12 hours ago
- Business
- South Wales Argus
Aldi own-brand Aperini is less than half the price of Aperol
The aperitif was awarded gold at the World Liqueur Awards, and at £6.99 for 70cl is 60% cheaper than Aperol.
The supermarket is also celebrating English Wine Week with the launch of its Bowler & Brolly x London Cru Pét-Nat, a premium sparkling wine crafted from English grapes.
Available in stores from today, at £12.99 a bottle, this exclusive boutique-style wine offers shoppers a unique opportunity to enjoy premium English winemaking.
Bowler & Brolly x London Cru Pét-Nat is made in collaboration with London Cru, London's first urban winery. Known for supplying wines to some of London's most prestigious hotels and restaurants such as Raffles and The Dorchester Collection, London Cru brings its expertise to Aldi shelves.
Crafted from a blend of Reichensteiner, Pinot Noir, Pinot Meunier, Chardonnay and Bacchus, this sparkling wine delivers bright apple notes, zesty citrus flavours and fine bubbles.
The wine is bottled unfiltered and unfined, meaning it's undergone minimal processing.
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Julie Ashfield, chief commercial officer at Aldi UK, says: "We're thrilled to bring Bowler & Brolly x London Cru Pétillant Naturel to our shelves for English Wine Week. This exclusive sparkling wine showcases the very best of English winemaking - premium quality, innovation, and incredible value.'
Alex Hurley, Winemaker at London Cru, adds: 'The Bowler and Brolly x London Cru Pét-Nat has been an incredibly exciting project for us, one where we've truly enjoyed bringing a value-driven English sparkling across UK and Ireland.
'Collaborating with Aldi gives us the chance to share our boutique London-made craft wines with a broader audience while staying true to our playful character. This unfiltered, unfined Pét-Nat is a celebration of English grapes and made with summer sipping firmly in mind."
