Latest news with #BRAVIA
Mint
30-04-2025
- Business
- Mint
Amazon Great Summer Sale starts at midnight: Unbeatable deals, over 60% discount on TVs of all sizes and brands
The Amazon Great Summer Sale presents a compelling opportunity to enhance your home theatre with cutting-edge display technology. We're observing significant price adjustments across a spectrum of premium television offerings. Consider the nuanced colour accuracy and contrast ratios inherent in Samsung's line-ups, or the sophisticated image processing and acoustic engineering evident in Sony's BRAVIA series. TCL's advancements also warrant attention, as do Xiaomi's competitively priced, feature-rich smart TVs. This event facilitates access to these advancements, further incentivised by no-cost EMI options and an immediate 10% reduction on HDFC Bank credit card and EMI transactions. This isn't merely a transactional event; it's an opportune moment to invest in a superior viewing experience, leveraging financial mechanisms that optimise value. Prepare for an elevated level of immersion this summer. During the Amazon Great Summer Sale, expect significant discounts on a range of Sony TVs. Look for deals on their BRAVIA series, including 4K Ultra HD and Smart LED Google TVs. Some models feature impressive discounts and may come with no-cost EMI options and a 10% instant discount on HDFC Bank credit card and EMI transactions. Keep an eye out for models with features like 4K Processor X1, Motionflow XR, Google TV integration, and immersive sound technologies to enhance your viewing experience. Imagine bringing home the vibrant hues and sharp detail that Samsung TVs are known for, now at unexpectedly delightful prices during the Amazon Great Summer Sale. This is your chance to experience their cutting-edge display technology, from immersive QLED brilliance to sleek Crystal UHD clarity. It's an invitation to elevate your viewing experience with a brand synonymous with innovation, making your summer entertainment truly shine. Unlock a new dimension of home entertainment with TCL TVs during the Amazon Great Summer Sale, where select models boast a remarkable 50% discount. This is an exceptional opportunity to immerse yourself in their innovative display technologies, including vibrant 4K HDR and expansive smart features. Imagine the cinematic experience, now within closer reach thanks to these significant savings on TCL's diverse range of televisions. It's a chance to redefine your viewing without a hefty price tag. Explore incredible savings on Xiaomi TVs during the Amazon Great Summer Sale, with discounts soaring up to 60% on select models! This is the perfect opportunity to snag a feature-packed smart TV without breaking the bank. Look out for potential offers like no-cost EMI options and a 10% instant discount with HDFC Bank credit card and EMI transactions, making these already budget-friendly Xiaomi TVs even more irresistible. Step into a world of stunning visuals with LG TVs during the Amazon Great Summer Sale, where select models are available at an impressive 50% discount. This is your moment to experience their renowned OLED technology, vibrant NanoCell displays, and innovative smart features at a significantly reduced price. Imagine the breathtaking picture quality and sleek designs enhancing your living space. Keep an eye out for potential bundled offers or financing options to make bringing home an LG TV even more rewarding this summer. Disclaimer: Mint has an affiliate marketing partnership, which means we may get some commission on purchases you make through the retailer sites links provided. These partnerships do not influence our editorial content, which is free from any bias or marketing pitch. We strive to provide accurate and unbiased information to help you make informed decisions. We recommend verifying details with the retailer before making a purchase. First Published: 30 Apr 2025, 02:10 PM IST
Mid East Info
28-04-2025
- Entertainment
- Mid East Info
Sony Middle East and Africa Unveils It's 2025 Line-Up of BRAVIA TVs and New Additions to the ULT Power Sound series
