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TAITRA's James CF Huang on Tariffs, Mobility Trends, and Taiwan's Trade Future
TAITRA's James CF Huang on Tariffs, Mobility Trends, and Taiwan's Trade Future

Daily News Egypt

time05-05-2025

  • Automotive
  • Daily News Egypt

TAITRA's James CF Huang on Tariffs, Mobility Trends, and Taiwan's Trade Future

Daily News Egypt interviewed James CF Huang, Chairperson of the Taiwan External Trade Development Council (TAITRA), on the sidelines of the 2025 360° MOBILITY Mega Shows in Taipei. He discussed the impact of US tariffs, the outcomes of the recent mobility expo, and TAITRA's broader strategy for enhancing Taiwan's global trade competitiveness. From TAITRA's perspective, how significantly are US tariffs currently impacting Taiwanese businesses, and which sectors are most affected? The recent US tariff adjustments have certainly added pressure to global supply chains, and Taiwanese companies are not exempt from these impacts. In particular, sectors such as automotive parts, electronics, and machinery—which maintain close trade ties with the U.S. market—have felt the most direct effects. However, Taiwan's industry is known for its resilience and adaptability. Many companies are actively adjusting their supply chain strategies, diversifying customer bases, and exploring new production and logistics models to mitigate risks. Beyond immediate challenges, how are these tariff situations influencing TAITRA's long-term strategy for promoting Taiwanese exports and diversifying markets away from traditional hubs? TAITRA has proactively strengthened its long-term strategy to support Taiwanese exporters in navigating the evolving global landscape. We are actively working to diversify export markets, with increased focus on Southeast Asia, Europe, Latin America, and emerging markets. In addition, through initiatives targeting the Americas market, such as those introduced during the 360° MOBILITY Mega Shows, we are helping companies explore investment opportunities and build new supply chain linkages beyond traditional hubs. TAITRA will continue to provide intelligence, matchmaking platforms, and strategic consultation services to empower businesses in building resilient, globally diversified operations. The 360 Mobility Expo recently concluded. Could you share the final figures regarding the number of exhibitors, who participated this year? This year's 360° MOBILITY Mega Shows—featuring Taipei AMPA and E-Mobility Taiwan under a newly launched brand—was held concurrently with Autotronics Taipei, bringing together a total of 1,000 exhibitors from 17 countries, across 2,500 booths at Taipei Nangang Exhibition Centre Hall 1. Together, the three exhibitions created Asia's most comprehensive mobility industry showcase, highlighting Taiwan's strengths across components, systems integration, and innovative mobility solutions. A key measure of success for trade shows is tangible business outcomes. Does TAITRA have an estimate of the value or number of deals and concrete business opportunities generated during the expo? To drive tangible outcomes, TAITRA organised over 200 on-site procurement meetings, connecting Taiwanese suppliers directly with international buyers from key markets including the United States, Japan, China, Malaysia, and South Korea. With 4,000 international buyers from over 110 countries and regions, the show successfully created numerous concrete business opportunities, though final deal values are still being compiled post-event. Beyond the numbers, what were the key themes, technological highlights, or significant trends that emerged from this year's 360 Mobility Expo? This year's exhibition highlighted the accelerating trends of vehicle electrification, intelligent mobility, and sustainability. Key showcased technologies included ADAS (Advanced Driver Assistance Systems), smart cockpit solutions, vehicle-to-everything (V2X) connectivity, and autonomous driving systems. The rise of Software-Defined Vehicles (SDV) and modular vehicle design also emerged as significant trends, signalling a shift toward software-centric automotive innovation. Meanwhile, high inflation and extended vehicle ownership cycles in major markets have fuelled demand for aftermarket solutions, an area where Taiwanese suppliers excel with flexible, high-quality production capabilities. How does the success and focus of this expo reinforce Taiwan's position in the rapidly evolving global e-mobility and smart transportation landscape? The success of this year's 360° MOBILITY Mega Shows underscores Taiwan's growing role in the global smart mobility ecosystem. Taiwan's integration of semiconductors, AI, EV systems, and flexible manufacturing enables it to be a critical player in advancing electrification, intelligent mobility, and sustainability. Through showcasing cutting-edge applications such as ADAS, smart cockpits, V2X connectivity, and autonomous driving technologies, the exhibition demonstrated Taiwan's capability to innovate across the mobility value chain. Additionally, Taiwan's strong performance in the aftermarket sector—powered by its agility and consistent quality—further strengthens its competitiveness amid global supply chain shifts. As the automotive industry moves towards software-defined platforms and greener mobility solutions, Taiwan's robust ICT and semiconductor ecosystems will ensure it remains a resilient and indispensable partner in shaping the future of transportation. Considering these initiatives – navigating tariffs, exploring [markets like] Egypt, and fostering future industries like mobility – what is your overarching vision for TAITRA's role in securing Taiwan's global trade competitiveness in the next few years? At TAITRA, our overarching vision is to act as a dynamic bridge connecting Taiwan with global opportunities. In the face of evolving challenges such as tariff shifts, supply chain realignments, and emerging industries, we are committed to supporting Taiwanese businesses in building resilient, diversified, and forward-looking global strategies. We aim to: Expand market diversification, actively promoting Taiwanese exports across Southeast Asia, Europe, Latin America, Africa, and other emerging regions. Facilitate innovation-driven industries such as smart mobility, green energy, and advanced manufacturing, showcasing Taiwan's strengths in critical technologies. Strengthen global supply chain partnerships, helping Taiwanese companies enhance their global resilience and agility. Ultimately, TAITRA's role is to empower Taiwan's industries to thrive amid change—not just adapting to the future, but helping to shape it.

