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Syndigo Named a Leader in the IDC MarketScape: Worldwide PXM and PIM Plus Applications for Digital Commerce 2025 Vendor Assessment
Syndigo Named a Leader in the IDC MarketScape: Worldwide PXM and PIM Plus Applications for Digital Commerce 2025 Vendor Assessment

Business Wire

time29-07-2025

  • Business
  • Business Wire

Syndigo Named a Leader in the IDC MarketScape: Worldwide PXM and PIM Plus Applications for Digital Commerce 2025 Vendor Assessment

CHICAGO--(BUSINESS WIRE)--Syndigo, a global leader in Product Experience Management (PXM) and Master Data Management (MDM) solutions, has been named a "Leader' in the IDC MarketScape: Worldwide PXM and PIM Plus Applications for Digital Commerce 2025 Vendor Assessment (doc #US50626624, June 2025). 'We believe this latest recognition again highlights Syndigo's commitment to helping brands and retailers deliver powerful, AI-enabled product experiences that accelerate conversion and commerce,' said Simon Angove, Syndigo CEO. 'We've built a composable, cloud-native platform that scales with our customers' needs, helping them engage consumers wherever they shop." Syndigo was one of eleven companies evaluated in the report. The report noted, 'Syndigo is especially suitable for organizations seeking a stable provider with proven implementation methodologies and strong partner support.' 'With the industry's largest network of brands and retailers, plus AI-enriched GoPilots and accelerators, we help our customers scale product content distribution and optimize performance across every channel,' added Angove. 'Our platform brings together best-in-class point solutions in a unified, composable ecosystem – built from the ground up to support the evolving needs of digital commerce.' To read more about Syndigo's capabilities, click here to access the excerpt. About IDC MarketScape IDC MarketScape vendor assessment model is designed to provide an overview of the competitive fitness of technology and service suppliers in a given market. The research utilizes a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each supplier's position within a given market. IDC MarketScape provides a clear framework in which the product and service offerings, capabilities and strategies, and current and future market success factors of technology suppliers can be meaningfully compared. The framework also provides technology buyers with a 360-degree assessment of the strengths and weaknesses of current and prospective suppliers. About Syndigo Syndigo is the global leader in product experience management (PXM), offering AI-native commerce data solutions that solve the hidden inefficiencies behind products in an end-to-end platform. Through a best-in-class fully integrated PXM solution comprising Master Data Management, Product Information Management, Core Syndication, Enhanced Content, Digital Shelf Analytics, customers trust Syndigo to centralize product and business data, collaborate seamlessly with retailers, vendors, and partners, and optimize product experiences in real time, driving growth and customer loyalty. Our complete and composable solutions are flexible, extensible, and integrate easily into existing tech stacks. Syndigo serves over 12,000 global enterprises in key sectors such as food and beverage, CPG, grocery, foodservice, health and beauty, hardlines and home improvement, consumer electronics, automotive, and apparel. For more information, please visit

New Syndigo Report: 75% of Consumers Now Judge Brands Based on Availability of Product Information When Shopping Online, an Increase over Prior Years
New Syndigo Report: 75% of Consumers Now Judge Brands Based on Availability of Product Information When Shopping Online, an Increase over Prior Years

Business Wire

time11-06-2025

  • Business
  • Business Wire

New Syndigo Report: 75% of Consumers Now Judge Brands Based on Availability of Product Information When Shopping Online, an Increase over Prior Years

