Latest news with #BlueRaspberry
Yahoo
14-04-2025
- Entertainment
- Yahoo
Kool-Aid and Nike Mix Flavor and Footwear with First-Ever Sneaker Collection Featuring Ja Morant
To celebrate the launch, Kool-Aid is introducing a limited-edition flavor pack, the first new offering from the brand in over five years CHICAGO, April 14, 2025--(BUSINESS WIRE)--Today, two of America's most iconic brands – Kool-Aid and Nike – announce an epic, wall-breaking collab that is sure to mix things up on and off the court. Introducing the Nike x Kool-Aid Ja 2, a one-of-a-kind sneaker collaboration bursting with vibrant colorways inspired by Kool-Aid's iconic flavors. The partnership blends sneaker culture, self-expression, nostalgia and ultimate comfort—bringing together NBA star Ja Morant's signature Nike line with Kool-Aid's spirit of flavor and creativity. Inspired by Ja's life growing up in South Carolina, he wanted the sneaker colorways to nod to the special memories at his grandma's house. "I remember my grandma always having some Kool-Aid in the fridge and that's part of my special childhood memories," says Morant. Kool-Aid and Nike drew inspiration from Ja's favorite Kool-Aid flavors to help with the design of the shoe. The result is a collaboration that is fun, colorful and energetic, mirroring Ja's personality on and off the court. In addition to Ja's favorite flavors, the new Nike x Kool-Aid Ja 2 celebrates fans mixing different Kool-Aid flavors to create their own custom blend–currently trending on TikTok with 26MM videos. That same spirit of creativity and expression is what inspired the sneakers' bold colorway and playful details. The collection will have two drops for fans – the first in May, followed by a second drop in July. The first drop features a mix of performance and personality, with details including: A bold, two-tone color gradient inspired by Ja's favorite Kool-Aid flavors - Blue Raspberry and Cherry, blending into Orange and Lemon Lime on the sole The Kool-Aid man breaking through a wall, the iconic "Ohhh Yeah!" catchphrase, Ja's "12 AM" text and a glow-in-the-dark outsole The July drop will build on the collab with a boldness and freshness that we see Ja bring to the culture of basketball every day. Details include: Colorways inspired by the iconic Kool-Aid red that is synonymous with the Kool-Aid Man The same signature details as the May drop, including the Kool-Aid man breaking through a wall, the iconic "Ohhh Yeah!" catchphrase, Ja's "12 AM" text and a glow-in-the-dark outsole "For nearly 100 years, Kool-Aid has been a symbol of bold flavor, creativity and fun – bringing people together across generations," says Kristina Hannant, Marketing Director for Ready To Drink Beverages at Kraft Heinz. "Nike and Ja Morant share our passion for self-expression and driving culture, making this collaboration a natural fit. We're always looking for new and exciting ways for fans to celebrate their love for Kool-Aid, and this sneaker collab lets fans mix their kicks and beverages all in one." To further celebrate the launch, Kool-Aid is introducing a limited-edition flavor pack, the first new offering from the brand in over five years. The Mix n' Kicks combo pack lets fans mix and match four of the brand's most iconic flavors, and taps into the behavior of fans combining flavors to create their own unique drinks blends. In addition to the new offering, select fans can enter to win a set of custom Kool-Aid dubraes and laces to customize their sneakers. The first Nike x Kool-Aid Ja 2 drops in limited quantities beginning May 16 via the SNKRS app and at select retailers nationwide. Fans can visit the SNKRS app beginning May 2 to sign up for details on the drop and visit to enter to win the flavor pack and accessories. For more information on the Kool-Aid x Nike Ja 2 and to keep up on the drop details, follow @KoolAid @Nike and @JaMorant. ABOUT THE KRAFT HEINZ COMPANYWe are driving transformation at The Kraft Heinz Company (Nasdaq: KHC), inspired by our Purpose, Let's Make Life Delicious. Consumers are at the center of everything we do. With 2024 net sales of approximately $26 billion, we are committed to growing our iconic and emerging food and beverage brands on a global scale. We leverage our scale and agility to unleash the full power of Kraft Heinz across a portfolio of eight consumer-driven product platforms. As global citizens, we're dedicated to making a sustainable, ethical impact while helping feed the world in healthy, responsible ways. Learn more about our journey by visiting or following us on LinkedIn. View source version on Contacts MEDIA CONTACTS ALISON BROD MARKETING + COMMUNICATIONSkraftheinz@ KRAFT HEINZmedia@ Sign in to access your portfolio
Globe and Mail
10-04-2025
- Business
- Globe and Mail
Cizzle Brands Strengthens U.S. Footprint of CWENCH Hydration™ With Availability at United Supermarkets in Texas