Taipei's 360° MOBILITY Mega Shows conclude, drawing 4,000 international attendees
Taipei's 360° MOBILITY Mega Shows conclude, drawing 4,000 international attendees

Daily News Egypt

time28-04-2025

  • Automotive
  • Daily News Egypt

Taipei's 360° MOBILITY Mega Shows conclude, drawing 4,000 international attendees

TAIPEI – The 2025 360° MOBILITY Mega Shows, organised by the Taiwan External Trade Development Council (TAITRA), concluded on Friday at the Taipei Nangang Exhibition Centre, Hall 1. The four-day event, integrating the Taipei AMPA and E-Mobility Taiwan shows and held concurrently with Autotronics Taipei, attracted buyers and visitors from over 110 countries, with 4,000 international attendees present, organiser TAITRA said. Under the theme 'Drive Smart, Drive the Future,' the 2025 show featured exhibits covering intelligent vehicle electronics, electric vehicle solutions, charging infrastructure, advanced driver assistance systems (ADAS), automotive electronics, vehicle components, and customisation parts. Organisers reported that 271 one-on-one matchmaking sessions were conducted during the show, generating an estimated $29m in business opportunities. Several cross-border collaborations were initiated, including reported interest from Israeli software firms in Taiwanese hardware, highlighting the event's role as a platform for international technology connections. The event included the 360° MOBILITY Forum, focusing on new technologies, services, and energy. Industry, government, and academic speakers shared insights with nearly 300 attendees. Specific sessions addressed global supply chain shifts and US tariff impacts. Events titled '360° Mobility USA Day,' 'Nexa Motion Group Procurement Strategies & Anticipated Procurement Item,' and 'The Importance of investments and productive linkages from Asia in Mexico' forum offered market analysis and strategy advice, drawing nearly 200 participants interested in the North American market. The XMobility Startup Hub featured teams from Taiwan, Canada, and other locations, showcasing innovations in smart mobility, energy, and transport. An 'XMobility PowerUp & MeetUp' event facilitated connections between these startups and international buyers, leading to potential cooperation opportunities, according to TAITRA. Additionally, the Taiwan Intellectual Property Office (TIPO) offered free patent consultation services at its 'Taiwan Patent GO' booth, providing advice on applications, international deployment, and IP protection strategies to help exhibitors with global market alignment. TAITRA positions the 360° MOBILITY Mega Shows as a significant platform in Asia for technology exchange and market expansion in the smart mobility sector. The organiser stated it will continue to integrate industry resources to support Taiwan's mobility sector amid global shifts towards low-carbon transport. The 2026 edition of the 360° MOBILITY Mega Shows is scheduled for April 15 to 18.