CHICAGO--(BUSINESS WIRE)-- Syndigo, a global leader in end-to-end Product Experience Management (PXM) solutions, today released its third annual consumer study of brand perceptions based on online product listings and in-store merchandising. The 2025 State of Product Experience report revealed that three in four (75%) consumers form negative opinions about a brand if they encounter incomplete or inaccurate product information online, up from 62% in 2023 and 73% in 2024. This finding underscores the continued growing importance of digital product representation in shaping consumer perceptions and trust. The report, which surveyed over 8,500 consumers globally on buying behavior, customer experience, and brand affinity, highlights the critical role of accurate and accessible product information, both online and in stores. And as consumers increasingly rely on digital channels to research and purchase products, the quality of online content becomes a key differentiator in the competitive retail landscape. Other sales-blocking outcomes due to poor content quality included: 44% of consumers abandoned a purchase due to insufficient product information 34% were disappointed by a purchase when it didn't meet expectations set by product content 21% returned a product when it didn't meet expectations set by product content "We know that incomplete product content can have a significant negative impact on brand performance. This information is critical in the shopper's decision-making and trust," said Simon Angove, Syndigo CEO. 'The importance of accurate and timely information throughout the product experience is critical to brands and retailers at the digital shelf and the physical point of sale.' The study found that there was a positive correlation to accurate product information as well. When a product listing has information that is complete and accurate, consumers notice—and respond positively. The report uncovered a strong positive correlation (75% of shoppers globally) between the availability of product information and shoppers' likelihood of repeat visits. "Shoppers may be cautious to buy items that aren't well-represented online; however, when companies prioritize delivering rich, high-quality content online, they can elevate consumers' product experiences, build brand loyalty, and drive more sales at the critical point of purchasing decision,' noted Angove. Syndigo's Product Experience Cloud platform helps its brand and retail customers ensure their product information stays consistent throughout the commerce ecosystem. For example, one healthcare brand was able to ensure consistency across their syndication partners while adding rich media content that delivered a 13% increase in shopper engagement and conversion. Another grocery retailer customer was able to ensure accurate product information across more than 100,000 of their e-commerce products, leading to a 12% year-over-year increase in sales. The 2025 State of Product Experience study includes expanded data from Latin America, with consumers in Brazil and Mexico adding to respondents surveyed in the US, UK, France, and Germany. And while many consumer responses were consistent across the world, a few interesting insights were revealed at the local level: In Latin America, consumers report they are 'much more likely' to return to brands and stores with readily available product information (Brazil 59%, Mexico 45%) at a much higher rate than the global average (28%). Consumers in France (85%) were the most likely to reduce their consideration of a brand when products lacked comprehensive online representation, while German shoppers showed the lowest likelihood (65%) globally. US shoppers generally reported a higher rate of dissatisfaction compared to the global total, with 31% returning a product because it did not meet their expectations based on information available online (global total 21%). Download the full State of Product Experience report here and register here to join Syndigo executives for a webinar exploring insights from the 2025 State of Product Experience report on June 24 at 12pm ET / 9am PT. About Syndigo Syndigo is the global leader in product experience management (PXM), offering AI-native commerce data solutions that solve the hidden inefficiencies behind products in an end-to-end platform. Through a best-in-class fully integrated PXM solution comprising Master Data Management, Product Information Management, Core Syndication, Enhanced Content, Digital Shelf Analytics, customers trust Syndigo to centralize product and business data, collaborate seamlessly with retailers, vendors, and partners, and optimize product experiences in real time, driving growth and customer loyalty. Our complete and composable solutions are flexible, extensible, and integrate easily into existing tech stacks. Syndigo serves over 12,000 global enterprises in key sectors such as food and beverage, CPG, grocery, foodservice, health and beauty, hardlines and home improvement, consumer electronics, automotive, and apparel. For more information, please visit

Syndigo Named a Strong Performer by Independent Research Firm
Syndigo Named a Strong Performer by Independent Research Firm

Yahoo

time09-06-2025

  • Business
  • Yahoo

Syndigo Named a Strong Performer by Independent Research Firm

Master Data Management Solutions, Q2 2025 gives Syndigo the highest score possible in the Product 360 Domain criterion CHICAGO, June 09, 2025--(BUSINESS WIRE)--Syndigo, a global leader of Master Data Management (MDM) solutions and Product Experience Management (PXM), has been named a "Strong Performer" in The Forrester Wave™ Master Data Management Solutions, Q2 2025 report. "This recognition reinforces Syndigo's strength in delivering modern, AI-driven MDM solutions that solve real business problems across domains," said Simon Angove, Syndigo CEO. "Comprehensive and accurate data is the foundation for modern AI and digitally-driven enterprises. Our multi-domain MDM solution is among the most advanced and effective in the market today. With AI-enriched GoPilots and accelerators, we streamline complex data management and deliver faster time to value. These innovations ensure our customers are not only solving today's challenges but are also future-proofing their data foundations for scalable growth and agility in a digital-first world." Syndigo was among the 12 select companies that Forrester invited to participate in its Q2 2025 Forrester Wave™ report. Syndigo received the highest possible score in the Product 360 domain criterion. The report notes Syndigo's "strong product and B2B party domain capabilities and AI-driven enhancements." "Our focus on Product 360—alongside robust support for B2B party and other data domains—helps customers establish a trusted, unified view of their enterprise data," said Angove. "Our MDM provides the robust foundation our customers need to manage complex product and B2B data at scale. Combined with our composable capabilities for PIM and syndication, Syndigo delivers a connected data ecosystem that enables better decisions, faster time to market, and exceptional product experiences." To read more about Syndigo's placement in the evaluation, and read the entire report, click here. About Syndigo: Syndigo is the global leader in Master Data Management (MDM) and product experience management (PXM), offering AI-native commerce data solutions that solve the hidden inefficiencies behind products in an end-to-end platform. With our best-in-class fully integrated MDM and PXM solution with Product Information Management, Core Syndication, Enhanced Content, Digital Shelf Analytics, customers trust Syndigo to centralize product and business data, collaborate seamlessly with retailers, vendors, and partners, and optimize product experiences in real time, driving growth and customer loyalty. Our complete and composable solutions are flexible, extensible, and integrate easily into existing tech stacks. Syndigo serves over 12,000 global enterprises in key sectors such as food and beverage, CPG, grocery, foodservice, health and beauty, hardlines and home improvement, consumer electronics, automotive, and apparel. For more information, please visit Forrester does not endorse any company, product, brand, or service included in its research publications and does not advise any person to select the products or services of any company or brand based on the ratings included in such publications. Information is based on the best available resources. Opinions reflect judgment at the time and are subject to change. For more information, read about Forrester's objectivity here. View source version on Contacts Media Contact Walker Sands for Syndigosyndigo@ Sign in to access your portfolio