Cizzle Brands Corporation (Cboe Canada: CZZL) (OTCQB: CZZLF) (Frankfurt: 8YF) (the 'Company' or 'Cizzle Brands'), is pleased to announce that the hydration mix format of its flagship product CWENCH Hydration™ is being carried by United Supermarkets, a grocery chain with a substantial presence in central and northern Texas, which includes urban areas such as Lubbock, Amarillo, Odessa, and Abilene. This press release features multimedia. View the full release here: The 10-count hydration mix format of CWENCH Hydration™ is sold by United Supermarkets in Texas. As of April 2025, the original four flavours of CWENCH Hydration™ (Blue Raspberry, Cherry Lime, Rainbow Swirl, and Berry Crush) are being sold in the 10-count hydration mix packet format in-store at United Supermarkets. All four SKUs are also available through United Supermarkets' online ordering portal. United Supermarkets is part of The United Family, which is a wholly-owned subsidiary of S&P MidCap 400 ® component Albertsons Companies, Inc., one of the largest supermarket chains in the United States. The United Family operates 99 stores under five different banners, serving 1.5 million guests per week in 54 Texas and New Mexico communities. So far in its Fiscal 2025 year, 20% of the Company's $5.64 million in net sales took place in the United States. As Cizzle Brands seeks to further scale the market share of CWENCH Hydration™ across North America, the Company has undertaken initiatives (such as becoming the Official Hydration Partner of USA Hockey) to fortify its U.S. footprint, alongside the strategic selection of retail partners such as United Supermarkets in key geographic areas. CWENCH Hydration™ is already carried across the Life Time chain of athletic country clubs in the United States, including at over 30 locations across the state of Texas. This placement with United Supermarkets is therefore expected to complement the brand's existing presence in several Texas regions. Cizzle Brands' Founder, Chairman, and Chief Executive Officer John Celenza commented, 'Each market is different in terms of the optimal tactics for launching a sports nutrition brand. This is why we're taking a patient, strategic, and selective approach to establishing CWENCH Hydration™ in specific U.S. markets, partnering with established and well-known local chains who have the reach and the capabilities to introduce the product to our target audience. We are proud to have CWENCH Hydration™ carried by United Supermarkets in Texas, and we look forward to building out our distribution pipeline in this dynamic and high-growth region of the United States.' About Cizzle Brands Corporation Cizzle Brands Corporation is a sports nutrition company that is elevating the game in health and wellness. Through extensive collaboration and testing with leading athletes and trainers across several elite sports, Cizzle Brands has launched two leading product lines in the sports nutrition category: (i) CWENCH Hydration™, a better-for-you sports drink that is now carried in over 1,800 locations in Canada, the United States, and Europe; and (ii) Spoken Nutrition, a premium brand of athlete-grade nutraceuticals that carry the prestigious NSF Certified for Sport ® qualification. All Cizzle Brands products are designed to help people achieve their best in both competitive sports and in living a healthy, vibrant, active lifestyle. For more information about Cizzle Brands, please visit: For more information about CWENCH Hydration™, please visit: On behalf of the Board of Directors of the Company, CIZZLE BRANDS CORPORATION 'John Celenza' John Celenza, Founder, Chairman, and Chief Executive Officer CAUTIONARY NOTE REGARDING FORWARD-LOOKING INFORMATION This news release contains "forward-looking information" which may include, but is not limited to, information with respect to the activities, events or developments that the Company expects or anticipates will or may occur in the future, such as, but not limited to: new products of the Company and potential sales and distribution opportunities. Such forward-looking information is often, but not always, identified by the use of words and phrases such as "plans", "expects", "is expected", "budget", "scheduled", "estimates", "forecasts", "intends", "anticipates", or "believes" or variations (including negative variations) of such words and phrases, or state that certain actions, events or results "may", "could", "would", "might" or "will" be taken, occur or be achieved. Various assumptions or factors are typically applied in drawing conclusions or making the forecasts or projections set out in forward-looking information. Those assumptions and factors are based on information currently available to the Company. Forward looking information involves known and unknown risks, uncertainties and other risk factors which may cause the actual results, performance or achievements to be materially different from any future results, performance or achievements expressed or implied by the forward-looking information. Such risks include risks related to increased competition and current global financial conditions, access and supply risks, reliance on key personnel, operational risks, regulatory risks, financing, capitalization and liquidity risks. Although the Company has attempted to identify important factors that could cause actual results to differ materially from those contained in forward-looking information, there may be other factors that cause results not to be as anticipated, estimated or intended. There can be no assurance that such information will prove to be accurate, as actual results and future events could differ materially from those anticipated in such statements. Accordingly, readers should not place undue reliance on forward-looking information. The Company undertakes no obligation, except as otherwise required by law, to update these forward-looking statements if management's beliefs, estimates or opinions, or other factors change.