AMPA, E-Mobility, and Autotronics 2025: Creating a Comprehensive Smart Mobility Exhibition Platform
AMPA, E-Mobility, and Autotronics 2025: Creating a Comprehensive Smart Mobility Exhibition Platform

Yahoo

time06-02-2025

  • Automotive
  • Yahoo

AMPA, E-Mobility, and Autotronics 2025: Creating a Comprehensive Smart Mobility Exhibition Platform

TAIPEI, Feb. 6, 2025 /PRNewswire/ -- The Taiwan External Trade Development Council (TAITRA) will present Taipei AMPA and E-Mobility Taiwan under the new "360° MOBILITY Mega Shows" brand at Nangang Exhibition Hall 1 from April 23-26, 2025. Running concurrently with these shows will be the Autotronics Taipei, collectively establishing Asia's most comprehensive mobility industry exhibition platform. In 2024, these flagship shows attracted over 50,000 professional visits and media representatives from 120 countries. The 2025 edition, themed "Drive Smart, Drive Sustainability," will focus on three key areas: Diverse Innovation, Sustainable Future, and Mobility Ecosystem. The exhibition will feature 13 specialized zones covering parts & components, customizing & accessories, automotive lighting, mobility technology, autonomous and electric vehicles, and motorcycle components, showcasing the latest technologies and future trends. With the global automotive industry's shift toward electrification and smart technology, the newly established Mobility Technology and Mobility Energy Solutions areas will feature industry leaders, such as CUB ELECPARTS, DELTA ELECTRONICS, ETREEGO, HD RENEWABLE ENERGY, SHIHLIN ELECTRIC, TEXAS INSTRUMENTS, and ZEROVA TECHNOLOGIES. These companies will showcase cutting-edge mobility solutions and innovative technologies. In the automotive components sector, leading manufacturers AISIN ELITE, GORDON, KUO CHUAN PRECISION, NAN HOANG, and SONAR AUTO PARTS will demonstrate their technological expertise, while EAGLE EYES and JUST AUTO LIGHTING will lead the automotive lighting segment with innovative lighting solutions. Industry forecasts project Taiwan's automotive electronics production value to exceed NT$600 billion in 2025, with electronic components expected to make up over 50% of total vehicle costs. The automotive electronics zone will showcase leading manufacturers including E-LEAD ELECTRONIC, JET OPTOELECTRONICS, KAI SUH SUH, MiTAC, MSI, and TA YA ELECTRIC WIRE & CABLE, highlighting Taiwan's competitiveness in the global market. To foster industry exchange and innovation, TAITRA will host key events, including the "360° MOBILITY Forum", where industry experts share insights on global market trends and technological developments. Additionally, the fourth annual "ESG Achievement", in partnership with international certification authorities, will recognize companies demonstrating excellence in sustainable development, encouraging broader industry adoption of sustainability practices. The 360° MOBILITY Mega Shows demonstrate Taiwan's innovative capabilities in the mobility sector while providing an excellent platform for industry professionals to collect, explore global trends, and foster business opportunities. International visitors can obtain badges by presenting the QR code from their pre-registration confirmation email along with two business cards. For more information and pre-registration: View original content to download multimedia: SOURCE Taiwan External Trade Development Council (TAITRA) Sign in to access your portfolio

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