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Gobsmacked Molly-Mae targeted by AI scam as she issues warning to fans over TikTok video
Gobsmacked Molly-Mae targeted by AI scam as she issues warning to fans over TikTok video

The Irish Sun

timea day ago

  • Entertainment
  • The Irish Sun

Gobsmacked Molly-Mae targeted by AI scam as she issues warning to fans over TikTok video

MOLLY-MAE Hague has been left gobsmacked and issued a warning to her fans after being impersonated in a deepfake video. The influencer and Love Island star, 26, has a huge online following of impressionable fans that lap up her content. 3 Molly-Mae Hague has warned fans about a viral deepfake video pretending to be her Credit: YouTube 3 The fake ad is using Molly's likeness to promote perfume Credit: Tiktok But Molly-Mae has moved to distance herself from a viral AI video that appears to show her endorsing Arabiyat Prestige Nyla perfume. The mum-of-one only became aware of the fake ad when fans approached her in the street to tell her how much they loved the fragrance. In her latest YouTube vlog, Molly-Mae said: "When I was in London these girls came up to me and told me they had bought my favourite perfume. "I asked them which one and she said 'oh the Nyla one from TikTok'. READ MORE ON MOLLY-MAE "I was gobsmacked and didn't have the heart to tell her that it's AI. "There's this clip going round on TikTok, which they do with loads of celebrities, where it's me, saying 'oh I love this perfume' in my voice, but it's AI. "How scary. And then people are actually buying it thinking I like but I have never even smelt it." The perfume retails for £31.99 and, in the fake ad, the Molly calls the scent "unbelievable" and like "heaven". Most read in Celebrity The people behind the deepfake have used a clip of Molly talking about the £275 Vanitas Profumum Roma from a video she posted four years ago. And she's not the only celeb whose identity has been hijacked by the brand, Rihanna's has too, as well. Molly-Mae Hague slammed for 'always complaining' as she reveals 'struggles' on £86k motorhome holiday with Tommy Fury Some fans who have ordered the perfume through the link in the advert have complained they never received the product. The use of celebrity deepfakes is all too common, with a whole range of A-list stars' identities being used to try and con people out of money. One woman gave over Paul Davis, 43, from Southampton , was Crooks are able to harness celebrities' voices and likenesses for their own gain. Cybercriminals find audio clips online and feed them into commercially available software to produce words and even full sentences in someone's voice. This process is known as voice cloning, and the result is commonly referred to as an audio deepfake. The term "deepfake" was coined in 2017 to describe illicit images and videos that featured celebrities' faces superimposed onto other bodies. 3 Fans have been sucked in by the AI ad Credit: Tiktok

Gobsmacked Molly-Mae targeted by AI scam as she issues warning to fans over TikTok video
Gobsmacked Molly-Mae targeted by AI scam as she issues warning to fans over TikTok video

Scottish Sun

timea day ago

  • Entertainment
  • Scottish Sun

Gobsmacked Molly-Mae targeted by AI scam as she issues warning to fans over TikTok video

Click to share on X/Twitter (Opens in new window) Click to share on Facebook (Opens in new window) MOLLY-MAE Hague has been left gobsmacked and issued a warning to her fans after being impersonated in a deepfake video. The influencer and Love Island star, 26, has a huge online following of impressionable fans that lap up her content. Sign up for the Entertainment newsletter Sign up 3 Molly-Mae Hague has warned fans about a viral deepfake video pretending to be her Credit: YouTube 3 The fake ad is using Molly's likeness to promote perfume Credit: Tiktok But Molly-Mae has moved to distance herself from a viral AI video that appears to show her endorsing Arabiyat Prestige Nyla perfume. The mum-of-one only became aware of the fake ad when fans approached her in the street to tell her how much they loved the fragrance. In her latest YouTube vlog, Molly-Mae said: "When I was in London these girls came up to me and told me they had bought my favourite perfume. "I asked them which one and she said 'oh the Nyla one from TikTok'. "I was gobsmacked and didn't have the heart to tell her that it's AI. "There's this clip going round on TikTok, which they do with loads of celebrities, where it's me, saying 'oh I love this perfume' in my voice, but it's AI. "How scary. And then people are actually buying it thinking I like but I have never even smelt it." The perfume retails for £31.99 and, in the fake ad, the Molly calls the scent "unbelievable" and like "heaven". The people behind the deepfake have used a clip of Molly talking about the £275 Vanitas Profumum Roma from a video she posted four years ago. And she's not the only celeb whose identity has been hijacked by the brand, Rihanna's has too, as well. Molly-Mae Hague slammed for 'always complaining' as she reveals 'struggles' on £86k motorhome holiday with Tommy Fury Some fans who have ordered the perfume through the link in the advert have complained they never received the product. The use of celebrity deepfakes is all too common, with a whole range of A-list stars' identities being used to try and con people out of money. One woman gave over £700,000 to a scammer posing as Brad Pitt for 'cancer treatment' after he wrote her poems and proposed to her. Paul Davis, 43, from Southampton, was cruelly scammed out of £200 after being sweet-talked by a fake Jennifer Aniston begging for cash for 'Apple subscriptions'. Crooks are able to harness celebrities' voices and likenesses for their own gain. Cybercriminals find audio clips online and feed them into commercially available software to produce words and even full sentences in someone's voice. This process is known as voice cloning, and the result is commonly referred to as an audio deepfake. The term "deepfake" was coined in 2017 to describe illicit images and videos that featured celebrities' faces superimposed onto other bodies.