The lineup was showcased at an exclusive event held at W Yas Island, Abu Dhabi, reflecting Sony's commitment to fulfilling its creative entertainment vision and delivering immersive audiovisual experiences Dubai, UAE: Sony Middle East and Africa showcased its latest line-up across home and audio entertainment product categories for 2025 during a three-day exclusive conference held at W Hotel, Yas Island, Abu Dhabi. The immersive event brought together distinguished media representatives, content creators, retailers and business partners from across the GCC, Central Asia, Africa and beyond. Underscoring Sony's commitment to regional and global engagement, the event took place in the esteemed presence of newly appointed Global Sales and Marketing officer, Sony Corporation, Tadato Kimura. The event gave guests in attendance a first look into Sony's newest offerings, reinforcing its leadership positioning in premium home entertainment and it's drive to meet the evolving needs of digital savvy consumers. Key highlights of the affair included the unveiling of the BRAVIA television lineup including the BRAVIA 8 II, BRAVIA 5 and the BRAVIA 2 II as well as an array of home audio products such as the BRAVIA Theatre Bar 6, BRAVIA Theatre System 6, BRAVIA Theatre Rear 8, BRAVIA Theatre Sub 7. Introduced under its tagline 'Bigger is Better' and engineered to deliver cinematic realism, bringing film creators' intent home through stunning contrast, colours and captivating sound, the new lineup offers large and small screen size models to perfectly complement any viewing environment delivering the cinema-like sound from the comfort of the living room. In addition, Sony also introduced its latest advancements in the audio segment with the expansion of the ULT Power Sound series. Founded as the concept of providing Massive Bass and Ultimate Vibe, the newly expanded portfolio is designed to offer a superior music experience with powerful bass and dynamic sound. Introducing the ULT TOWER 9 and ULT TOWER 9AC, the speakers are equipped to deliver powerful sound at the touch of the ULT button and complemented by the 25 hour battery life with the ULT Tower 9. Ensuring the party never has to stop, the 360° Party Lights delivers a synchronized light display syncing seamlessly with both music and up to 100 compatible speakers. For those looking for an elevated audio experience within a compact body, the series also includes the ultra-portable ULT FIELD 5 and ULT FIELD 3 to carry the music wherever you go. Taking center stage lies the ULTMIC1 – a pair of wireless microphones offering crystal-clear vocals, built to integrate seamlessly with the ULT line-up. Commenting on the lineup, Tadato Kimura, Global Sales and Marketing Officer, Sony Corporation said: 'Today's consumers aren't seeking just technology upgrades – they're looking for experiences that are intuitive, curated and immersive and our latest line-up reflects this purpose'. Jobin Joejoe, Managing Director, Sony Middle East and Africa, said: 'At Sony, we remain committed to delivering innovative and unique products that cater to the evolving needs of our customers. Our aim is to ensure that consumers in the region gain access to the latest technologies at the same time as the global launch and by offering a diverse and unique product portfolio, we strive not only to meet immediate customer expectations but also to enhance our customer lifetime value'. About Sony Corporation: Sony Corporation is a wholly owned subsidiary of Sony Group Corporation and responsible for the Electronics Products & Solutions (ET&S) business in the Sony Group. With the vision of 'continuing to deliver Kando and Anshin to people and society across the world through the pursuit of technology and new challenges,' Sony will create products and services in areas such as home entertainment & sound, imaging, and mobile communications. *Both Japanese words, Kando means emotion and Anshin has various meanings such as peace of mind, reassurance, reliability, and trust. About Sony Middle East and Africa: Sony Middle East and Africa FZE is a 100% subsidiary of Sony Corporation and is the regional headquarters for the Middle East and Africa regions. The company is engaged in the business of Sony Consumer Electronics, Mobile Electronics (Car Audio), broadcasting and professional products and Computer Entertainment (PlayStation) products in more than 40 countries in the region.
