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Amazon's latest move feels like the future tapping you on the shoulder
Amazon's latest move feels like the future tapping you on the shoulder

Phone Arena

time5 hours ago

  • Business
  • Phone Arena

Amazon's latest move feels like the future tapping you on the shoulder

Video credit – Bee We've seen this future before – in sci-fi Receive the latest Accessories news Subscribe By subscribing you agree to our terms and conditions and privacy policy Amazon + Bee = mainstream AI on your wrist What makes this moment feel like a turning point is who is making the moves. Bee started as a niche startup, but now that Amazon's already gone all-in on AI. And it's not just Amazon making waves here. What makes this moment feel like a turning point is who is making the moves. Bee started as a niche startup, but now that Amazon owns it, we could be looking at a future where AI wearables like this become widely available – and way more already gone all-in on AI. Just look at the new version of Alexa , which now uses generative AI to be more helpful (and more human). So it's not hard to imagine a future where Alexa doesn't just live in a speaker – it lives on your wrist, learns from your voice and helps run your life more it's not just Amazon making waves here. Everyone wants in on AI wearables , which let you interact with your own personal Meta AI assistant. For $299, they basically look like regular sunglasses, but smarter. And honestly, considering Ray-Bans already go for that much without AI, the pricing actually makes sense. Meta, for example, has its Ray-Ban smart glasses , which let you interact with your own personal Meta AI assistant. For $299, they basically look like regular sunglasses, but smarter. And honestly, considering Ray-Bans already go for that much without AI, the pricing actually makes sense. Video credit – Meta Then there's Then there's the Rabbit R1 – a $199 standalone AI gadget that's small, portable and loaded with possibilities. It can handle tasks like playing music, ordering groceries, texting friends and planning your route – all with just your voice. It's like a personal assistant that fits in your hand and doesn't judge your snack choices. Humane AI Pin simply did not work as promised. | Video credit – Humane We scroll, swipe, snap pics, text, and yes, doomscroll until 2 a.m. Even when we say we want less screen time, we don't really mean it. At first, I was skeptical – we're pretty attached to our screens, after all. We scroll, swipe, snap pics, text, and yes, doomscroll until 2 a.m. Even when we say we want less screen time, we don't really mean it. But here's the twist: whether or not we want these devices isn't really the point. Tech moves forward – with or without us If there's one thing sci-fi has taught us – and also just, you know, history – it's that new tech doesn't always appear because people are asking for it. It appears because companies can build it, market it, and eventually make us feel like we need it. We weren't begging for smartphones in 2006, but now try going a day without one. Same story might play out here. Right now, I'm not sure I need an AI bracelet that records everything I say. Honestly, it sounds exhausting. But give it time, and we might all be wearing these things – not just because we want to, but because the tech world has already decided they're the next big thing. And once people start using them and realizing they are helpful, it's game over. They'll be everywhere. And that brings us back to Bee. I don't think Amazon randomly decided to buy a little AI wearable startup. This feels like a move made with full awareness that something bigger is coming – like that mysterious OpenAI + Jony Ive project. Amazon wants to be ready. It wants to compete. And sure, some tech giants are quiet for now (think So yeah, AI wearables might feel a bit weird right now. But if they start coming from the biggest tech names – not just small startups – they're going to hit the mainstream fast. And the moment they become truly useful (or just cool enough to flex), we'll probably stop questioning whether we need them at all. Because the future doesn't ask for permission. It just shows up. If there's one thing sci-fi has taught us – and also just, you know, history – it's that new tech doesn't always appear because people are asking for it. It appears because companies can build it, market it, and eventually make us feel like we need weren't begging for smartphones in 2006, but now try going a day without one. Same story might play out here. Right now, I'm not sure I need an AI bracelet that records everything I say. Honestly, it sounds exhausting. But give it time, and we might all be wearing these things – not just because we want to, but because the tech world has already decided they're the next big once people start using them and realizing they are helpful, it's game over. They'll be that brings us back to Bee. I don't think Amazon randomly decided to buy a little AI wearable startup. This feels like a move made with full awareness that something bigger is coming – like that mysterious OpenAI + Jony Ive project. Amazon wants to be ready. It wants to sure, some tech giants are quiet for now (think Apple ), but I wouldn't be surprised if Apple is waiting in the wings with something shiny and polished. You know, classic Apple style – show up late, but somehow still yeah, AI wearables might feel a bit weird right now. But if they start coming from the biggest tech names – not just small startups – they're going to hit the mainstream fast. And the moment they become truly useful (or just cool enough to flex), we'll probably stop questioning whether we need them at the future doesn't ask for permission. It just shows up. And yeah, I know – that's both kind of brilliant and kind of creepy. But instead of focusing on the "how bad could this go" angle (which, let's face it, is a long list), I want to look at what this means for the future of AI gadgets. Because with big tech players putting real money into AI hardware, it's clear something big is coming.A lot of the tech we now consider totally normal was once just science fiction. Take video calls – Jules Verne basically predicted them back in the 1800s with something he called the "phonotelephote." Or E.T.A. Hoffmann's story The Sandman, which gave us Olympia – a lifelike automaton that made people question what was real and what wasn't. Sound familiar?Then later there's Star Trek, the OG tech influencer. Between the communicators, tricorders and talking computers, they basically beta-tested half the gadgets we use now. Honestly, tech companies should owe that show royalties at this fast forward to today. We've got video calls in our pockets, smart assistants in our kitchens and AI that can write your emails, translate conversations or help you plan a vacation. The line between fiction and reality is already pretty blurry. And with wearables like Bee, it's about to get even blurrier.

Amazon's sinister new gadget makes Alexa speakers look tame
Amazon's sinister new gadget makes Alexa speakers look tame

Daily Mail​

time19 hours ago

  • Business
  • Daily Mail​

Amazon's sinister new gadget makes Alexa speakers look tame

Amazon is buying AI bracelet maker Bee in a major move to dominate the next wave of personal tech. The wristbands — which cost $50 — record everything you say, even when you're talking to yourself, and sync with your phone via Bluetooth. Powered by AI models from Anthropic, Google and Meta, Bee turns your day into a searchable database, creating personalized to-do lists and even tracking how many times you swear. Unlike Amazon's Alexa devices — which are meant to listen only after a 'wake word' — Bee's bracelets are always on unless switched off, giving them access to far more user data to train AI models. Bee CEO Maria de Lourdes Zollo said she was 'excited' to be joining Amazon and to bring 'truly personal, agentic AI to even more customers.' 'When we started Bee, we imagined a world where AI is truly personal, where your life is understood and enhanced by technology that learns with you,' she wrote on LinkedIn. The deal, still pending closure, comes as wearable AI gadgets flood the market. Meta is pushing its Ray-Ban AI glasses and Google has launched Gemini-powered earbuds. Bee CEO Maria de Lourdes Zollo said she was 'excited' to be joining Amazon Amazon's latest acquisition marks a shift forward from its Echo and Alexa products Because Bee is always listening, it can collect far more data per user — feeding the constant stream of information needed to train large language models. A spokesperson for Amazon told the Daily Mail that a deal had been signed with Bee but that the agreement is yet to close. Alongside the proliferation of new gadgets the rise of AI has already led to increased automation and consequent layoffs. Microsoft will eliminate thousand of positions this month as it makes deeper investments in the tech. Amazon and Ford's CEOs have also said they're planning on slashing staff to use more generative models. Once-dominant Intel also announced plans to cut around 2,400 jobs.

Watch out Fitbit and Apple Watch, Amazon has entered the chat
Watch out Fitbit and Apple Watch, Amazon has entered the chat

Miami Herald

timea day ago

  • Health
  • Miami Herald

Watch out Fitbit and Apple Watch, Amazon has entered the chat

You've seen them on wrists and fingers everywhere - at the gym, in the office, on the subway. Smartwatches and fitness trackers have become the quiet uniform of modern life. For many, they track steps. For others, they serve as sleep monitors, heart rate checkers, or reminders to stand every hour. But despite their popularity, most of these devices do the exact same thing. And frankly, they've started to Whether it's an Apple Watch, a Fitbit, or a Garmin, the core experience hasn't evolved much over the past few years. Related: Amazon's latest products go after a new type of customer Sure, there are better sensors and more polished apps. But the function is nearly identical: collecting health data and feeding it back to you in yet another dashboard you'll probably stop checking. What wearables haven't done, at least not well, is make your life easier in the moment. That may be why one small company decided to build something different. And now, a major tech giant just announced plans to acquire that company, marking a bold return to a space it once gave up on. That company is Amazon. And the startup it's buying is called Bee. Amazon confirmed this week that it will acquire Bee, a San Francisco-based startup behind a $49.99 AI-powered wristband. Bee's device is sleek and screenless, but packed with purpose. It uses onboard microphones and generative AI to listen to daily conversations - like work calls, casual chats, or even errands shouted across the room - and then distills that information into summaries, reminders, or to-do lists. Think: a wearable that doesn't just track your health, it helps you manage your life. In a LinkedIn post, Bee CEO Maria de Lourdes Zollo described the vision as "truly personal, agentic AI." Related: Apple Watch, Fitbit rival stuns with bold message "We imagined a world where your life is understood and enhanced by technology that learns with you," she wrote. Amazon spokesperson Alexandra Miller confirmed the acquisition but didn't share financial details. The move comes as Amazon expands its AI ambitions with projects like the shopping assistant Rufus and a revamped Alexa voice assistant. It also marks a second swing at wearables after Amazon discontinued its Halo fitness tracker in 2023. This time, though, the angle isn't frictionless productivity. Apple and Fitbit have long defined what wearables are supposed to do. Track your steps. Nudge you to stand. Alert you when your heart rate spikes. But those features haven't changed much in the past five years, and they haven't solved a bigger problem: information overload. Bee offers something different. Its core value isn't movement tracking or health metrics; it's saving time and promoting mental clarity. Instead of keeping you glued to your screen, it wants to take tasks off your mind. That kind of AI-assisted memory could appeal to students, professionals, parents, and anyone juggling a busy life. And because it's currently priced at just $49.99, it lowers the barrier to entry significantly. By comparison, the Apple Watch SE starts at $249. Fitbit's latest models range from $100 to $300. This isn't just another gadget - it's a rethink of what a wearable should be. With Amazon backing it, Bee now has the infrastructure to scale, and the resources to improve. If Apple, Google, WHOOP, and Meta weren't already watching, they are now. And with OpenAI, Humane, and others chasing similar hardware ambitions, the AI-on-your-body race is officially on. Related: Amazon's Alexa AI upgrade is even worse than expected The Arena Media Brands, LLC THESTREET is a registered trademark of TheStreet, Inc.

Amazon to Acquire AI Wearables Startup Bee
Amazon to Acquire AI Wearables Startup Bee

TECHx

timea day ago

  • Business
  • TECHx

Amazon to Acquire AI Wearables Startup Bee

Home » Startups » Amazon to Acquire AI Wearables Startup Bee Amazon has reached a deal to acquire Bee, a San Francisco-based startup that makes AI wearables. The company produces a $50 bracelet that records conversations and uses artificial intelligence to transcribe and summarize them. Bee's wristband can generate summaries, create to-do lists, and perform other tasks using the captured audio. The AI wearable can also be muted by users when desired. Amazon confirmed the acquisition on Tuesday after Bee CEO and co-founder Maria de Lourdes Zollo shared the news in a LinkedIn post. However, the company did not disclose the deal's financial terms and said it has not yet closed. A spokesperson for Amazon stated the company will work with Bee to give users more control over the devices. Zollo wrote that the company envisioned 'a world where AI is truly personal,' powered by technology that adapts to users' lives. Bee was founded in 2022 and is known for its AI-powered wristband. Amazon previously launched its own wearable, Halo, which was discontinued in 2023. This acquisition adds to Amazon's ongoing efforts in the AI wearables space. The company already offers Echo smart glasses embedded with Alexa. According to Zollo's post, Bee will join the devices group led by Amazon executive Panos Panay once the deal is finalized. The move follows broader trends in the AI wearables market. OpenAI recently acquired io, a startup founded by former Apple designer Jony Ive, in a $6.5 billion deal. Other startups have also entered the AI wearable segment, though results have varied. Much of Amazon's AI development continues within its Amazon Web Services division. Source: Reuters

This AI wristband will listen to everything you say
This AI wristband will listen to everything you say

The Independent

timea day ago

  • Business
  • The Independent

This AI wristband will listen to everything you say

Amazon is in the process of acquiring Bee, a San Francisco-based startup that developed a wearable AI assistant bracelet. The Bee device, launched last year, provides users with personalised summaries of their day, reminders, and suggestions by analysing conversations. Maria de Lourdes Zollo, Bee's CEO, confirmed the acquisition, expressing that it would help bring their 'truly personal, agentic AI to even more customers'. Early reviews of the product have highlighted concerns about its ability to differentiate real-life conversations from online content, alongside potential data privacy issues due to its inbuilt microphones. While Bee states it processes audio in real-time and immediately deletes it without storing or selling data, it is uncertain whether Amazon will maintain these privacy policies given its past actions.

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