18-07-2025
Pop-up market celebrates royal birthday
Bank Islam Brunei Darussalam's managing director and chief executive officer (CEO) Junaidi Masri touring the booths. - Borneo Bulletin
BANDAR SERI BEGAWAN: In conjunction with His Majesty Sultan Hassanal Bolkiah's birthday celebration, the TMJE Pop-Up Market was launched at BIBD Connects on Thursday (July 18) afternoon at Taman Mahkota Jubli Emas.
The event features the participation of local micro, small and medium enterprises (MSMEs) as well as students from Universiti Islam Sultan Sharif Ali (Unissa).
Their involvement is aimed at providing meaningful exposure to real-world business environments while encouraging the development of practical skills and an entrepreneurial mindset among youth.
The pop-up market will run until July 20 and then from July 25 to 27, operating daily from 4pm to 9pm, offering a vibrant mix of food, crafts and lifestyle products by Bruneian entrepreneurs.
Present at the official opening were Unissa Assistant Rector (Student Affairs and Alumni) Dr Lilly Suzana Shamsu and Bank Islam Brunei Darussalam (BIBD) Managing Director and Chief Executive Officer Junaidi Masri, along with members of BIBD's management and staff.
The event is part of BIBD's broader efforts to promote community engagement and support Brunei's entrepreneurial ecosystem through accessible and inclusive initiatives. BIBD aims to create opportunities that uplift and empower others, especially local micro enterprises that form the backbone of the economy.
Through platforms such as BIBD Connects, the bank seeks to nurture grassroots entrepreneurship and contribute to a more resilient, self-sustaining community.
These efforts also support Brunei Vision 2035, particularly in the areas of economic diversification and the development of a dynamic and sustainable economy driven by local talent and enterprise. – Borneo Bulletin/ANN