Fashion Value Chain
23-04-2025
- Business
- Fashion Value Chain
Sony India Expands Professional BRAVIA Lineup with the Launch of FW-98BZ30L 4K HDR Display
Sony India is expanding its professional BRAVIA 4K HDR display lineup with the launch of the FW-98BZ30L (98 inch) in the BZ30L series. Designed for commercial environments which require reliability, superior picture quality and compatibility, this new model meets the growing demand for larger screen sizes in the entry-level segment. Bravia FW-98BZ30L 4K HDR Display The FW-98BZ30L integrates Sony's AI-based XR Cognitive Processor, offering exceptional image quality, a wider viewing angle, advanced professional features, a smart System on a Chip (SoC) platform, robust performance and an innovative design. It is tailored for a variety of professional applications, including corporate presentations, retail and digital signage. 'At Sony, we continuously strive to meet the evolving needs of our professional customers by delivering cutting-edge display solutions that combine exceptional picture quality, reliability and innovative features. The FW-98BZ30L expands our professional BRAVIA lineup that caters to the growing demand for larger screen sizes in corporate and commercial environments. With the power of our AI-based XR Cognitive Processor, enhanced brightness and robust connectivity, this model is designed to provide an immersive visual experience while ensuring seamless integration and operational efficiency. We are confident that the FW-98BZ30L will be a game-changer for businesses looking for premium large-format display solutions,' said Daijiro Nakano, Deputy Managing Director, Sony India. Key Features of Sony FW-98BZ30L XR Cognitive Processor : The FW-98BZ30L offers a large, crystal-clear 4K resolution display for ultra-sharp, vibrant visuals with high motion clarity because of Sony's proprietary AI Based XR Cognitive processor Android Operating System : Integrated with Android OS for seamless content management and application usage gives the users ease of operations Enhanced Brightness and Color Accuracy : Provides impressive brightness and color consistency, ensuring vivid, true-to-life visuals in any lighting condition. Flexible Connectivity Options : The display supports a wide range of connectivity options, including HDMI, USB and control ports for easy integration with existing setups. Durability and Reliability : Designed for 24/7 operation in demanding environments, making it an ideal choice for commercial and corporate use. 32GB Storage: FW-98BZ30L comes with enhanced storage capacity of 32GB for users to store apps or contents without thinking twice. Additional highlights of the 98BZ30L includes about 22% reduction in weight and 28% slimmer bezel width when compared to Sony's professional BRAVIA BZ40J series. To help make the large model more portable and installation friendly, ergonomic horizontal handles are incorporated at the bottom of the display, while vertical handles are featured on the top to carry the unit easily. The complete BZ30L series offers a full range of sizes, X1 processing (except for the FW-98BZ30L, which is equipped with an XR Processor) and 440 nits of brightness: FW-98BZ30L (98 inch) FW-85BZ30L (85 inch) FW-75BZ30L (75 inch) FW-65BZ30L (65 inch) FW-55BZ30L (55 inch) FW-50BZ30L (50 inch) FW-43BZ30L (43 inch) All models incorporate sustainability elements – from the use of SORPLAS™ recycled plastic and less ink usage on the cartons to an optional stand for less waste and ECO Dashboard for better understanding, power consumption based on settings configuration. Additional common features include 24/7 operation, one step setting of pre-sets for easy configuration and customization, mirroring capabilities, Pro Mode technology for simplifying operations, a uniform bezel design, flexible installation for portrait and tilt mounting, as well as support for multi-display installation to enable tiling and a side logo for blend-in design purposes. All models feature a new center alignment rail kit for easy mounting, while the FW-98BZ30L (98 inch) option comes standard with center aligned VESA patterns. It incorporates a streamlined common cabinet design that allows integrators and designers to interchangeably mix and