Syndigo Named a Strong Performer by Independent Research Firm
Syndigo Named a Strong Performer by Independent Research Firm

Business Wire

time09-06-2025

  • Business
  • Business Wire

Syndigo Named a Strong Performer by Independent Research Firm

CHICAGO--(BUSINESS WIRE)--Syndigo, a global leader of Master Data Management (MDM) solutions and Product Experience Management (PXM), has been named a "Strong Performer" in The Forrester Wave™ Master Data Management Solutions, Q2 2025 report. 'This recognition reinforces Syndigo's strength in delivering modern, AI-driven MDM solutions that solve real business problems across domains,' said Simon Angove, Syndigo CEO. 'Comprehensive and accurate data is the foundation for modern AI and digitally-driven enterprises. Our multi-domain MDM solution is among the most advanced and effective in the market today. With AI-enriched GoPilots and accelerators, we streamline complex data management and deliver faster time to value. These innovations ensure our customers are not only solving today's challenges but are also future-proofing their data foundations for scalable growth and agility in a digital-first world.' Syndigo was among the 12 select companies that Forrester invited to participate in its Q2 2025 Forrester Wave™ report. Syndigo received the highest possible score in the Product 360 domain criterion. The report notes Syndigo's 'strong product and B2B party domain capabilities and AI-driven enhancements.' 'Our focus on Product 360—alongside robust support for B2B party and other data domains—helps customers establish a trusted, unified view of their enterprise data,' said Angove. 'Our MDM provides the robust foundation our customers need to manage complex product and B2B data at scale. Combined with our composable capabilities for PIM and syndication, Syndigo delivers a connected data ecosystem that enables better decisions, faster time to market, and exceptional product experiences.' To read more about Syndigo's placement in the evaluation, and read the entire report, click here. About Syndigo: Syndigo is the global leader in Master Data Management (MDM) and product experience management (PXM), offering AI-native commerce data solutions that solve the hidden inefficiencies behind products in an end-to-end platform. With our best-in-class fully integrated MDM and PXM solution with Product Information Management, Core Syndication, Enhanced Content, Digital Shelf Analytics, customers trust Syndigo to centralize product and business data, collaborate seamlessly with retailers, vendors, and partners, and optimize product experiences in real time, driving growth and customer loyalty. Our complete and composable solutions are flexible, extensible, and integrate easily into existing tech stacks. Syndigo serves over 12,000 global enterprises in key sectors such as food and beverage, CPG, grocery, foodservice, health and beauty, hardlines and home improvement, consumer electronics, automotive, and apparel. For more information, please visit Forrester does not endorse any company, product, brand, or service included in its research publications and does not advise any person to select the products or services of any company or brand based on the ratings included in such publications. Information is based on the best available resources. Opinions reflect judgment at the time and are subject to change. For more information, read about Forrester's objectivity here.

West Australian first-round pick Cody Angove to debut for GWS Giants in clash with Geelong Cats
West Australian first-round pick Cody Angove to debut for GWS Giants in clash with Geelong Cats

West Australian

time09-05-2025

  • Sport
  • West Australian

West Australian first-round pick Cody Angove to debut for GWS Giants in clash with Geelong Cats

Another day, another West Australian debutant! Cody Angove will play his first game for Greater Western Sydney against Geelong on Sunday, the fourth WA draftee to earn an AFL debut already this season. The Giants confirmed the exciting news on Friday, with fellow WA product Stephen Coniglio making the announcement. Coniglio lined up the first-year players at training and asked each to take a set shot, with Angove the last in line. When his turn came, the former captain declared: 'If you can kick it, you're going to play your first game this week.' The 18-year-old slotted the high-pressure goal and was swarmed by teammates. 'Code's since your first day in the club, you've looked like an AFL player,' Coniglio said. 'You've done more than enough work to deserve your opportunity, just go and enjoy it, mate.' Angove was an unexpected first-round pick in last year's draft, taken with pick 24. He revealed to The West Australian at the time that he had 'cried for 10-15 minutes' after hearing his name called out. 'It was probably the most unexpected thing that's ever happened to me in my life,' Angove said back in November. 'I didn't even have my mum here because I didn't think (I would go). I watched it, not for me, but to watch my friends go. To watch Bo (Allan) and hopefully Hamish (Davis). 'It was unbelievable. I think I cried for 10-15 minutes. Just absolute shock, excitement and joy. Just so many emotions.' Since arriving in New South Wales, the former forward has impressed as a dashing winger with his mix of speed and endurance, including in the club's pre-season practice match. Angove has pushed hard for an AFL debut since and finally earned his opportunity following a brilliant 18-disposal, three-goal performance in the VFL last week, as well as injuries to WA duo Darcy Jones (knee) and Toby Bedford (eye). Jones is expected to be a test for the club's clash with Fremantle next week. Angove's inclusion means half of the state's eight players taken in the national draft last year have earned a senior call-up, following Hamish Davis (West Coast), Bo Allan (West Coast) and Hugh Boxshall (St Kilda). Small forward Will Hayes (Collingwood) continues to push his case for a debut in a stacked Pies line-up, named as an emergency in the win over the Dockers on Thursday night.

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