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Tourism Breaking News
6 days ago
- Sport
- Tourism Breaking News
Jordan at the forefront of adventure tourism with Marathon Des Sables 2025
In a major announcement for Jordan's tourism sector, Minister of Tourism and Antiquities, Lina Annab, and CEO of the Global Marathon Des Sables (MDS), Cyrilie Gauthier, held a press conference in Amman to officially launch the fifth international edition—and the first ever in the Middle East—of the Marathon des Sables, scheduled to take place in Wadi Rum from 1 to 8 November 2025. The desert ultramarathon, organized by the Jordan Tourism Board (JTB) and Experience Jordan Adventures, and renowned as one of the world's most challenging endurance races, will bring together approximately 650 runners from across the European Union, marking a significant boost to Jordan's tourism season in November and highlighting the unique landscapes of Wadi Rum. In her remarks to the press, Minister Annab said, 'Hosting the Marathon des Sables for the fifth time in Jordan firmly cements our country's position as a premium adventure travel destination. Over the past decade, Jordan has made significant strides in shaping its adventure tourism landscape, investing in trails, infrastructure, and authentic experiences that connect visitors with our nature, culture, and heritage. From the world-renowned Jordan Trail, which spans more than 650 kilometers through diverse terrains and communities, to this iconic race set against the magnificent backdrop of Wadi Rum, Jordan continues to spotlight the richness and variety of its outdoor offerings.' The minister underlined that marathon tourism 'has become a strategic pillar in our destination planning. It aligns with global trends in wellness and 'live tourism,' offering immersive, shareable experiences that resonate with cultural athletes, runners who view the sport as a way to connect, explore, and reflect shared values.' 'Events like the Marathon des Sables bring athletes whose immersive experiences turn them into storytellers,' she explained, adding, 'Each participant leaves with a deep emotional connection to Jordan—its heritage, its people, and its natural beauty. Wadi Rum offers a demanding physical course set within a landscape that invites reflection, cultural connection, and a sense of spiritual awe. Beyond the race, runners will also have the opportunity to experience the timeless wonder of Petra and the healing stillness of the Dead Sea, two of Jordan's most iconic and transformative landscapes.' Highlighting the marathon as a remarkable opportunity to showcase what Jordan has to offer beyond the racecourse, she said, 'It is an immersive and unforgettable experience, one that transcends geography and time, and remains etched in our guests' memory.' Minister Annab concluded by extending her 'heartfelt gratitude to the organizers of the Marathon des Sables for their continued trust in Jordan, and to all the extraordinary runners joining us from around the world. We look forward to welcoming them this November and wish each participant the very best of luck on this extraordinary journey.' For his part, the CEO of MDS stated, 'MDS Jordan has become the crown jewel of our global series—one of the most successful destinations in the history of MDS. Its extraordinary landscapes, unmatched hospitality, and the emotional connection it creates with runners from around the world have set a new benchmark for what adventure racing can be. But this is only the beginning. We have ambitious plans for Jordan. We believe this is the right country to grow, innovate, and build a long-term vision where sport, culture, and tourism intersect in a powerful way. Jordan has all the ingredients to become a global hub for our endurance events, and we are proud to be part of that journey. Managing Director of the Jordan Tourism Board, Dr. Abdelrazzak Arabiyat, stated: 'We at the Jordan Tourism Board are proud to support world-class events like the Marathon des Sables. This event not only highlights Jordan's stunning landscapes, but also reflects our ongoing efforts to position the Kingdom as a leading destination for adventure tourism. Through such events, we welcome responsible travelers who are seeking authentic connections with nature, culture, and history. Events like this help visitors discover the true spirit of Jordan and the richness that makes our country truly unique.' Commenting on the occasion, CEO of Experience Jordan Adventures, Ayman Abd-AlKareem, said, 'As the official local partner, Experience Jordan Adventures is proud to continue hosting this iconic race, which brings together hundreds of international runners in a celebration of endurance, connection, and discovery.' He stressed the team's commitment to sustainability and community partnership in Wadi Rum, expressing gratitude for the ongoing support of the Ministry of Tourism, Aqaba Special Economic Zone Authority (ASEZA), and the Jordan Tourism Board in strengthening Jordan's position as a leading adventure travel destination. As a host of the Marathon des Sables, Jordan marks a milestone in its emergence as a leading destination for international sporting and adventure tourism. More than just a race, it offers a transformative experience that blends endurance, culture, and exploration against the breathtaking backdrop of Wadi Rum's desert landscapes. As global interest in adventure travel continues to rise, MDS Jordan positions the country at the forefront of this growing sector, attracting high-value international visitors and supporting the national tourism strategy by showcasing Jordan's natural beauty, heritage, and hospitality on the world stage.