match displays from each series based on business needs. By doing this, Sony's new pro BRAVIA lineup increases efficiency and scalability for deployments requiring different brightness levels and feature sets while maintaining a common size strategy. The new professional BRAVIA display lineup will also support Sony's Alliance Partner Network, allowing for even further integration and compatibility with established and emerging solutions providers across corporate, education, transportation and retail applications. Price and Availability: The FW-98BZ30L will be available via Sony authorized distributors in India from 15th April 2025 onwards. It comes with a standard 3-year warranty, with an optional extended warranty available at an additional cost, depending on customer requirement. Model Best Buy (in INR) Availability Date FW-98BZ30L 15,00,000/- 15th April 2025 onwards About Sony India Pvt. Ltd. Sony India Private Limited (Sony India), a private limited company with its ultimate holding company as Sony Group Corporation, Japan, has established itself as a premium brand in various product categories including television, digital imaging, personal audio, home entertainment, gaming, car audio, and professional solutions. The company places a strong emphasis on customer satisfaction and maintains high standards in sales and services. Sony also prioritizes environmental sustainability, aiming to achieve a zero environmental footprint throughout the lifecycle of its products and business activities to contribute to a healthier and enriched life for all of humanity and future generations. Sony India Pvt. Ltd. A-18, Mohan Co-operative Industrial Estate, New Delhi – 44 |
Mid East Info
08-04-2025
- Entertainment
- Mid East Info
Cinema is coming home: Sony announces new BRAVIA Theatre home audio products for amplified home cinema experience
(Dubai, United Arab Emirates, 7 April 2025): Sony today unveiled the 2025 line-up of BRAVIA Theatre home audio products, meticulously crafted to bring the best out of the cinematic experience with immersive surround sound engineered to perfectly suit the home cinema setup. The new BRAVIA Theatre line-up addresses the differences between cinema and home viewing environments. Cinemas utilise numerous speakers positioned on the ceiling and walls to create an immersive localised sound field. With BRAVIA Theatre, you can experience a comparable cinematic audio experience in your own home. The new range includes the BRAVIA Theatre Bar 6 (3.1.2ch s oundbar with a wireless subwoofer) and the BRAVIA Theatre System 6 (5.1ch home theatre system), which deliver a standalone immersive cinematic audio experience. In addition, the BRAVIA Theatre Rear 8 (rear speakers) and the BRAVIA Theatre Sub 7 (subwoofer) provide a wide range of sub speaker options when they connect to a compatible soundbar [i] such as BRAVIA Theatre Bar 9 to even more accurately channel the cinematic experience at home. These four new BRAVIA Theatre products deliver the intent of film sound designers, bringing the authenticity of the cinema-like sound to the comfort of the living room. On top of that, Sony is introducing new BRAVIA TVs as well as a new BRAVIA home cinema projector, further solidifying its commitment to expanding the BRAVIA range covering a whole spectrum of home entertainment devices. Sony ' s wide variety of products such as digital cinema cameras, professional monitors have been widely utilised by film production professionals, allowing the company to deeply understand the cinema industry and the intention of filmmakers and content creators. The new line-up of BRAVIA TVs, soundbars and home cinema projectors connects creators and viewers, allowing the ultimate cinematic experience to shine in the comfort of the home as the filmmaker intended. BRAVIA Theatre Bar 6 BRAVIA Theatre Bar 6 is a 3.1.2ch soundbar offering immersive surround sound and clear dialogue. Also, it packs a wireless subwoofer to deliver a well-balanced bass sound. Dolby Atmos® / DTS:X® realises powerful, cinematic surround sound. Additionally, Sony ' s Vertical Surround Engine and S-Force PRO Front Surround lend a more realistic, multi-dimensional sound to other formats, too. With Sony's unique upmixer technology, you can experience