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Gaurav Taneja's Beastlife adopts Unicommerce's technology suite to scale e-commerce operations
Gaurav Taneja's Beastlife adopts Unicommerce's technology suite to scale e-commerce operations

Business Upturn

time22-07-2025

  • Business
  • Business Upturn

Gaurav Taneja's Beastlife adopts Unicommerce's technology suite to scale e-commerce operations

By Aditya Bhagchandani Published on July 22, 2025, 12:32 IST Sports nutrition brand Beastlife has partnered with Unicommerce eSolutions Ltd to strengthen and expand its e-commerce operations across India, the companies announced today. Founded in 2024 by Gaurav Taneja and Raj Vikram Gupta, Beastlife sells a range of sports nutrition and bodybuilding supplements including proteins, BCAAs, and multivitamins. To support its nationwide expansion, Beastlife has deployed Unicommerce's flagship Uniware platform, integrating multi-channel order and warehouse management solutions to streamline operations. The Uniware technology helps automate order processing across marketplaces and the brand's own website, while providing visibility into inventory, preventing stock-outs, and identifying underperforming products. Raj Gupta, Co-founder of Beastlife, said: 'We're focused on expanding our presence across India. Our partnership with Unicommerce affirms our focus on taking our products to every corner of the country. With their technology support, we can effectively meet rising demand.' Kapil Makhija, MD & CEO of Unicommerce, added: 'Nutraceutical products are growing as consumers adopt healthier lifestyles. We are delighted to partner with Beastlife and support them on their e-commerce journey.' India's dietary supplements market, which was valued at ₹17,860 crore in 2024, is projected to grow at a CAGR of nearly 13% to ₹55,770 crore by 2033, driven by rising health awareness and disposable incomes. Unicommerce serves over 10,000 brands and 7,000+ clients globally, including FabIndia, Lenskart, Mamaearth, and boAt. Its flagship Uniware platform handles more than 1 billion order items annually, with its logistics arm Shipway enabling over 30 million transactions a year. Ahmedabad Plane Crash Aditya Bhagchandani serves as the Senior Editor and Writer at Business Upturn, where he leads coverage across the Business, Finance, Corporate, and Stock Market segments. With a keen eye for detail and a commitment to journalistic integrity, he not only contributes insightful articles but also oversees editorial direction for the reporting team.

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