Associated Press
31-07-2025
- Business
- Associated Press
Marathon Des Sables Confirms Jordan as the 2025 Venue for the Fifth Year in a Row
Sports, culture, and hospitality merge in a global event that once again turns Jordan into an international stage for endurance, exploration, and unity. Amman, Jordan--(Newsfile Corp. - July 31, 2025) - In a major announcement for Jordan's tourism sector, Minister of Tourism and Antiquities, Lina Annab, and CEO of the Global Marathon Des Sables (MDS), Cyrilie Gauthier, held a press conference in Amman to officially launch the fifth international edition of the Marathon des Sables, scheduled to take place in Wadi Rum from November 1 to 8, 2025. [ This image cannot be displayed. Please visit the source: ] Marathon Des Sables confirms Jordan as the 2025 venue for the fifth year in a row To view an enhanced version of this graphic, please visit: The desert ultramarathon, organized by the Jordan Tourism Board (JTB) and Experience Jordan Adventures, is one of the world's most challenging endurance races, that brings together about 650 runners from across the European Union and beyond. The growth of this global event in Jordan has been a testament to the country's ideal setting and this year the event is expected to be the largest ever. Minister Annab said, 'Hosting the Marathon des Sables in Jordan for the fifth year in a row firmly cements our country's position as a premium adventure travel destination. Over the past decade, Jordan has made significant strides in shaping its adventure tourism landscape, investing in trails, infrastructure, and authentic experiences that connect visitors with our nature, culture, and heritage. From the world-renowned Jordan Trail, which spans more than 650 kilometers through diverse terrains and communities, to this iconic race set against the magnificent backdrop of Wadi Rum, Jordan continues to spotlight the richness and variety of its outdoor offerings.' Minister Annab concluded by extending her 'gratitude to the organizers of the Marathon des Sables, and to all the extraordinary runners joining us from around the world. We look forward to welcoming them this November and wish each participant the very best of luck on this extraordinary journey.' The CEO of MDS stated, 'MDS Jordan has become the crown jewel of our global series. Its extraordinary landscapes, unmatched hospitality, and the emotional connection it creates with runners from around the world have set a new benchmark for what adventure racing can be. But this is only the beginning. We believe this is the right country to grow, innovate, and build a long-term vision where sport, culture, and tourism intersect in a powerful way. Jordan has all the ingredients to become a global hub for our endurance events, and we are proud to be part of that journey.' Managing Director of the Jordan Tourism Board, Dr. Abdelrazzak Arabiyat, stated: 'We at the Jordan Tourism Board are proud to support world-class events like the Marathon des Sables. This event not only highlights Jordan's stunning landscapes, but also reflects our ongoing efforts to position the Kingdom as a leading destination for adventure tourism. Through such events, we welcome responsible travelers who are seeking authentic connections with nature, culture, and history. Events like this help visitors discover the true spirit of Jordan and the richness that makes our country truly unique.' Commenting on the occasion, CEO of Experience Jordan Adventures, Ayman Abd-AlKareem, said, 'As the official local partner, Experience Jordan Adventures is proud to continue hosting this iconic race, which brings together hundreds of international runners in a celebration of endurance, connection, and discovery.' He stressed the team's commitment to sustainability and community partnership in Wadi Rum, expressing gratitude for the ongoing support of the Ministry of Tourism, Aqaba Special Economic Zone Authority (ASEZA), and the Jordan Tourism Board in strengthening Jordan's position as a leading adventure travel destination. As a host of the Marathon des Sables, Jordan marks a milestone in its emergence as a leading destination for international sporting and adventure tourism. More than just a race, it offers a transformative experience that blends endurance, culture, and exploration against the breathtaking backdrop of Wadi Rum's desert landscapes. As global interest in adventure travel continues to rise, MDS Jordan positions the country at the forefront of this growing sector, attracting high-value international visitors and supporting the national tourism strategy by showcasing Jordan's natural beauty, heritage, and hospitality on the world stage. Contact: Mr. Alaa Alhindi Director of Communications [email protected] To view the source version of this press release, please visit