Associated Press
10-04-2025
- Business
- Associated Press
Cizzle Brands Strengthens U.S. Footprint of CWENCH Hydration™ With Availability at United Supermarkets in Texas
Cizzle Brands Corporation (Cboe Canada: CZZL) (OTCQB: CZZLF) (Frankfurt: 8YF) (the 'Company' or 'Cizzle Brands'), is pleased to announce that the hydration mix format of its flagship product CWENCH Hydration™ is being carried by United Supermarkets, a grocery chain with a substantial presence in central and northern Texas, which includes urban areas such as Lubbock, Amarillo, Odessa, and Abilene. This press release features multimedia. View the full release here: The 10-count hydration mix format of CWENCH Hydration™ is sold by United Supermarkets in Texas. As of April 2025, the original four flavours of CWENCH Hydration™ (Blue Raspberry, Cherry Lime, Rainbow Swirl, and Berry Crush) are being sold in the 10-count hydration mix packet format in-store at United Supermarkets. All four SKUs are also available through United Supermarkets' online ordering portal. United Supermarkets is part of The United Family, which is a wholly-owned subsidiary of S&P MidCap 400 ® component Albertsons Companies, Inc., one of the largest supermarket chains in the United States. The United Family operates 99 stores under five different banners, serving 1.5 million guests per week in 54 Texas and New Mexico communities. So far in its Fiscal 2025 year, 20% of the Company's $5.64 million in net sales took place in the United States. As Cizzle Brands seeks to further scale the market share of CWENCH Hydration™ across North America, the Company has undertaken initiatives (such as becoming the Official Hydration Partner of USA Hockey) to fortify its U.S. footprint, alongside the strategic selection of retail partners such as United Supermarkets in key geographic areas. CWENCH Hydration™ is already carried across the Life Time chain of athletic country clubs in the United States, including at over 30 locations across the state of Texas. This placement with United Supermarkets is therefore expected to complement the brand's existing presence in several Texas regions. Cizzle Brands' Founder, Chairman, and Chief Executive Officer John Celenza commented, 'Each market is different in terms of the optimal tactics for launching a sports nutrition brand. This is why we're taking a patient, strategic, and selective approach to establishing CWENCH Hydration™ in specific U.S. markets, partnering with established and well-known local chains who have the reach and the capabilities to introduce the product to our target audience. We are proud to have CWENCH Hydration™ carried by United Supermarkets in Texas, and we look forward to building out our distribution pipeline in this dynamic and high-growth region of the United States.' About Cizzle Brands Corporation Cizzle Brands Corporation is a sports nutrition company that is elevating the game in health and wellness. Through extensive collaboration and testing with leading athletes and trainers across several elite sports, Cizzle Brands has launched two leading product lines in the sports nutrition category: (i) CWENCH Hydration™, a better-for-you sports drink that is now carried in over 1,800 locations in Canada, the United States, and Europe; and (ii) Spoken Nutrition, a premium brand of athlete-grade nutraceuticals that carry the prestigious NSF Certified for Sport ® qualification. All Cizzle Brands products are designed to help people achieve their best in both competitive sports and in living a healthy, vibrant, active lifestyle. For more information about Cizzle Brands, please visit: On behalf of the Board of Directors of the Company, CIZZLE BRANDS CORPORATION 'John Celenza' John Celenza, Founder, Chairman, and Chief Executive Officer CAUTIONARY NOTE REGARDING FORWARD-LOOKING INFORMATION This news release contains 'forward-looking information' which may include, but is not limited to, information with respect to the activities, events or developments that the Company expects or anticipates will or may occur in the future, such as, but not limited to: new products of the Company and potential sales and distribution opportunities. Such forward-looking information is often, but not