three-dimensional surround sound not only with surround sound format content, but also with stereo content. For clear dialogue and a precise sound image, a dedicated centre speaker ensures crystal-clear voice reproduction in every scene . If you pair the BRAVIA Theatre Bar 6 with a compatible BRAVIA TV [ii] , Sony ' s Voice Zoom 3 ™ powered by AI machine learning recognises human voices and amplifies or reduces their volume so even faint dialogue sounds loud and clear. BRAVIA Theatre System 6 BRAVIA Theatre System 6 is an all-in-one 5.1ch 1000W powerful sound system with a subwoofer, delivering a deeper, richer, and well-balanced sound. The 5.1ch speaker setup brings depth, clarity, and weight to audio, while the Dolby Atmos and DTS:X support realises immersive multi-dimensional soundscapes. It is powered by Vertical Surround Engine and S-Force PRO Front Surround that brings films to life as the creators intended, lending a more realistic, multi-dimensional sound to other formats, too. Similarly to BRAVIA Theatre Bar 6, this home cinema system boasts Voice Zoom 3 ™ [iii] , using AI-driven algorithms to ensure even speech sounds are loud and clear. For more exciting immersion, Multi Stereo allows to replicate stereo sound from left/right to centre/rears for a multi-directional sound boost. BRAVIA Theatre Rear 8 and BRAVIA Theatre Sub 7 BRAVIA Theatre Rear 8 and BRAVIA Theatre Sub 7 are optional speakers that can elevate your current home cinema setup. You can enrich your cinematic sound by wirelessly connecting BRAVIA Theatre Rear 8 to a compatible soundbar [iv] to create an enhanced 360 spatial sound experience that is optimised for a specific home setting using Sony ' s unique 360 Spatial Sound Mapping-technology. BRAVIA Theatre Sub 7 will add that extra low-end to make you feel – not just hear – the frenetic action on the screen. BRAVIA Theatre Sub 7's slim and compact design allows for two-way installation options iv . The optional speakers boast a high-quality design that will complement a variety of living spaces visually. Seamless integration with BRAVIA TVs By combining a BRAVIA TV with a BRAVIA Theatre home audio product, you can enjoy a seamless experience to focus on what matters the most – amazing films and shows. For maximum ease of use, you can control BRAVIA and BRAVIA Theatre from your smartphone. With the BRAVIA Connect app, you can adjust volume and settings and even check your set up without using the remote or on-screen menu. You can also control both BRAVIA and BRAVIA Theatre on one screen without switching the remotes. Alternatively, it is possible to control features such as sound field and volume using just the TV remote. With an integrated UI, soundbar sound settings automatically appear on the BRAVIA Quick Settings menu. BRAVIA Theatre home audio products and environment Reducing virgin plastic usage: Sony has set forth an environmental plan called Road to Zero, which aims to achieve zero environmental impact through its business activities and product life cycles by 2050. To contribute this vision, BRAVIA Theatre home audio products are reducing the amount of plastic packaging [v] . The fabric [vi] used in the BRAVIA Theatre home audio products is recycled from PET [vii] bottles. The material was carefully selected for optimum sound quality, design, texture, and colour. BRAVIA Theatre home audio products and accessibility To help visually impaired set up BRAVIA Theatre home audio products, a raised square frame on the package indicates a QR code [viii] for the BRAVIA Connect app [ix] , which offers screen reader support. Tactile dots on the BRAVIA Theatre Bar 6 and BRAVIA Theatre System 6 units indicate the eARC HDMI terminal for connecting to a TV. Newly announced BRAVIA Theatre home audio products – key specs ＜ Soundbar/ Home Theatre system> BRAVIA Theatre Bar 6 BRAVIA Theatre System 6 Type Soundbar, Subwoofer Home theatre system Speaker structure 3.1.2ch Speakers: A bar speaker （ LR/Centre/Up-firing) and a subwoofer, 5.1ch Speakers: A bar speaker (LR/Centre/Tweeters), rear speakers (with tweeters) and a subwoofer, Power output (total) 350W 1000W Key features Dolby Atmos®, DTS:X®, Up-firing Speaker, Vertical Surround Engine/ S-Force PRO Front Surround, Sony ' s unique