Jordan News
29-07-2025
- Sport
- Jordan News
Jordan at the Forefront of Adventure Tourism with Marathon Des Sables 2025 - Jordan News
In a major announcement for Jordan's tourism sector, Minister of Tourism and Antiquities, Lina Annab, and CEO of the Global Marathon Des Sables (MDS), Cyrilie Gauthier, held a press conference in Amman to officially launch the fifth international edition—and the first ever in the Middle East—of the Marathon des Sables, scheduled to take place in Wadi Rum from November 1 to 8, 2025. اضافة اعلان The desert ultramarathon, organized by the Jordan Tourism Board (JTB) and Experience Jordan Adventures, and renowned as one of the world's most challenging endurance races, will bring together approximately 650 runners from across the European Union, marking a significant boost to Jordan's tourism season in November and highlighting the unique landscapes of Wadi Rum. In her remarks to the press, Minister Annab said, 'Hosting the Marathon des Sables for the fifth time in Jordan firmly cements our country's position as a premium adventure travel destination. Over the past decade, Jordan has made significant strides in shaping its adventure tourism landscape, investing in trails, infrastructure, and authentic experiences that connect visitors with our nature, culture, and heritage. From the world-renowned Jordan Trail, which spans more than 650 kilometers through diverse terrains and communities, to this iconic race set against the magnificent backdrop of Wadi Rum, Jordan continues to spotlight the richness and variety of its outdoor offerings.' The minister underlined that marathon tourism 'has become a strategic pillar in our destination planning. It aligns with global trends in wellness and 'live tourism,' offering immersive, shareable experiences that resonate with cultural athletes, runners who view the sport as a way to connect, explore, and reflect shared values.' 'Events like the Marathon des Sables bring athletes whose immersive experiences turn them into storytellers,' she explained, adding, 'Each participant leaves with a deep emotional connection to Jordan—its heritage, its people, and its natural beauty. Wadi Rum offers a demanding physical course set within a landscape that invites reflection, cultural connection, and a sense of spiritual awe. Beyond the race, runners will also have the opportunity to experience the timeless wonder of Petra and the healing stillness of the Dead Sea, two of Jordan's most iconic and transformative landscapes.' Highlighting the marathon as a remarkable opportunity to showcase what Jordan has to offer beyond the racecourse, she said, 'It is an immersive and unforgettable experience, one that transcends geography and time, and remains etched in our guests' memory.' Minister Annab concluded by extending her 'heartfelt gratitude to the organizers of the Marathon des Sables for their continued trust in Jordan, and to all the extraordinary runners joining us from around the world. We look forward to welcoming them this November and wish each participant the very best of luck on this extraordinary journey.' For his part, the CEO of MDS stated, "MDS Jordan has become the crown jewel of our global series—one of the most successful destinations in the history of MDS. Its extraordinary landscapes, unmatched hospitality, and the emotional connection it creates with runners from around the world have set a new benchmark for what adventure racing can be. But this is only the beginning. We have ambitious plans for Jordan. We believe this is the right country to grow, innovate, and build a long-term vision where sport, culture, and tourism intersect in a powerful way. Jordan has all the ingredients to become a global hub for our endurance events, and we are proud to be part of that journey." Managing Director of the Jordan Tourism Board, Dr. Abdelrazzak Arabiyat, stated: "We at the Jordan Tourism Board are proud to support world-class events