Molly Mae hits out at viral AI video that falsely sees her endorse a perfume as she becomes latest celebrity to fall victim to Artificial Intelligence scam
Molly Mae hits out at viral AI video that falsely sees her endorse a perfume as she becomes latest celebrity to fall victim to Artificial Intelligence scam

Daily Mail​

timea day ago

  • Entertainment
  • Daily Mail​

Molly Mae hits out at viral AI video that falsely sees her endorse a perfume as she becomes latest celebrity to fall victim to Artificial Intelligence scam

To the naked eye, the video is nothing more than one of the UK's biggest influencers promoting another beauty product. But despite looking and sounding exactly like Molly Mae, a new viral TikTok video of the star has been exposed by the influencer for actually being Artificial Intelligence. Molly Mae, 26, who has 8.5m followers on Instagram, issued a warning to her fans not to buy a perfume after a fake AI video went viral giving her endorsement. The TikTok video, which has used technology to manipulate real footage of her, shows her claiming to like the Arabiyat Prestige Nyla perfume. The original footage has been overlaid with a deepfake impersonation of Molly Mae's voice. The brand is understood to have cashed in on Molly Mae's influence and selling power – encouraging young women to make the purchase. In her most recent YouTube vlog, Molly Mae said: 'When I was in London these girls came up to me and told me they had bought my favourite perfume. 'I asked them which one and she said 'oh the Nyla one from TikTok'. 'I was gobsmacked and didn't have the heart to tell her that it's AI. 'There's this clip going round on TikTok, which they do with loads of celebrities, where it's me, saying 'oh I love this perfume' in my voice, but it's AI. 'How scary. And then people are actually buying it thinking I like but I have never even smelt it.' In the TikTok video, which has been circulating online for some months, Molly Mae, can be seen admitting that some of her friends question why she shares her favourite scents. The clip, taken from a genuine vlog of hers, is then dubbed over with AI as she reveals her 'favourite one is the Arabiyat Prestige Nyla'. Molly Mae described the scent, which costs £31.99, as being 'unbelievable,' and gushed 'I cannot believe I didn't find this sooner'. The clip, taken from a genuine vlog of hers, is then dubbed over with AI as she reveals her 'favourite one is the Arabiyat Prestige Nyla'. However, in the original clip, (pictured) which was part of a YouTube vlog she posted four years ago, she actually talks about the perfume Vanitas Profumum Roma which costs £275 In the video she said that it smelt like 'heaven' and praised the 'packaging and the bottle' saying it was 'gorgeous'. However, in the original clip, which was part of a YouTube vlog she posted four years ago, she actually talks about the perfume Vanitas Profumum Roma which costs £275. The viral fake video then encourages users to purchase the perfume through a link which takes them to a check out page. The same perfume brand has also pushed out a similar video of singer Rihanna, 37, saying the same perfume is her favourite. Many social media users have hit back at the videos claiming they have bought it and never received the item in the post. Whilst many others have recognised the faults in the video calling it out for the use of AI. One commented: 'I ordered this and they took money out of my bank they said it takes 6 days to get it it. It has been almost two weeks and I haven't got it.' Another said: 'This video is AI, nobody buy it!'. 'This should be illegal, AI is out of control,' another person said. Multiple celebrities in recent years have fallen victim to Artificial Intelligence. Cardi B was targeted last year when someone made A.I. generated audio and photos of her husband, Offset, allegedly 'cheating' on her. Whilst Taylor Swift was the victim of deepfake pornography so much so that the White House issued a statement. Last year Ccelebrities including Piers Morgan, Nigella Lawson and Oprah Winfrey criticised the use of AI deepfake online adverts that gave the false impression they had endorsed a US influencer's controversial self-help course. The adverts promoted the so-called 'Genie Script', the centrepiece of a 'manifestation' course sold for $37 (£29) a time by Wesley 'Billion Dollar' Virgin. One advert used footage of Lawson chatting about her recipes and work as a TV chef. Another advert showed what looked like an excerpt from the Piers Morgan Uncensored TV show and employed similar techniques. The real Piers Morgan told the BBC at the time the advert was 'another example of a very worrying trend of public figures being misused by deepfake AI manipulators for financial gain'. 'The real victims will be members of the public who unwittingly buy these products believing the celebrity endorsements are genuine,' he said.

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