Latest news with #BahlaFort


Times of Oman
15 hours ago
- Times of Oman
Visual identity of Bahla Fort unveiled
Manah: The Ministry of Heritage and Tourism, in collaboration with UNESCO's Chair for World Heritage Management and Sustainable Tourism in the Arab Region and Marasim Tourism & Investment Company, on Monday unveiled the visual identity of Bahla Fort. This initiative aims to highlight the fort's historical, cultural, and architectural significance through a unified design. The event took place at Oman Across Ages Museum. Eng. Ali Ahmed Al Shaqsi, Director General of Bahla Fort Management and Operation Project, stated: "This fort has stood through the ages as a testament to Omani ingenuity and a symbol of our deep-rooted civilization, whose eternal glories continue to be recounted across generations." He emphasized that the launch of Bahla Fort's official identity marks a renewed vision that harmonizes form and substance. On his turn, Dr. Hussein Sulaiman Al Salmi, Deputy Vice Chancellor for Administrative and Financial Affairs at the German University of Technology, noted that the visual identity competition attracted 31 participants from nine countries – the first such initiative for a UNESCO World Heritage site in the GCC. He highlighted Bahla Fort's 1987 UNESCO listing, recognizing its significance as a medieval defensive structure featuring unique earthen architecture and ancient irrigation systems. The ceremony, held under the patronage of Eng. Ibrahim Said Al Kharousi, Undersecretary of the Ministry of Heritage and Tourism for Heritage, featured a visual presentation on Bahla Fort, its historical mosque, and surrounding facilities. The visual identity represents a strategic step toward unifying all visual communications related to the fort's projects and activities, enhancing its position on Oman's cultural tourism map while raising public awareness of its civilizational value.


Zawya
5 days ago
- Business
- Zawya
Oman: Dakhliyah records 415,000 tourists visiting in 2024
Nizwa – The Governorate of Dakhliyah welcomed more than 415,000 visitors in 2024, marking a growth of over 32% compared to the previous year, according to data released by the Ministry of Heritage and Tourism. Home to iconic heritage sites such as Nizwa Fort, Jabreen Castle and the Unesco World Heritage site of Bahla Fort, the governorate continues to solidify its position as one of the country's key cultural tourism hubs. Fakhriya bint Khamis al Ghassaniyah, Director of the Department of Tourism Product Development and Experiences at the ministry, confirmed that 2025 will see the rollout of an ambitious tourism development plan focused on diversifying tourism offerings and enriching visitor experiences. The ministry, in coordination with governors' offices across the sultanate, is implementing a series of qualitative projects as part of its wider tourism strategy. 'These projects aim to enhance the quality of the tourism product and broaden the range of experiences available to visitors, positioning Oman as a well-rounded and integrated tourist destination,' said Fakhriya. She added that the ministry remains committed to promoting cultural tourism as a cornerstone of its diversification strategy, with a strong focus on preserving and celebrating national identity. In line with this, the ministry has launched the Omani Food and Culinary Tourism programme, which includes initiatives such as documenting traditional Omani cuisine and developing culinary tourism itineraries. These experiences feature guided visits to traditional kitchens and restaurants serving authentic local dishes. 'The culinary programme not only highlights Omani gastronomy as a unique tourism attraction but also boosts the local economy,' Fakhriya said.