like the Marathon des Sables. This event not only highlights Jordan's stunning landscapes, but also reflects our ongoing efforts to position the Kingdom as a leading destination for adventure tourism. Through such events, we welcome responsible travelers who are seeking authentic connections with nature, culture, and history. Events like this help visitors discover the true spirit of Jordan and the richness that makes our country truly unique." Commenting on the occasion, CEO of Experience Jordan Adventures, Ayman Abd-AlKareem, said, "As the official local partner, Experience Jordan Adventures is proud to continue hosting this iconic race, which brings together hundreds of international runners in a celebration of endurance, connection, and discovery." He stressed the team's commitment to sustainability and community partnership in Wadi Rum, expressing gratitude for the ongoing support of the Ministry of Tourism, Aqaba Special Economic Zone Authority (ASEZA), and the Jordan Tourism Board in strengthening Jordan's position as a leading adventure travel destination. As a host of the Marathon des Sables, Jordan marks a milestone in its emergence as a leading destination for international sporting and adventure tourism. More than just a race, it offers a transformative experience that blends endurance, culture, and exploration against the breathtaking backdrop of Wadi Rum's desert landscapes. As global interest in adventure travel continues to rise, MDS Jordan positions the country at the forefront of this growing sector, attracting high-value international visitors and supporting the national tourism strategy by showcasing Jordan's natural beauty, heritage, and hospitality on the world stage. ###
Jordan News
05-07-2025
- Jordan News
Opening of the exhibition 'Jordan: Dawn of Christianity' in Assisi, Italy - Jordan News
In line with the ongoing efforts to highlight the importance of Jordan's religious heritage and promote religious tourism, the exhibition 'Jordan: Dawn of Christianity' was inaugurated in the Italian city of Assisi on Friday, July 4, 2025. The opening ceremony was attended by Jordan's Minister of Tourism and Antiquities, Lina Annab; the Ambassador of the Hashemite Kingdom of Jordan to Italy, Qais Abu Dayyeh; Father Francesco Belloni, regional head of the Franciscan Order in Assisi; and the Deputy Mayor of Assisi, Veronica Cavallucci, along with a large number of Italian political, religious, and cultural figures. اضافة اعلان This exhibition holds special significance as it is being hosted in Assisi, a global symbol of peace and dialogue and a major pilgrimage destination visited by more than five million pilgrims and visitors each year. Choosing Assisi further reinforces the exhibition's message of promoting Jordan as a leading religious pilgrimage, spiritual, and cultural destination. In her opening remarks, Minister Annab emphasized the importance of holding the exhibition in such a symbolic city, noting that King Abdullah II received the Lamp of Peace award there in 2019, in recognition of his efforts to promote human rights, fraternity, interfaith dialogue, and peace in the Middle East and worldwide. Annab stressed that 'this exhibition carries a human and spiritual message that transcends borders, showcasing the Jordanian model of shared living and harmony, and portraying Jordan as a land of peace, love, and humanity.' She added that Jordan is a key destination for Christian pilgrimage and that this exhibition contributes to strengthening religious tourism and invites pilgrims and visitors to discover the Kingdom's sacred sites, further reinforcing its position as a leading religious pilgrimage, spiritual, and cultural destination. Ambassador Abu Dayyeh thanked the city of Assisi and its political, religious, and cultural authorities for hosting the event. He emphasized that 'this cultural cooperation reflects the depth of the historical ties between Jordan and Italy and strengthens the bridges of friendship and understanding between the two peoples.' He also highlighted Jordan's pivotal role in protecting and preserving holy sites, especially through the Hashemite Custodianship of Islamic and Christian holy sites in Jerusalem, which embodies the Kingdom's steadfast commitment to safeguarding religious heritage and harmony. Deputy Mayor Veronica Cavallucci affirmed that the exhibition sends a strong