Latest news with #AirJordan4
Hypebeast
4 hours ago
- Entertainment
- Hypebeast
Air Jordan 4 RM Surfaces in "White/Gym Red"
Name:Air Jordan 4 RM 'White/Gym Red'Colorway:White/Gym Red-Photon Dust-BlackSKU:IB7693-100MSRP:$150 USDRelease Date:Summer 2025Where to Buy:Nike TheAir Jordan 4 RMsurfaces in a 'White/Gym Red' colorway, bringing a The Air Jordan 4 RM 'White/Gym Red' (Style Code: IB7693-100) is an upcoming release that brings a fresh, remixed take to the iconic Air Jordan 4 silhouette. The 'RM' signifies 'Remastered,' indicating a blend of classic design cues with modern updates, offering a more lifestyle-oriented approach while retaining the beloved heritage. The shoe features a clean white leather upper, which serves as a canvas for striking Gym Red accents. These red hits, combined with black details, evoke the timeless 'Chicago Bulls' color scheme, making it instantly recognizable to Jordan fans. A unique detail is the glossy TPU paneling at the heel that carries both the Jumpman and Nike Air branding, a rare fusion of classic and modern logos. The tooling beneath mirrors the original Air Jordan 4, with visible Air in the heel and herringbone traction. Look out for the release this summer.
Hypebeast
2 days ago
- Business
- Hypebeast
An Air Jordan 3 RM to Release Next Year
Summary It's no secret that retro Air Jordans areJordan Brand'scash cow. While fervor for re-releases of classics persists, the Jumpman team knows it needs to balance this with a sense of newness. As a result, we continue to see old school models don new colorways, be highlighted in collaborative projects, and even be reimagined into new variants of the original. A recent example of the latter is theAir Jordan 4 RM. The 'Remix' of the Air Jordan 4 was introduced last year, offering the first low-top version of the AJ4 in celebration of its 35th anniversary. It's become a staple for the brand's latest lifestyle lineups and was said to lead to anAir Jordan 7 RMfor 2025, however, it later became apparent that the new take on the Air Jordan 7 was actually an upcoming model named the Jordan MVP 92. Now, word of the actual sequel to the Air Jordan 4 RM has been shared in another newreportby Sneaker Files, indicating that anAir Jordan 3 RMis in the works for 2026. While we lack a first look at what to expect, the mock-up shared above is likely close to what will be delivered, if the accuracy of last year's mock-up of the Jordan MVP 92 is any indicator. The sneaker is said to be the first low-top version of theAir Jordan 3to drop, borrowing its heel tab and sole unit. At the time of writing, Jordan Brand has not officially announced that an Air Jordan 3 RM is on the way next year. Stay tuned for updates, including a first look at the rumored model, as we currently anticipate its arrival to take place next spring viaNike SNKRSand select retailers, likely around the $155 USD price point of its Air Jordan 4 RM counterpart.