Upmixer, Voice Zoom 3 ™ iii Dolby Atmos®, DTS:X®, Vertical Surround Engine) / S-Force PRO Front Surround, Sony's unique Upmixer, Multi Stereo, Voice Zoom 3 ™ iii Application BRAVIA Connect BRAVIA Connect BRAVIA Theatre Rear 8 BRAVIA Theatre Sub 7 Type Rear speakers Subwoofer Speaker structure 2ch (L+R) 1ch Power output (total) 100W 100W Key features 360 Spatial Sound Mapping [x] , both a Woofer and a Tweeter, wireless connectivity Separated notch edge, 2-way placement, wireless connectivity Notes to editors ### About Sony Corporation Sony Corporation is a wholly owned subsidiary of Sony Group Corporation and is responsible for the Entertainment, Technology & Services (ET&S) business. With the vision to ' continue to deliver Kando and Anshin(*) to people and society across the world through the pursuit of technology and new challenges, ' Sony Corporation supports the Sony Group with technology to create the entertainment of the future together with creators. For more information, visit: * Both Japanese words, Kando means emotion and Anshin has various meanings such as peace of mind, reassurance, reliability and trust. About Sony Middle East and Africa Sony Middle East and Africa FZE is a 100% subsidiary of Sony Corporation and is the regional headquarters for the Middle East and Africa regions. The company is engaged in the business of Sony Consumer Electronics, Mobile Electronics (Car Audio), broadcasting and professional products and Computer Entertainment (PlayStation) products in more than 40 countries in the region. Apart from stock operations in the Jebel Ali Free Zone Establishment in Dubai, Sony Middle East and Africa leads execution of various logistics, sales, marketing, advertising and customer services activities through its business partners. 353 accredited third-party service centres reinforce Sony's presence in key markets in the region. For media enquiries, please contact: Srishti Soni Ria TharakanAtteline DMCC Sony Middle East and Africa FZEEmail: sony@ Email:
Mid East Info
07-04-2025
- Entertainment
- Mid East Info
Cinema is coming home: Sony expands its BRAVIA TV line-up for the most authentic cinematic experience at home
Bringing film creators' intent home with exquisite picture full of stunning contrast and colours and captivating sound in large and small screen size sets to perfectly complement any viewing environment (Dubai, United Arab Emirates, 7 April 2025) : Sony today revealed its 2025 BRAVIA TV line-up, bringing even more possibilities to enjoy fascinating cinematic worlds and stories at home by getting immersed in stunning pictures and sounds. BRAVIA was renewed as a brand last year to bring together all of Sony's home cinema products, offering film lovers a one-stop destination to enjoy their beloved content. Now, tapping into the technologies and features from the recent critically acclaimed flagship BRAVIA 9, the new BRAVIA 8 II , BRAVIA 5 , and BRAVIA 2 II usher in Sony's signature cinematic excellence powered by the cutting-edge XR Processor with an AI scene recognition system i across screen sizes ranging from as large as 98' in the new BRAVIA 5 to 43' in BRAVIA 2 II to entertain the most demanding and casual viewers alike. Additionally, Sony is introducing a new BRAVIA Theatre home cinema system, soundbar and optional speakers as well as a new BRAVIA home cinema projector, further solidifying its commitment to expanding the line-up of BRAVIA covering a whole spectrum of home entertainment devices. Sony's wide variety of products such as digital cinema cameras, professional monitors, and professional headphones have been widely utilised by film production professionals, allowing the company to deeply understand the cinema industry and the intention of filmmakers and content creators. The new line-up of BRAVIA TVs, soundbars, and home cinema projectors connects creators and viewers, allowing the ultimate cinematic experience to shine in the comfort of the home as the filmmaker intended. BRAVIA 8 II The Slim One Slate concept design of the BRAVIA 8 II fuses the screen and the bezel into a single slate, with the rear of the aluminium stand vanishing from view when seen from an angle, so you can focus on the beautiful and brilliant images. Sony's proprietary XR