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SBH's E-Commerce Sales Hit 11% of Net Sales: Can it Keep Rising?
SBH's E-Commerce Sales Hit 11% of Net Sales: Can it Keep Rising?

Yahoo

time2 days ago

  • Business
  • Yahoo

SBH's E-Commerce Sales Hit 11% of Net Sales: Can it Keep Rising?

Sally Beauty Holdings, Inc.'s (SBH) digital channel continues to solidify its role as a key revenue driver. In the third quarter of fiscal 2025, global e-commerce sales reached $99 million, representing 10.6% of net sales, up from 9.7% reported in the prior-year levels and showing solid momentum despite overall sales dipping 1%. Segment trends highlight the shift. Sally Beauty Supply generated $43 million in e-commerce sales, or 8.2% of segment revenues, while Beauty Systems Group posted $56 million, representing 13.7%. The expansion indicates both higher marketplace activity, on platforms like Amazon, Walmart and Uber Eats, and the company's direct site traffic. Growth is being fueled by strategic digital initiatives such as marketplace integration, expanded fulfillment capabilities and the Licensed Colorist OnDemand service, which encourages online engagement and boosts basket size. Sally Beauty has also leaned on targeted promotions and product innovation to bring first-time customers into its e-commerce ecosystem. Yet, sustaining momentum would not be without challenges. Consumers remain value-focused, with selective trade-down in certain categories. Still, the combination of marketplace expansion, targeted marketing and personalized experiences positions e-commerce to capture a growing share of total sales. With continued investment in customer engagement and operational efficiency, Sally Beauty's digital channel appears well-placed to drive incremental growth in traffic, conversion and market share. Strategic investment in customer engagement and operational efficiency should support growth in digital traffic and conversion rates. How SBH's E-Commerce Growth Compares With ULTA, EL & COTY Ulta Beauty, Inc. (ULTA) continues to enhance its digital capabilities, with e-commerce sales climbing about 10% in the first quarter of fiscal 2025. The retailer's focus on personalization, real-time content delivery and new features like 'Shop My Store' has strengthened online engagement and conversion. Ulta Beauty's integration of major promotional events, such as 21 Days of Beauty, across both physical and digital channels demonstrates its strength in merging experiential retail with e-commerce. These efforts, alongside marketplace expansion planned for later this year, are expected to further lift Ulta Beauty's online sales share. The Estée Lauder Companies Inc. (EL) is deepening its online presence through brand-owned sites and third-party platforms, including Amazon Premium Beauty, TikTok Shop and Shopee. In the third quarter of fiscal 2025, Estée Lauder achieved organic online sales growth, fueled by product innovation and targeted digital marketing. Estée Lauder's investment in influencer-driven campaigns and region-specific digital activations reinforces its strategy to capture a greater share of e-commerce in key global markets. Coty Inc. (COTY) is leveraging digital channels to drive brand visibility and sales, particularly in mass fragrances and select prestige categories. Online activations on Amazon and TikTok Shop, coupled with targeted promotions and digital-first product launches, are helping Coty expand its e-commerce footprint. The company's focus on innovation and marketing efficiency aids in further growing its share of online beauty sales in the coming years. Want the latest recommendations from Zacks Investment Research? Today, you can download 7 Best Stocks for the Next 30 Days. Click to get this free report The Estee Lauder Companies Inc. (EL) : Free Stock Analysis Report Ulta Beauty Inc. (ULTA) : Free Stock Analysis Report Sally Beauty Holdings, Inc. (SBH) : Free Stock Analysis Report Coty (COTY) : Free Stock Analysis Report This article originally published on Zacks Investment Research ( Zacks Investment Research

Sally Beauty Holdings Announces Conference Call and Webcast to Discuss First Quarter Financial Results on February 13, 2025
Sally Beauty Holdings Announces Conference Call and Webcast to Discuss First Quarter Financial Results on February 13, 2025

Yahoo

time30-01-2025

  • Business
  • Yahoo

Sally Beauty Holdings Announces Conference Call and Webcast to Discuss First Quarter Financial Results on February 13, 2025

DENTON, Texas, January 30, 2025--(BUSINESS WIRE)--Sally Beauty Holdings, Inc. (NYSE:SBH) ("the Company"), the leader in professional hair color, announced today that it will host a conference call and webcast on February 13, 2025, at 7:30 a.m. Central Time to discuss its first quarter financial results. A copy of the press release announcing the first quarter financial results is expected to be made available before the U.S. financial markets open on February 13, 2025, on the Company's website The earnings conference call and webcast will follow at 7:30 a.m. Central Time. This conference call and live webcast, which may include discussion of the Company's strategy, financial results and expectations, and other matters relating to its business, will be available to all investors. To listen to the conference call or live webcast, please join via telephone by dialing from the United States, (844) 867-6169 (International: (409) 207-6975) and reference the access code 3549572# or follow this link to the live webcast The teleconference will be held in a "listen-only" mode for all participants other than the Company's sell-side and buy-side investment professionals. A replay of the earnings conference call will be available on February 13, 2025, starting at 10:30 a.m. Central Time until February 27, 2025, at 11:59 p.m. Central Time and replay access may be dialed from the United States by using (866) 207-1041 or from international locations by using (402) 970-0847 and referencing the access code 1782156. In addition, a website replay will be available on About Sally Beauty Holdings, Inc. Sally Beauty Holdings, Inc. (NYSE: SBH), as the leader in professional hair color, sells and distributes professional beauty supplies globally through its Sally Beauty Supply and Beauty Systems Group businesses. Sally Beauty Supply stores offer up to 7,000 products for hair color, hair care, nails, and skin care through proprietary brands such as Ion®, Bondbar®, Strawberry Leopard®, Generic Value Products®, Inspired by Nature® and Silk Elements® as well as professional lines such as Wella®, Clairol®, OPI®, L'Oreal®, Wahl® and Babyliss Pro®. Beauty Systems Group stores, branded as Cosmo Prof® or Armstrong McCall® stores, along with its outside sales consultants, sell up to 8,000 professionally branded products including Paul Mitchell®, Wella®, Matrix®, Schwarzkopf®, Kenra®, Goldwell®, Joico®, Amika® and Moroccanoil®, intended for use in salons and for resale by salons to retail consumers. For more information about Sally Beauty Holdings, Inc., please visit View source version on Contacts Jeff HarkinsInvestor Relations940-297-3877jharkins@ Sign in to access your portfolio

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