Hypebeast
27-05-2025
- Business
- Hypebeast
What "Rare Air" Means to Jordan Brand
As a Sprinter van pulled into the parking lot of a nondescript single-level office building in Beaverton, Oregon, the mood amongst the journalists ensconced in its darkly-tinted windows was one of the fabledNikeglobal headquarters? No lake? No buildings named after athletes? No winding pathways populated with on-the-go employees and Swoosh-ified bikes? But, a quickly delivered fact broke the fog of confusion. The Department of Nike Archives (D-NA for short) isn't actually on the Nike campus; instead, it's located a few blocks away, and its indistinctive nature is by design. Like the old saying goes, it's what's on the inside that counts, and inside this faceless building lies a vast treasure: Nike andJordan Brand's entire archive. It's an exceedingly rare circumstance that outside parties are allowed into D-NA. The reason a small crew of media members was permitted to pass the gates and be hustled in through a thick door, however, was to get hands-on time with Jordan Brand's 'Rare Air' collection, specifically the forthcoming 'Rare Air'Air Jordan 3,Air Jordan 4,Air Jordan 11and its accompanying apparel collection — all backed by archival gems, ranging fromMichael Jordan's PEs to perfectly-preserved Nike catalogs from the '80s to show the direct inspirations behind the designs. 'Rare Air' was created around a tagline of 'easy to miss, hard to forget,' and, although the concept was originally invented to support a singleAir Jordan 1pack, it received such vast internal support that it grew into a full line. 'Rare Air' footwear and apparel draws inspiration from the original design process for Jordan Brand's iconic silhouettes in the late '80s, a back-and-forth between brand and supplier with multiple rounds of revisions that ultimately led to the label's final retail design. It communicates this inspiration through a multitude of 'if you know, you know' design tweaks that nod to both the imperfect sampling process of the time as well as more niche inspirations like early production mishaps andRare Air, a mid-'90s magazine that provided an intimate look at Michael Jordan's life during his first retirement from theNBA. 'We wanted these items to feel like something MJ would have worn or played in during the '80s,' said Terrance Harvey, Jordan Brand's senior manager of global footwear. On the 'Rare Air' collection'sAir Jordan 3, this inspiration manifests through details like flipped Nike Air branding on heel tabs, suede and nubuck textiles in place of Jordan Brand's classic elephant print, and even artificially-aged midsoles. Other 'Rare Air' silhouettes, like the above-mentionedAir Jordan 4andAir Jordan 11, reward discovery in their own ways. The former, for example, features a number of Velcro-backed tongue tags for personalization options, and two percent of its retail release pairs will feature gold text on the Velcro patch, while the Air Jordan 11 equips its own set of 'pre-production' details like a 'Jordan' wordmark creeping up the eyelets. Though even a casual Jordan fan could likely catch these standout details on one or two glimpses, there's more than enough deep dive storytelling for the 'heads here as well. Harvey notes that while studying samples and original pairs in the D-NA roster, he continuously noticed details like off-sized logos, missing lines in the famed 'Wings' logo, and the registered trademark logo conspicuously absent from tongue tags. 'We probably couldn't get a detail like a missing trademark past our legal department these days,' he noted with a chuckle. 'So we had to ask ourselves: how do we commemorate the beauty in these imperfections through a modern lens?' The ethos expands to the apparel, which features pre-distressed details, cracked logos, inside-out seams, and more, as if pieces had been pulled straight out of a forgotten shipping container from 1988. Visible blue tags on tees and hoodies alike salute a made-in-Japan Nike apparel line from the late '80s, while the ball-and-wings logo is usually saved for collaborative apparel with A-list partners likeOff-White™andJust Don. 'We wanted to provide a sense of discovery with this collection's details,' said Shelley Yang, an expert designer (yes, that's her official title) at Jordan Brand. The collection is also an attempt to thread the proverbial needle, providing offerings with enough details to satiate the core Jordan Brand customer who's steeped in Air Jordan history and grew up with Michael Jordan as an omnipresent figure in their life, but also enough of a 'discovery aspect' to hit a target demographic that, being younger, may not have the same deeply personal connection with the man behind the gear — a combination of nostalgia and Internet lore around Jordan Brand products. The energy behind the 'Rare Air' designs, apparel, and footwear alike comes from this multitude of frictions and delightful contradictions. After all, it's surprising to see an intentional embrace of imperfection from a brand that flows down from arguably the most well-known perfectionist in sports history, but this friction doesn't separate the product from its purpose. Instead, it humanizes the purpose — a relentless pursuit of greatness — in a straight-from-the-source manner. 'Everybody knows that MJ is the greatest, but his story of becoming the greatest took a lot of trial and error,' said OJ Khoury, a member of the brand creative team for Jordan Brand's women's line. 'That leaning into imperfections for growth is a universal truth, and we feel it's reflected in the product.' The Air Jordan 3 'Rare Air' and its corresponding apparel will release May 30, while the Air Jordan 4 'Rare Air' in black will release this summer (the white pair pictured above is a sample that's not slated for a retail release). The Air Jordan 11 'Rare Air' is slated for a holiday 2025 drop.