message in support of interfaith and intercultural dialogue, and noted that Assisi always welcomes initiatives that foster dialogue, understanding, and bring people closer together. Attendees toured the exhibition, which features around 90 rare artifacts from 34 archaeological sites across Jordan. The collection narrates the story of the emergence of Christianity on Jordanian land — from the Baptism Site of Jesus Christ at Bethany beyond the Jordan, to Mount Nebo, Machaerus Fortress, Tell Mar Elias, and Our Lady of the Mountain Church in Anjara. Visitors expressed their admiration for the exhibition's spiritual and historical depth and its reflection of the enduring Christian presence in Jordan throughout history and across civilizations. This exhibition — organized by Jordan's Ministry of Tourism and Antiquities and curated by artistic director Eyad Khzuz — marks its second stop on an international tour, following its successful presentation at the Vatican in February and March of this year. It will continue until August 2 at the Monte Frumentario Palace in the heart of Assisi, the birthplace of St. Francis and a symbol of dialogue and peace. Its next stop will be in Athens, Greece, in September. 'Jordan: Dawn of Christianity' offers visitors a unique spiritual and human experience, taking them on a journey to the roots of early Christianity — from the Jordan River, where the message began and continues to inspire millions around the world to this day.
Jordan News
17-06-2025
- Business
- Jordan News
Tourism Minister: Jordan remains safe, welcoming destination amid regional tensions - Jordan News
Despite regional turmoil, Jordan remains secure, stable, and a welcoming tourist destination, Minister of Tourism and Antiquities Lina Annab affirmed on Monday. اضافة اعلان Speaking during a meeting with tourism operators and stakeholders, Annab stressed that preserving Jordan's image as a safe destination requires unified efforts from all actors in the tourism sector. She emphasized the importance of full cooperation between public and private entities to address the challenges facing the industry. Annab announced the formation of a special operations room dedicated to the tourism sector. The unit, to include all tourism stakeholders and both official and private partners, aims to enhance coordination, streamline roles, and ensure operational continuity. The ministry, she added, is maintaining close coordination with partners to keep tourism flows steady and mitigate any negative impact from regional developments. It is also closely monitoring booking patterns and cancellations and is developing clear mechanisms to respond to potential shifts. She noted that, in cooperation with stakeholders, the ministry will launch integrated marketing campaigns to bolster tourism and tackle emerging challenges. These efforts will target new and traditional markets through specialized promotional initiatives that highlight the diversity of Jordan's tourism offerings. Annab added that domestic tourism support will be a parallel focus, alongside enhanced collaboration with international and regional tourism entities to sustain momentum and achieve sustainable development across the kingdom. In light of recent flight disruptions due to regional tensions, Annab said the ministry, in coordination with the Foreign Ministry and Royal Jordanian Airlines, is working to ensure the safe return of Jordanian citizens stranded at airports. Joint efforts are underway around the clock to organize repatriation flights and provide necessary assistance. She emphasized the need for effective communication and information-sharing across the sector to enable informed, data-driven decisions that enhance the sector's resilience. Annab also underlined the importance of delivering clear messages to the international community that reflect Jordan's stability and security. She called for the continuation of well-crafted promotional campaigns and the preparation of contingency plans to reinforce the kingdom's image as a safe and reliable destination. Tourism sector representatives echoed the need for unity and collaboration at this critical juncture. They emphasized that addressing challenges requires genuine public-private partnership and expressed full readiness to support the ministry's efforts to keep Jordan among the region's and world's top tourist destinations.
