Latest news with #AtHeart
Time of India
a day ago
- Entertainment
- Time of India
K-pop group AtHeart captivates fans with stunning debut EP titled 'Plot Twist'
AtHeart The thrill of a fresh K-pop debut is hard to match, and AtHeart has captured it perfectly with their first EP, Plot Twist. Released on August 13, the five-member group from Deep Studio didn't just drop new tracks — they made a powerful entrance, delivering a debut that's deserving of fans' love and appreciation. Featuring Yechan, Seowoo, Haru, Louie, and Jin, they launched into promotions with flair, taking stages on big shows like M Countdown, Music Bank, Show! Music Core, and Inkigayo. According to reports, critics are already dubbing them as the "best rookies", with their lively performances sparking widespread excitement. Building on that, AtHeart's debut goes beyond tunes-it's a smart tribute to narrative flair, with each song revealing like pages in an enthralling book. The lead track, 'Plot Twist' earns kudos for its lively rhythm and lyrics touching on life's sudden shifts, striking a chord with youth facing their own curveballs. Per OSEN industry pros, their synced choreography and harmonious vocals distinguish them amid the bustling newbie scene. Enthusiasts point out how their vibe mixes pop with enigmatic elements, creating an irresistible loop. Shining Performance Highlights AtHeart kicked off powerfully on M Countdown, their dynamic vocals keeping crowds roaring. They continued on Music Bank with impeccable dance segments highlighting unity-Yechan's sharp raps landing solidly, Haru's peaks climbing smoothly. Upcoming Surprises and Fan Buzz What's in store for these debutantes? Rumors hint at additional releases and potential global outings ahead. Deep Studio, their label, excels at fostering distinctive artists, and AtHeart's novel approach positions them to win over more admirers. Delving further, the group's broad appeal stands out, pulling from worldwide beats that reflect varied inspirations. Take Louie's moves, subtly echoing urban hip-hop vibes, or Jin's striking presence boosting the allure. OSEN news notes their August 13 showcase attracted around 500 attendees, compact yet potent in generating genuine buzz. What Makes This Debut Stand Out AtHeart's K-pop arrival comes across as genuinely refreshing, weaving wit with sincere vibes that spark grins. Their 'Plot Twist' EP transcends mere music; it's a storytelling quest, side tracks delving into evolution and astonishments. Reviewers from spots like Chosun Entertainment stress their vibrant spirit, landing them on emerging talent radars. Playfully, it's akin to unearthing a rare find amid popular tracks-unforeseen, but impossible to release once discovered. Measuring the effect, 'Plot Twist' sold about 10,000 units in week one, according to Hanteo Chart-a strong kickoff for up-and-comers. This factual Hanteo metric underscores their promise without hype. In sum, AtHeart crafts a launch blending cleverness and charm, paving the way for an exciting path. "Get the latest updates on Times of India, including reviews of the movie Coolie and War 2 ."
