Latest news with #BabyBody
Hindustan Times
02-07-2025
- Business
- Hindustan Times
Burger King Japan launches wild 1,900-calorie ‘Baby Body' burger. Here's what to know
Burger King Japan has introduced one of its biggest food items - the 'Baby Body' Burger. The dish weighs 668 grams and packs a whopping 1,876 calories. The announcement has been made in partnership with the Japan Sumo Association, Dexerto reported. The all-new item by Burger King Japan has been positioned among the 'Yokozuna-class,' which is the highest rank in sumo wrestling. Burger King Japan is launching a massive 1,900-calorie burger(Representational Image) Inspired by sumo wrestlers, the latest item from the brand consists of five flame-grilled beef patties and four slices of cheddar cheese. Additionally, there are four strips of bacon and an adequate amount of pickles, lettuce, tomato, and a tangy sauce. Its launch coincides with the Grand Sumo Tournament in the city of Nagoya. It will be available at select Burger King outlets across the country. Also read: Optical illusion: Can you spot the hidden Pallas's cat in 14 seconds? Burger King's new 'Baby Body' burger price People can purchase the Baby Body Burger for ¥2,590 (roughly $18). It is being offered as a meal with fries and a drink for ¥2,890 ($20). The burger, which goes on sale next week, is dubbed a 'yokozuna-class jumbo-size burger,' The Times reported. Through this initiative, Burger King Japan looks forward to raising customers' interest in the national sport and expanding sumo wrestling's fan base, per the outlet. As part of the collaboration, customers can avail a limited-edition sticker that features the logo of Japan Sumo Association. What to know? The 'Baby Body' burger is packed with 1,876 calories. This makes it way bigger than all the other items in the Burger King menu, including Triple Whopper with Bacon & Cheese, which clocks in at 1,350 calories. In comparison, it is nearly triple the calories in a standard Whopper. Most adults usually require anywhere between 1,600 and 3,000 calories a day to remain healthy, according to the Dietary Guidelines for Americans. FAQs: 1. When will Baby Body Burger go on sale? Burger King Japan will start selling the Baby Body Burger at select outlets from July 11, 2025. 2. What's the price for a Baby Body Burger? Customers can purchase the new item at ¥2,590 (roughly $18). It comes with fries and a drink for ¥2,890 ($20). 3. How to locate Burger King outlets in Japan? People can find an outlet near them through Burger King's app and official website.
Miami Herald
30-06-2025
- Entertainment
- Miami Herald
Forget the Whopper, Burger King is launching a wild new sandwich
As July draws near and with it, some of the hottest days of the year, people will be outside on the weekends more than ever, enjoying the sunshine with friends and family. For many, that means grabbing a meal on the go - something fast-food chains anticipate all year. Don't miss the move: Subscribe to TheStreet's free daily newsletter For summer, beloved chains like McDonald's and Burger King (QSR) tailor their offerings to the season. Burgers and fries may be the main event, but when the temperatures are in the 90s, menu items that help you stay cool matter. You can count on just about all the chains to lean into frosty drinks and desserts, for obvious reasons. Related: Wendy's menu adds something McDonald's, Burger King won't offer But another tactic some brands use is to debut an entirely new menu item just to shake its customers up and pique their curiosity. And if it happens to also be unusual enough to capture the attention of TikTok and go viral, like the Dubai chocolate bar recently did, you just might have a hit on your hands. That's what Burger King is hoping to get with the release of its latest burger, which is different enough that it's sure to capture people's attention. In a tweet shared on the official Burger King Japan account on June 30, the fast-food chain announced a new sandwich in collaboration with the Japan Sumo Association. Called the Baby Body Burger, Burger King describes the limited-edition sandwich as "Yokozuna-class." This refers to the top skill tier of sumo wrestlers, of which there have been less than 100 since the term was coined in the early 1900s. The burger boasts five of the chain's signature flame-broiled patties, two slices of cheese, bacon, lettuce, tomato, and a creamy sauce. Related: Forget the Whopper, Burger King has a wild new burger The burger will be released on July 11 and will cost 2,590 yen ($17.96 U.S.) on its own or 2,890 yen in a combo ($20.04 U.S.), making it the priciest fast-food option in the market. It's also 1,876 calories, making it the highest-calorie item on Burger King's menu. Burger King will also sponsor the Japan Sumo Association for the Nagoya tournament in July. Burger King is employing an interesting strategy with its international audience, planning not one, but two collaborations this year. In addition to the Baby Body burger collaboration, the chain also released the Pickleball burger earlier this year, in collaboration with the Pickleball Japan Federation (PJF). That burger was described as a "large, American-style rice burger, with three flame-grilled 100%-beef patties sandwiched between special rice patties that have been jointly developed with Hachidaime Gihey, a long-established rice shop in Kyoto." Even though it's not a Whopper, which is the company's most successful product, this burger resonated with the Japanese audience, which has responded positively in the past to burgers with rice buns instead of bread. CEO Josh Kobza mentioned the strength of its international business in a recent earnings call. "I think when you look at the Burger King brand in international, it's a bit different," he said. "It has some really great qualities it to grow so well. We've got a strong brand positioning," he said. "We've got modern restaurants in almost all of our markets." Related: Struggling burger chain closing restaurants, won't raise prices The Arena Media Brands, LLC THESTREET is a registered trademark of TheStreet, Inc.