Hypebeast
22-05-2025
- Entertainment
- Hypebeast
Check Out This Air Jordan 4 "Rare Air" Sample
Summary Before heading into 2025, we knew that one storyline to watch would beJordan Brand'snew 'Rare Air' series of kicks. Early looks and rumors listed theAir Jordan 1,3,4, and11as participants, with each one inspired by imperfect sample pairs. Now, after offering afirst lookat the Air Jordan 11 'Rare Air,' we have another exclusive preview to share: anAir Jordan 4'Rare Air' sample. This take on the Air Jordan 4 sees a similar approach present to its black counterpart — the pair that is set to release this summer. Its multicolored sole unit features the same color blocking with red, gray, blue, off-white, and black sharing space. Where it switches things up is the upper, which sports a white leather finish that hosts black Nike Air branding at the heel, two-tone off-white laces, and matching off-white detailing surrounding it. As with the other 'Rare Air' version of the AJ4, it features a set of removable patches that reveals white 'JORDAN RARE AIR' text at the tongue's base. At the time of writing, this Air Jordan 4 'Rare Air' sample is not expected to ever hit retail shelves. Enjoy an up-close look at the sneaker and stay tuned for more news regarding the new series from Jordan Brand.
Time of India
21-05-2025
- Entertainment
- Time of India
Nike Air Jordan 4 'White Cement' returns on this date - Check out the details of this true 1989 classic recrafted sneaker
Nike Air Jordan 4 white cement launching soon: Sneakerheads, prepare yourself for a throwback! Fans are excitedly awaiting the release of the Air Jordan 4 White Cement, which is making a comeback. There will be a lot of enthusiasm when this classic sneaker returns because it has been a mainstay in many sneakerheads' collections for years. For the most recent information on this much-awaited release, whether you're a devoted follower of Jordan or simply a collector of vintage sneakers, you'll want to remain tuned. Everything you need to know about the Air Jordan 4 White Cement, including its anticipated retail price and release date, will be covered in this article. Nike Air Jordan 4 White Cement release date May 24th: Jordan 4 Retro OG "White Cement" on @nikestoreLink -> As the Air Jordan 4 regains its original status, you may anticipate that the "White Cement" design elements will resemble Tinker's 1989 rendition. The Jordan Brand has finally gotten the specs straight after some construction issues with earlier "White Cement" launches. This Nike Air Jordan 4 White Cement is all set to launch on 24th May 2025 at 10 AM ET (7:30 PM IST). All about Nike Air Jordan 4 White Cement After a nearly ten-year break, one of the original Air Jordan 4s that Michael Jordan made famous on the NBA court is making a comeback to stores this month. This is the most realistic version of the style since it first debuted in 1989. The original Air Jordan 4 from 1989, known as White Cement because of its white leather and Cement Gray accents, is making a comeback in 2025. The black speckle pattern, which, for the first time since the sneaker's 1999 reissue, appears faintly on the heel with "Nike Air" writing, is one of the style's many vintage elements. A thinner, more tapered toe box and additional padding in strategic places are two other ways that the Air Jordan 4's design has been altered to resemble the '89 model's specifications better. Also Read: Nike Air Jordan fans, May is packed - Top 6 must-cop releases from 'Seoul 2.0' to 'White Cement' Where to buy Nike Air Jordan 4 White Cement? SNKRS and major national retailers, including Foot Locker, Champs, Finish Line, JD Sports, Dick's, and others, will carry the Air Jordan 4 "White Cement." The sneakers will also be available at smaller independent stores like Extra Butter, CNCPTS, Politics, and others. India will also get access to the Nike Air Jordan 4 White Cement via the official website. Price of Nike Air Jordan 4 White Cement This year's Air Jordan 4 Retro White Cement will be available for toddlers ($85), big kids ($160), tiny kids ($100), and adult sizes ($225, FV5029-100). To stay updated on the stories that are going viral for sneakers then follow Sneaker News.
