Latest news with #AnuraSolutions
Associated Press
16-04-2025
- Business
- Associated Press
Clean Traffic Wins: Anura's New E-book, Fraud Free Traffic, Helps Search Arbitrage Pros Fight Fraud and Protect Profits
Fraud-Free Traffic breaks down how invalid traffic is hurting your bottom line—and what to do about it MIDDLETOWN, Del., April 16, 2025 /PRNewswire/ -- Anura Solutions, the authority on ad fraud detection and prevention, has launched a new e-book created specifically for professionals in the search arbitrage space. Fraud-Free Traffic: Safeguarding Your Search Arbitrage is packed with real-world strategies to protect your profits, improve vendor relationships, and spot fraud before it damages your reputation. This is not a beginner's guide to traffic buying. It's a strategic playbook for seasoned operators who have felt the sting of chargebacks, unexplainable dips in RPC, or clients questioning traffic quality. The message is clear: you can't afford to ignore ad fraud any longer. 'Search arbitrage is a high-volume industry, and fraudsters know it,' said Rich Kahn, CEO and co-founder of Anura. 'We've seen clients get claw backs, drops in RPC's, loss of vendor trust, and even loss of their accounts because fraud wasn't caught early enough. This e-book gives you the tools to stop fraud in its tracks, before it costs you more than just margin.' Why This Matters to Search Arbitrage Pros The e-book outlines the financial, operational, and reputational risks of ignoring ad fraud in arbitrage, including: Fraud-Free Traffic: Safeguarding Your Search Arbitrage This resource is designed to help you stop reacting and start protecting. Inside, you'll uncover: Search Arbitrage Isn't the Problem—Bad Traffic Is The takeaway is simple: success in search arbitrage isn't about avoiding risk, it's about managing it with precision. Ad fraud may be common, but it's preventable. Whether you're scaling arbitrage campaigns or rebuilding after traffic quality setbacks, Fraud-Free Traffic is your roadmap to sustainable, fraud-free growth. About Anura Anura is a market leader in ad fraud prevention, delivering 99.999% accuracy in identifying fraudulent traffic without blocking real visitors with our Anura Script integration. Backed by nearly two decades of data and innovation, Anura empowers businesses to eliminate fake clicks, false leads, and wasted spend—ensuring every campaign reaches real people. TAG Certified and trusted by brands across industries, Anura is redefining transparency and trust in digital advertising. Download the free e-book now at For media inquiries, please contact: Linda McCauley Anura Solutions, LLC [email protected] View original content to download multimedia: SOURCE Anura Solutions
Associated Press
11-03-2025
- Business
- Associated Press
Enhanced Security: Anura Introduces Two-Factor Authentication
Anura Solutions, LLC, renowned for its robust ad fraud solution, launches a new two-factor authentication (2FA) feature, to enhance user dashboard security. 'As cyber risks escalate, the security of our clients' data is increasingly vital. This update exceeds the latest security standards, ensuring clients are protected with the best defenses available.' — Rich Kahn, CEO and Co-Founder MIDDLETOWN, DE, UNITED STATES, March 11, 2025 / / -- Anura Solutions, LLC, renowned for its robust ad fraud solution, announces the launch of a new two-factor authentication (2FA) feature, to enhance user dashboard security. This upgrade not only strengthens user account protection but also aligns with the latest NIST (National Institute of Standards and Technology) Security Standards as updated in August 2024. With cyber threats becoming more pervasive, the demand for stringent security protocols has never been greater. Anura's introduction of two-factor authentication directly addresses this need, providing an essential layer of security that protects users against unauthorized access and enhances the integrity of their data. Key Benefits: • Enhanced User Protection: Two-factor authentication requires both a password and a verification code generated by an authenticator app, significantly reducing the risk of account breaches. • Compliance with NIST Standards: This update ensures that Anura's security measures are in line with the latest federal recommendations, offering users peace of mind that their data is protected according to cutting-edge standards. • Proactive Security Measures: By upgrading to 2FA, Anura continues to lead by example, prioritizing the safety and security of its clients' data with increasingly complex digital threats. Rich Kahn, Co-Founder and CEO of Anura, stresses the importance of the new security measures: 'As cyber risks escalate, the security of our clients' data becomes increasingly vital. Implementing two-factor authentication is a key step in our commitment to providing the most secure environment possible. This update not only meets but exceeds the latest security standards, ensuring that our clients are protected with the best defenses available.' Get Started with Two-Factor Authentication We encourage all Anura users to activate the two-factor authentication feature by downloading the necessary authenticator app. This small step is a significant leap towards safeguarding your digital presence. For more information, customers can log into the dashboard. About Anura is a premier provider of an ad fraud solution designed to filter out bots, malware, and human-driven fraud, allowing companies to maximize the effectiveness of their digital advertising efforts by ensuring that marketing campaigns reach real people and not fraudulent traffic. Anura's ad fraud solution guarantees the highest level of accuracy when marking visitors as fraudulent. The company's TAG (Trustworthy Accountability Group) certification further solidifies its credibility, placing Anura among an elite group of companies that meet the rigorous standards of an accredited third-party organization. With a focus on accuracy, innovation, transparency, and client success, Anura empowers businesses to protect their web assets and optimize their ad spend. YouTube Legal Disclaimer:
