options into a lower-impact alternative. This initiative not only promotes environmentally conscious choices among financial institutions but also plays a crucial role in reducing plastic waste and pollution. 'As a leading card issuer across Africa, we continuously respond to evolving consumer demands. Our commitment to providing more sustainable card options, made entirely from recycled plastic, is a testament to this effort. By obtaining our recent Mastercard certification, MDP is setting the standard for a greener Africa. This certification is just one step in our broader journey with Mastercard toward a sustainable economy. We are dedicated to protecting our planet through environmentally conscious card production, reducing our carbon footprint, and offering our Carbon Calculator solution to help users monitor their carbon footprint' explained Ahmed Nafie, CEO of MDP. MDP's attainment of the Card Eco Certification mark reflects its commitment as a card issuer to the use of more sustainable materials in card manufacturing. By joining forces, MDP and Mastercard are fostering a more sustainable, regenerative economic future by embedding sustainability into the heart of business and embracing innovative payment solutions that contribute to preserving our priceless planet. The launch of MDP's certified recycled PVC cards and the Carbon Calculator program aligns with Egypt's Sustainable Development Strategy - Vision 2030, aiming to elevate standards of sustainable economic development and enhance quality of life by encouraging individuals and businesses to contribute to a more sustainable society. About MDP: MDP is the leading card-issuing platform. It enables businesses to roll out their financial solutions with end-to-end payment infrastructure offerings – from personalized card production to financial transaction processing and digital payment solutions. MDP has been well-positioned in the market for more than 30+ years and is acknowledged for accelerating payment experiences through a tech-driven approach. MDP embraces the global adoption of innovative, scalable, and secure emerging fintech solutions that provide seamless omni-channel customer experiences. MDP is headquartered in Cairo, Egypt, and has an extended footprint in more than 40 countries globally. About Mastercard: Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we're building a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.
Al-Ahram Weekly
25-02-2025
- Business
- Al-Ahram Weekly
MDP, Visa partner to propel fintech growth in Egypt - Economy
Masria Digital Payments (MDP), an e-payment solutions provider, announced Tuesday a strategic partnership with Visa, a global leader in digital payments, to enhance the fintech landscape in Egypt. This collaboration aims to empower fintech companies and non-bank financial institutions (NBFIs) nationwide, facilitate the deployment of their financial services, and foster innovation in the fast-paced Egyptian market. As per the statement, this partnership is designed to unlock economic opportunities and create a robust financial ecosystem, reinforcing the importance of financial inclusivity in the region. It also seeks to ignite a wave of fintech development. MDP boasts a comprehensive suite of payment processing capabilities and has supported over 40 fintechs in the region. Coupled with Visa's extensive global network, the partnership aims to provide fintech firms with essential tools, security, and scalability to excel in the digital payments landscape. According to the statement, both companies were committed to driving financial inclusion and transforming the Egyptian market. 'Since 2020, we've recognized the increasing demand for digital payment solutions from fintechs. This partnership with Visa marks a pivotal milestone in our journey, allowing us to enhance our solutions for the fintech industry,' said Ahmed Nafie, CEO of MDP. On her side, Malak El Baba, vice president and Egypt country manager for Visa, said: 'Our commitment to empowering fintechs in Egypt is unwavering. This partnership is set to help them launch their payment products more efficiently, ultimately delivering better services in less time.' Financial inclusion in Egypt has boomed over the past few years. According to the latest data published by the Central Bank of Egypt (CBE), the overall financial inclusion rates for citizens of 16 years and above (estimated at EGP 67.3 million) increased by 181 percent between 2016 and June 2024. The number of financially included citizens in this category rose from 17.1 million in 2016 to 48.1 million in 2024. In other words, the financial inclusion rate went up from benefitting 27.4 percent of those who are 16 and above in 2016 to 71.5 percent in June 2024. Short link:
Zawya
25-02-2025
- Business
- Zawya
Visa and MDP join forces to empower fintech growth across Egypt
Cairo, Egypt: in a strategic partnership that is set to accelerate the fintech growth in Egypt, MDP, a leading payment enabler, and Visa, a global leader in digital payments, unveiled a groundbreaking partnership designed to empower Fintechs and NBFIs throughout Egypt to seamlessly deploy their financial services and drive significant growth and innovation within the market. This partnership underscores the critical importance of fostering financial inclusivity and innovation in Egypt's rapidly evolving fintech landscape. This collaboration will transform Africa's financial landscape, unlocking economic opportunities, fostering growth, and connecting markets across the continent. By establishing a strong foundation in Egypt, it aims to spark a wave of fintech development and inspire future partnerships, envisioning a continent where innovation empowers individuals to thrive in a digital economy. MDP, with its comprehensive suite of payment processing and issuing capabilities, has a proven track record of empowering over 40 fintechs in the region. This expertise, combined with Visa's unparalleled resources and extensive global network serves as a crucial payment channel, connecting issuers with fintechs and promoting a seamless financial ecosystem, the partnership will provide fintech companies with the necessary tools, security, and scalability to thrive in the digital payments ecosystem. The collaboration between Visa & MDP not only highlights the commitment of both organizations to driving financial inclusion but also emphasizes the transformative impact this partnership will have on the Egyptian market. By leveraging their combined strengths, Visa & MDP aim to create a robust and seamless financial ecosystem that fosters innovation and growth, ultimately benefiting consumers, businesses, and the broader economy. Ahmed Nafie, CEO of MDP commented 'As we looked to the future back in 2020, we recognized the rising demand for our digital payment solutions from fintechs. Since then, MDP has successfully enabled and empowered over 40 fintechs in the region, showcasing our expertise in delivering end-to-end payment solutions. This partnership with Visa marks a significant milestone in our journey, as we will be able to further enhance our payment enabling solutions to better serve the fintech industry' Malak El Baba, Vice President and Egypt Country Manager, Visa. "As a leader in digital payments, we're committed to empowering fintechs in Egypt to achieve their full potential and drive financial inclusion. Fintechs are at the forefront of innovation in the payments ecosystem, and our partnership with MDP aims to grow the sector through enabling fintechs to seamlessly launch their payment products, allowing them to deliver better payment services in less time." This partnership between Visa & MDP is expected to transform the fintech landscape in Egypt, driving innovation, growth, and financial inclusion. -Ends- About MDP: MDP is a leading card issuer & modern payment processor. It enables businesses to roll out their financial solutions with end-to-end payment infrastructure offerings – from personalized card production to financial transaction processing and digital payment solutions. MDP has been well-positioned in the market for more than 30+ years and is acknowledged for accelerating payment experiences through a tech-driven approach. MDP embraces the global adoption of innovative, scalable, and secure emerging fintech solutions that provide seamless omni-channel customer experiences. MDP is headquartered in Cairo, Egypt, and has an extended footprint in more than 40 countries globally. About Visa: Visa (NYSE: V) is a world leader in digital payments, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories. Our mission is to connect the world through the most innovative, convenient, reliable and secure payments network, enabling individuals, businesses and economies to thrive. We believe that economies that include everyone everywhere, uplift everyone everywhere and see access as foundational to the future of money movement. Learn more at About Visa, and @Visacemea MDP Nour Shaalan Senior Marketing Specialist