Processor and the latest generation QD-OLED panel work in tandem to render the creator's vision with unparalleled fidelity. XR Triluminos Max™ enhances the display of more natural colours while preserving vivid brilliance, ensuring that each of the billions of colours appears just right. Additionally, the XR Processor optimises the high colour purity and wide colour gamut of the QD-OLED panel. The XR Processor features an AI scene recognition system that detects and analyses data with flawless accuracy, then optimises the picture for ultimate realism. With a high luminance panel and a temperature sensor, this TV with XR Contrast Booster precisely controls light for sublime pictures full of depth and detail. In the sound department, Acoustic Surface Audio +™ turns every part of the screen into a powerful speaker that emits sound from the right place in the scene to create a cinema-like experience of being enveloped in audio. BRAVIA 8 II delivers perfect blacks and superior contrast with OLED technology for stunning visuals for an authentic cinematic experience at home. BRAVIA 5 BRAVIA 5 carries over many of the state-of-the-art technologies and features of the last year's most advanced models into a more affordable, yet compelling audiovisual package. The LEDs are intelligently controlled by XR Backlight Master Drive , which shares its core technology with Sony's professional monitors, with precise local dimming for stunning contrast, beautifully capturing light and shadow with detailed gradation, from subtle facial shading to bold highlights. Arriving in five different screen sizes ranging from 98' to 55', BRAVIA 5 boasts several premium features which open the door to stunning pictures and room-filling sound that will make every movie night unforgettable. BRAVIA 2 II BRAVIA 2 II is a great starting point for anyone looking to get an exceptional viewing experience. This TV packs multiple essential features that make it a great companion for exciting film nights – even old HD favourites are upscaled to glorious 4K, while Dolby Atmos® and DTS:X® compatibility provides immersive audio. With Google TV at its core, it's always full of content and easy to use. Your favourite films and shows as the creator intended BRAVIA is equipped with Studio Calibrated modes i that reproduce the image quality intended by film content creators in a home setting. Netflix Adaptive Calibrated Mode, SONY PICTURES CORE Calibrated Mode, and Prime Video Calibrated Mode ensure that films and shows are adjusted to match the creators' vision, delivering the intended picture quality for every studio. Both BRAVIA TVs and BRAVIA Theatre home audio products are compatible with IMAX® Enhanced ii , an IMAX® and DTS partnership. These products have undergone a rigorous certification process to meet the standard required to deliver an unparalleled experience with SONY PICTURES CORE iii and select films on Disney+. Fans can enjoy premium quality picture and sound on BRAVIA TVs and BRAVIA Theatre home audio products with IMAX Enhanced mode i , including IMAX Enhanced sound with DTS:X® available on Disney+. BRAVIA supports both Dolby Vision® iv and Dolby Atmos® for incredible brightness, sharper contrast, richer colours, and immersive sound across your favourite entertainment on Netflix, Disney+, and other popular streaming services. Seamless integration with BRAVIA Theatre home audio products By combining a BRAVIA TV with a BRAVIA Theatre home audio product, you can enjoy a seamless experience to focus on what matters the most – amazing films and shows. For maximum ease of use, you can control BRAVIA and BRAVIA Theatre from your smartphone. With the BRAVIA Connect app, you can adjust volume and settings and even check your set up without using the remote or on-screen menu. Alternatively, it is possible to control features such as sound field and volume using just the TV remote. With an integrated UI, soundbar sound settings automatically appear on the BRAVIA Quick Settings menu. BRAVIA and environment Reduced power consumption: BRAVIA 5 uses Sony's proprietary signal processing to maximise the characteristics of the panel device, automatically optimising brightness for each scene while achieving both high brightness and low power consumption. Eco