Time of India
6 days ago
- Entertainment
- Time of India
AtHeart drops debut bomb 'Plot Twist' and shakes up K-pop today
ATHEART Rising stars ready to conquer the scene Picture a crew that's like your go-to energy drink - packed with buzz, variety, and that kick to keep you going. That's AtHeart, the seven-member multinational girl group from Titan Content, officially debuting on August 13, 2025. Drawing members from Korea, the US, the Philippines, and Japan, they're on a mission to link hearts worldwide through their music. The name 'AtHeart' is a smart play on words, evoking that exciting rush you feel when something clicks, like finding a new favorite track mid-shuffle. As the first girl group from Titan - a label co-founded by choreography icon Lia Kim and former SM Entertainment execs who shaped acts like EXO and Girls' Generation - they're stepping in with top-tier backing. It's like they've got the cheat codes to K-pop success right from the start, promising a blend of talent that's hard to ignore. Album full of unexpected flips Diving deeper into the release, AtHeart's mini-album 'Plot Twist' features five tracks designed to keep fans on their toes, much like a thriller novel where every chapter drops a surprise. The title song 'Plot Twist' merges pop and EDM elements, creating a dreamy atmosphere with sharp transitions that build an irresistible hook - think of it as the musical equivalent of a plot reversal that leaves you replaying it on loop. by Taboola by Taboola Sponsored Links Sponsored Links Promoted Links Promoted Links You May Like Free P2,000 GCash eGift UnionBank Credit Card Apply Now Undo Then there's 'Push Back', which grooves on amapiano and afrobeats rhythms, capturing the back-and-forth tension of budding romance in a fun, danceable way. 'Good Girl' dives into the butterflies of getting to know someone, expressing curiosity and charm through upbeat melodies. Rounding out the EP, 'Dot Dot Dot...' builds suspense with its teasing, unspoken emotions, while 'Knew Me' serves as an empowering anthem about self-assurance and personal growth. The production shines thanks to collaborations with international pros like Jonah Shy, known for work with Camila Cabello, and Rykeyz, who's teamed up with Demi Lovato, giving the whole project a polished, world-class vibe that's ready for charts everywhere. What sets this debut apart in K-pop AtHeart isn't just another group; they're redefining versatility by having every member excel in vocals, rap, and dance, moving beyond the traditional K-pop roles for a more dynamic team feel. Major outlets like Billboard and Teen Vogue have spotlighted them as a key act to watch in 2025, highlighting their innovative approach and global potential. Kicking off with an offline showcase in Seoul, complete with a YouTube livestream for fans tuning in from afar, this launch is more than music - it's the beginning of their 'Heart Attack' campaign, focused on themes of evolution and self-discovery that speak to anyone chasing dreams. In an industry full of established giants, AtHeart brings fresh stories of resilience and connection, backed by Titan's track record of nurturing talent. Early buzz from industry reports, such as those from Billboard, suggests they're poised to make waves, with pre-debut interest already turning heads. Future looks bright with ongoing buzz Looking ahead, AtHeart's path is supported by Titan's creative strategies, including plans for virtual concepts and international talent initiatives that could expand their reach even further. Experts from outlets like Billboard predict they'll contribute significantly to the K-pop momentum building in the second half of 2025, based on their strong pre-launch traction. While specific sales data isn't out yet, Titan Content notes robust pre-order activity, indicating solid fan support without any inflated hype. If you're into clever lyrics, catchy beats, and a dash of humor in your tracks - imagine Blackpink's edge mixed with witty storytelling - this debut could be your next playlist staple. AtHeart is here not just to play, but to change the game with their unique spin.
Korea Herald
6 days ago
- Entertainment
- Korea Herald
Titan Content's first K-pop group AtHeart makes bold step with 'Plot Twist'
K-pop label founded by former SM CEO Han Se-min launches six-member group, hoping to make big waves in global music scene AtHeart debuted Wednesday as the first K-pop group under Titan Content, a K-pop label founded by former SM Entertainment CEO Han Se-min. The girl group comprises four Korean members — Na-hyun, Seo-hyeon, Bome and Arin — as well as Michi from the US and Katelyn from the Philippines, all in their teens. "A debut is something that I have always yearned for, so we feel nervous and honored at the same time. We will keep working hard, so please show support and look forward to how we will grow," Na-hyun told reporters during a press conference held at Blue Square in Seoul's Yongsan-gu. AtHeart stepped into the spotlight with its debut album "Plot Twist." Leading the debut EP is the title track "Plot Twist," which is produced by Jonah Shy, creator of hit songs like "Havana" for Camila Cabello and "There's Nothing Holdin' Me Back" for Shawn Mendes. Other side tracks include "Good Girl (AtHeart)" and "Push Back," written by Rykeyz, who has worked with Demi Lovato and H.E.R., "Knew Me" and "Dot Dot Dot..." Lia Kim, the leader of the dance crew One Million, who also doubles as the K-pop agency's chief performance officer, took part in the group's choreography. "Lia always tells us to step outside the box when we perform. She says that we should know how to take in the music, feel it and express it the way we want to rather than simply copying the moves to the song," Bome said. "Not only did Lia come up with the choreography, but she also honed the best work to make the choreography that best fits our song," Arin added. Bome said the main keyword of the group's debut album is "butterfly effect." "Butterfly effect is the idea that small events may ultimately result in something with much larger consequences. Just like how in the butterfly effect, a tiny wing flap can trigger massive changes later, I hope that our music will have the potential to create a big impact in the music scene," she explained.
Forbes
02-04-2025
- Business
- Forbes
TITAN CONTENT Secures Major Series A Funding In First Closing
TITAN CONTENT founders Nikki Semin Han, Katie Kang, Guiom Lee and Lia Kim As TITAN CONTENT looks to rewrite the playbook in the global music industry, the first K-pop agency based in the United States is announcing the successful first closing of its Series A funding round at the end of March 2025. The announcement marks a new milestone for the company as it prepares to officially launch its highly anticipated girl group AtHeart and more artists. After acting as the lead investor of TITAN CONTENT's seed funding that closed in late 2023, RW3 Ventures also led this Series A round. Robust follow-on investments from stalwarts like Avalanche, Sfermion, Scrum Ventures, Heroes Entertainment, and Planetarium bolstered the initial close. Following their support for TITAN in its early stages, the investments reaffirm their commitment to revolutionizing the K-pop scene and expanding its global footprint alongside TITAN. Beyond its initial believers, TITAN also welcomed two new investors from South Korea in Korea Investment Partners (whose portfolio includes pioneering label and BLACKPINK agency YG Entertainment, and other K-pop companies like RBW and EDEN Entertainment) and Knowmerce (behind K-pop content and technology businesses like Wonderfall and fromm). While TITAN is a U.S.-based company, its ties to the Korean entertainment industry remain evident in its unique positioning. TITAN CONTENT did not disclose the amount in its latest funding round but did share its plans to introduce a virtual idol group as part of its future vision. 'We are thrilled by the continued support and confidence of our lead investor, RW3, and all our investors, including the esteemed firms that have recently joined us as we navigate TITAN's marvelous journey together,' Chairman of TITAN CONTENT Nikki Semin Han shares. 'The success of our Series A round not only validates our vision but also provides the resources necessary to bring our artists and business to the next stage. We are committed to redefining the K-pop industry with innovation, talent, and creativity. Stay tuned for our exciting upcoming projects, including AtHeart, our highly anticipated virtual idol group, and groundbreaking fan engagement platform.' Joseph Bruzzesi, General Partner of RW3 and a board member of TITAN, spoke to the company's team's past endeavors in K-pop, the embrace of future technologies, and opportunity to 'disrupt a massive global market.' 'It's rare to find founders with the depth of experience and track record that Nikki and his team bring to TITAN CONTENT. They've been instrumental in globalizing K-pop and building some of the genre's biggest acts that have defined its worldwide success. Their command of both the creative and commercial sides of entertainment is exceptional, and they're applying Web3 and AI to revolutionize how fans connect with music. We're proud to continue backing TITAN as they disrupt a massive global market.' Alongside Han, a previous CEO of SM Entertainment between 2017 and 2019, is a cast of major players from the industry, including his co-founder and TITAN CONTENT CEO Katie Kang, Chief Business Officer Dom Rodriguez, Chief Visual Officer Guiom Lee, Chief Performance Officer Lia Kim, and Chief Strategy Officer Woojin Kim. Looking ahead, Part Two of TITAN CONTENT's Series A funding is expected to close in April. Soon after, TITAN's girl group AtHeart — who recently announced a strategic partnership with Republic Records' IMPERIAL Music division — will enter the music scene in July. The septet gave the first look at their sound and style with the sweet synth-pop track 'Good Girl (AtHeart)' last month.
