Latest news with #AlaaAlRantisi
Zawya
17-03-2025
- Business
- Zawya
DHL Express UAE and Advanced Media partner to drive green logistics and reduce carbon emissions with DHL GoGreen Plus service
Dubai, UAE – In a strategic move toward sustainability, Advanced Media, a leading provider of cutting-edge media solutions in the Middle East, has partnered with DHL Express UAE, the global leader in international express logistics, to reduce logistics carbon emission through DHL GoGreen Plus solutions. This initiative aligns with Advanced Media's commitment to environmental responsibility and sustainable business practices. The agreement was officially signed at Advanced Media's Dubai headquarters, with Jawad Ouaziz, VP Commercial of DHL Express UAE, and Alaa Al Rantisi, General Manager of Advanced Media, commemorating the beginning of this impactful collaboration. As part of this partnership, Advanced Media will leverage DHL's GoGreen Plus service, which enables businesses to reduce their carbon footprint by using Sustainable Aviation Fuel (SAF) for shipments. Jawad Ouaziz, VP Commercial of DHL Express UAE, emphasized the significance of the collaboration: 'This partnership exemplifies how innovative logistics solutions can contribute to a more sustainable future. With DHL's GoGreen Plus service, we are empowering Advanced Media to actively reduce its carbon footprint and set a benchmark for sustainability in the media industry.' Alaa Al Rantisi, General Manager of Advanced Media, added: 'Our partnership with DHL's GoGreen Plus is another important milestone towards Advanced Media's commitments to carbon reduction and climate action. We hope that this marks the beginning of our sustainable journey together and we serve as an example to other SMEs in the region as well.' Launched in 2022, DHL's GoGreen Plus service has become an industry-leading solution that leverages SAF to reduce Scope 3 emissions, the indirect greenhouse gas emissions that occur in the value chain. The program operates on the carbon in setting principle rather than offsetting, with results audited by an independent third-party, ensuring transparency and accountability. As part of this agreement, Advanced Media will receive an SGS certificate confirming the emissions reductions achieved through the initiative. DHL's commitment to achieving net-zero greenhouse gas emissions by 2050 is further reinforced by its broader sustainability efforts, which include the electrification of its delivery fleet, the expansion of SAF use across its aviation network, and the operation of carbon-neutral facilities. The agreement between Advanced Media and DHL Express UAE represents a milestone in sustainable logistics and media, reinforcing the UAE's vision for a greener, more environmentally responsible future.
Broadcast Pro
05-03-2025
- Business
- Broadcast Pro
Advanced Media sets benchmark for sustainability in media retail sector
Advanced Media Trading (AMT), a distributor of professional video, photo, broadcast, and cinema equipment across the MENA region, has received verification for its near-term science-based emissions reduction target from the Science Based Targets initiative (SBTi). AMT is setting a high standard for sustainability in the media retail industry. The approval by SBTi establishes AMT as the only media retailer in the world to have achieved this milestone. The SBTi, a global climate action organisation, supports companies in reducing their carbon footprint. AMT has pledged to cut its scope 1 and scope 2 Greenhouse Gas (GHG) emissions by 42% by 2030, using 2021 as the baseline, while also committing to measure its scope 3 emissions. Sustainability initiatives are integrated into AMT's operations. Since joining the UAE Alliance for Climate Action (UACA) in 2023, AMT has taken decisive steps towards fleet electrification, converting 20% of its vehicles to electric in 2024. The company aims for full electrification by 2030. AMT has also made significant strides in waste management, cutting its solid waste landfilled GHG emissions by 25% since 2021. Collaborations with waste management firms have enabled extensive recycling of plastic, paper and steel, along with food composting. Additionally, a near-total ban on plastic bottles and bags, in line with federal mandates, has reinforced the company's sustainability efforts. In recognition of its environmental and social governance (ESG) efforts, AMT has been awarded the Dubai Chamber of Commerce ESG Label and has earned a Committed Badge from the EcoVadis assessment, further solidifying its leadership in corporate sustainability. Speaking about the achievement, Alaa Al Rantisi, Co-founder and Managing Director, AMT, said: 'We recognise our social and moral responsibility in reducing our environmental footprint and achieving Net-Zero by 2050 as a UAE-based company. Advanced Media will continue to initiate and activate programmes and partnerships that raise awareness, highlight environmental and social concerns, and provide lasting solutions. It is always our mission to lead by example.' Parnian Farnam, Head of CSR, added: 'We produced and published a comprehensive GHG emissions inventory report attributed to our operations within the UAE from 2021 to 2024. We relied on the UACA's eMission platform to compute and calculate the data. AMT has been a proud member of UACA and an active voice for the SMEs in the UAE. These verifications and certifications assure us that we are on the right track.' Strengthening its sustainability agenda, AMT has partnered with DHL Express to reduce carbon emissions through DHL's GoGreen Plus service. This initiative leverages Sustainable Aviation Fuel (SAF) to cut AMT's aviation-related emissions by 30%, replacing traditional jet fuel with a renewable alternative and accelerating the company's progress toward net-zero goals. Tags: Advanced MediaCarbon emissionfeaturedpostSBTisustainability
Broadcast Pro
04-03-2025
- Business
- Broadcast Pro
Advanced Media partners with DHL Express to cut carbon emissions
Advanced Media Trading (AMT), the distributor of professional video, photo, broadcast and cinema equipment and accessories in the MENA region, and DHL Express have joined forces to reduce carbon emissions through DHL's GoGreen Plus service. This initiative enables AMT to lower its emissions by 30% using Sustainable Aviation Fuel (SAF), a renewable energy source derived from sustainable materials that replaces traditional jet fuel. This step aligns with AMT's broader commitment to minimising its aviation carbon footprint and achieving net-zero emissions. Since 2021, the company has cut its Solid Waste Landfilled GHG emissions by 25%, through strategic partnerships with waste management firms that specialise in recycling plastic, paper and steel, as well as food composting. In addition, AMT has implemented a near-total ban on plastic bottles and bags in compliance with Federal mandates. Regular awareness initiatives have further contributed to its waste reduction efforts. AMT's dedication to sustainability has been acknowledged with the Dubai Chamber of Commerce ESG Label, recognising its commitment to integrating ESG (Environmental, Social, and Governance) practices into daily operations. The company has also earned a Committed Badge in the EcoVadis assessment. Speaking about the carbon emissions, Alaa Al Rantisi, Co-founder and Managing Director, Advanced Media, said: 'We recognise our social and moral responsibility in reducing our environmental footprint and achieving Net-Zero by 2050 as a UAE-based company. Advanced Media will continue to initiate and activate programmes and partnerships that raise awareness, highlight environmental and social concerns, and provide lasting solutions. It is always our mission to lead by example.' Parnian Farnam, Head of CSR, added: 'We produced and published a comprehensive GHG emissions inventory report attributed to our operations within the UAE from 2021 to 2024. We relied on the UACA's eMission platform to compute and calculate the data. AMT has been a proud member of UACA and an active voice for the SMEs in the UAE. These verifications and certifications assure us that we are on the right track.' AMT has achieved verification for its near-term science-based emissions reduction target from the Science Based Targets initiative (SBTi), reportedly making it the only media retailer globally to reach this milestone. The SBTi, a climate action organisation, supports companies and financial institutions in tackling the climate crisis. Under this initiative, AMT has pledged to reduce Scope 1 and Scope 2 greenhouse gas (GHG) emissions by 42% by 2030, based on its 2021 baseline year, while also measuring its Scope 3 emissions. AMT has actively pursued fleet electrification since joining the UAE Alliance for Climate Action (UACA). As the first SME to join UACA in 2023, the company participated in the Road 2.0 pilot during COP28 to accelerate sustainable transportation. By 2024, AMT had converted 20% of its fleet to electric vehicles, with an ambitious goal of achieving 100% electrification by 2030.
Zawya
04-03-2025
- Business
- Zawya
Advanced Media Trading: A leading force in climate action and media retail
Advanced Media Trading (AMT) is a leading force in sustainability and setting the standard for corporate climate activism and social responsibility, especially in the media retail space. The major distributor of professional video, photo, broadcast and cinema equipment and accessories in the MENA region has recently received verification for its near-term science-based emissions reduction target by the Science Based Targets initiative (SBTi). The SBTi is a climate action organization that enables companies and financial institutions worldwide to play their part in combating the climate crisis. AMT has committed to reducing scope 1 and scope 2 Greenhouse Gas (GHG) emissions by 42% by 2030 from a 2021 base year, and to measure its scope 3 emissions. The approval by SBTi establishes AMT as the only media retailer in the world to have achieved this milestone. AMT has been electrifying their fleet since signing onto the UAE Alliance for Climate Action (UACA)'s Road 2.0 pilot during COP28. AMT joined UACA, an alliance of stakeholders in the UAE convened by Emirates Nature-WWF and endorsed by the UAE Ministry of Climate Change and Environment, in 2023 as their first SME. In 2024, Advanced Media converted 20% of its fleet to electric. By 2030, the goal is to reach 100% electrification. AMT and DHL Express have partnered to reduce carbon emissions using DHL's GoGreen Plus service. This service allows AMT to cut emissions by 30% through Sustainable Aviation Fuel (SAF), a renewable fuel sourced from sustainable materials, replacing traditional jet fuel to lower aviation carbon footprints and advance net-zero goals. Lastly, AMT's annual Solid Waste Landfilled's GHG emissions have steadily decreased by 25% since 2021 through strategic partnerships with waste management companies offering plastic, paper and steel recycling and food composting. Regular awareness and a near-total ban of plastic bottles and plastic bags, as per Federal mandates, have also played significant roles. Additionally, AMT has also been awarded the Dubai Chamber of Commerce ESG Label for demonstrating a firm commitment and taking practical measures to ensure that sustainability and ESG practices are an integral part of the company's operations. AMT also has earned a Committed Badge in the EcoVadis assessment. 'We recognize our social and moral responsibility in reducing our environmental footprint and achieving Net-Zero by 2050 as a UAE-based company. Advanced Media will continue to initiate and activate programs and partnerships that raise awareness, highlight environmental and social concerns, and provide lasting solutions. It is always our mission to lead by example,' noted Alaa Al Rantisi, co-founder and managing director. 'We produced and published a comprehensive GHG emissions inventory report attributed to our operations within the UAE from 2021 to 2024. We relied on the UACA's eMission platform to compute and calculate the data. AMT has been a proud member of UACA and an active voice for the SMEs in the UAE. These verifications and certifications assure us that we are on the right track,' explained Parnian Farnam, Head of CSR. Learn more about Advanced Media Trading's Corporate Social Responsibility at