Dashboard 2 allows you to easily change energy settings, individually or in one go. Eco Dashboard 2 puts everything conveniently in one place and can even monitor your power consumption for optimum efficiency. Use of recycled materials: Recycled materials including Sony original SORPLAS TM , plastic, steel, and aluminum are used for a variety of components such as the speaker box or bezel v . Click here for more on BRAVIA and sustainability BRAVIA and accessibility Vision and action assist: The Talkback screen reader function allows you to check program listings and set up your TV without looking at the screen. The volume and speed of talkback voice can be adjusted. Moreover, you can control not just the TV but also the BRAVIA Theatre soundbar or system from the BRAVIA Connect App, which supports the screen reader as well. Additionally, the tactile dots on the HDMI and S-Center terminals i of BRAVIA TV match those found on the BRAVIA Theatre products to simplify the process of locating and connecting ports for a smooth setup experience. Voice commands can be used to operate the BRAVIA TV, such as turning the power on/off and adjusting the volume. BRAVIA TVs are also equipped with shortcut commands that allow you to quickly and easily turn on/off accessibility features, allowing both those who require them and those who do not to use the same TV set without stress. Click here for more on BRAVIA and accessibility Newly announced BRAVIA TV models – key specs BRAVIA 8 II BRAVIA 5 BRAVIA 2 II Panel QD-OLED Mini LED LED Screen size (inch) 65, 55 98, 85, 75, 65, 55 75, 65, 55, 50, 43 Key features Picture: XR Processor, XR Triluminos Max™, XR Contrast Booster 25, XR Clear Image, XR OLED Motion, 4K 120 Sound: Voice Zoom 3™, Acoustic Surface Audio+™ User experience: Google TV, Ambient Optimization Pro vi , Game Menu 2 vii , PS Remote Play, Eco Dashboard 2 Picture: XR Processor, XR Backlight Master Drive, XR Contrast Booster 10, XR Clear Image, XR Triluminos Pro™, XR Motion Clarity, 4K 120 Sound: Voice Zoom 3™, Acoustic Multi-Audio User experience: Google TV, Ambient Optimization Pro vi , Game Menu 2 vii , PS Remote Play, Eco Dashboard 2 Picture: 4K Processor X1, 4K X-Reality PRO User experience: Game Menu, PS Remote Play, Eco Dashboard 2, Google TV, Ambient Optimization Cinema related features Studio Calibrated, SONY PICTURES CORE, Dolby Vision® / Atmos ®, IMAX® Enhanced, DTS:X® Studio Calibrated, SONY PICTURES CORE, Dolby Vision® / Atmos ®, IMAX® Enhanced, DTS:X® SONY PICTURES CORE, Dolby Atmos®, DTS:X®, Design Slim One Slate design with Seamless Edge One Slate design viii Flush Surface Notes to editors BRAVIA website: BRAVIA announcement video: BRAVIA 8 II product video: BRAVIA 5 product video: BRAVIA 2 II product video: ### About Sony Corporation Sony Corporation is a wholly owned subsidiary of Sony Group Corporation and responsible for the Electronics Products & Solutions (EP&S) business in the Sony Group. With the vision of 'continuing to deliver Kando and Anshin to people and society across the world through the pursuit of technology and new challenges,' Sony will create products and services in areas such as home entertainment & sound, imaging, and mobile communications. For more information, visit: * Both Japanese words, Kando means emotion and Anshin has various meanings such as peace of mind, reassurance, reliability, and trust. About Sony Middle East and Africa Sony Middle East and Africa FZE is a 100% subsidiary of Sony Corporation and is the regional headquarters for the Middle East and Africa regions. The company is engaged in the business of Sony Consumer Electronics, Mobile Electronics (Car Audio), broadcasting and professional products and Computer Entertainment (PlayStation) products in more than 40 countries in the region. Apart from stock operations in the Jebel Ali Free Zone Establishment in Dubai, Sony Middle East and Africa leads execution of various logistics, sales, marketing, advertising and customer services activities through its business partners. 353 accredited third-party service centres reinforce Sony's presence in key markets in the region. For media enquiries, please contact: Srishti Soni Ria Tharakan Atteline DMCC Sony Middle East and Africa FZE Email: sony@ Email:
