30-07-2025
Newly decorated ambulance to take centre stage at Pride parade
A newly decorated ambulance will take centre stage in the Pride parade this weekend.
South East Coast Ambulance Service (SECAmb) will unveil its latest Pride vehicle at the Brighton Make Ready Centre on Friday, August 1, with more than 90 staff set to represent the service at Brighton and Hove Pride.
Benjamin Marlow, vice chair of Pride in SECAmb, said: "It's fantastic that we will have a huge presence in the parade once again this year.
"I'd like to say a huge thank you to all colleagues from SECAmb and other ambulance services who will be giving up their time voluntarily to participate over the weekend."
The ambulance, wrapped in a Pride-themed design funded by sponsors, will join the parade on Saturday, August 2.
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After Pride, it will appear at other events across the South East before becoming a fully operational part of the fleet.
SECAmb is reminding the public to help manage demand on emergency services during the busy weekend by calling 999 only in genuine emergencies.
Paul Fisher, operating unit manager for Brighton, said: "Brighton Pride is a fantastic event each year for both the city and our teams. I'd like to wish everyone a very happy and safe Brighton and Hove Pride.
"We want people to enjoy the weekend and experience a happy and safe Pride but also remember the impact avoidable 999 calls can have on our services."
Those who do not need emergency care are encouraged to use NHS 111 or seek advice from pharmacists.