always, identified by the use of words and phrases such as 'plans', 'expects', 'is expected', 'budget', 'scheduled', 'estimates', 'forecasts', 'intends', 'anticipates', or 'believes' or variations (including negative variations) of such words and phrases, or state that certain actions, events or results 'may', 'could', 'would', 'might' or 'will' be taken, occur or be achieved. Various assumptions or factors are typically applied in drawing conclusions or making the forecasts or projections set out in forward-looking information. Those assumptions and factors are based on information currently available to the Company. Forward looking information involves known and unknown risks, uncertainties and other risk factors which may cause the actual results, performance or achievements to be materially different from any future results, performance or achievements expressed or implied by the forward-looking information. Such risks include risks related to increased competition and current global financial conditions, access and supply risks, reliance on key personnel, operational risks, regulatory risks, financing, capitalization and liquidity risks. Although the Company has attempted to identify important factors that could cause actual results to differ materially from those contained in forward-looking information, there may be other factors that cause results not to be as anticipated, estimated or intended. There can be no assurance that such information will prove to be accurate, as actual results and future events could differ materially from those anticipated in such statements. Accordingly, readers should not place undue reliance on forward-looking information. The Company undertakes no obligation, except as otherwise required by law, to update these forward-looking statements if management's beliefs, estimates or opinions, or other factors change. 1-844-588-2088 SOURCE: Cizzle Brands Corporation Copyright Business Wire 2025. PUB: 04/10/2025 07:55 AM/DISC: 04/10/2025 07:55 AM
Yahoo
13-03-2025
- Business
- Yahoo
Electrolit Named Official Hydration Sponsor of the Los Angeles Marathon Through 2029
Premium hydration brand to fuel runners and support community well-being for years to come LOS ANGELES, March 14, 2025 /PRNewswire/ -- Electrolit – the preferred, premium hydration beverage – announced today the continuation of its partnership with the Los Angeles Marathon presented by ASICS, extending its role as the Official Hydration Sponsor through 2029. As part of the multi-year agreement, Electrolit will provide pharmaceutical quality grade hydration and recovery to the more than 25,000 runners who take on the 26.2-mile Stadium to the Stars course each year, ensuring participants stay fueled and hydrated from start to finish. "We are thrilled to continue our partnership with Electrolit, a brand that shares our commitment to fueling athletes and supporting community well-being," said Karen O'Connell, head of sponsorship for the marathon. "Proper hydration is essential for peak performance, and Electrolit's scientifically formulated beverage will help our runners stay refreshed and perform their best for years to come." Each bottle of Electrolit is packed with essential electrolytes, including magnesium, sodium, potassium, calcium, and glucose, designed to restore hydration and aid in recovery. The brand's formula is trusted by runners, athletes, and active individuals alike. Available in a variety of flavors—including Blue Raspberry, Strawberry-Kiwi, Grape, Orange, Berry Bliss, and Fruit Punch—Electrolit now also offers ready-to-mix hydration powders, making it the go-to hydration solution for both training and race day. The Los Angeles Marathon weekend kicks off with the Los Angeles Marathon Lifestyle Expo at Dodger Stadium, running March 14-15. The free, public event is more than just a bib pickup—it's a celebration of the running community, featuring interactive exhibits, live entertainment, and the official ASICS Merchandise Store. Runners and fans can explore the latest in endurance gear, nutrition, and recovery products, making it the perfect pre-race experience to get inspired and race-day ready. Beyond the marathon, the weekend is packed with events for runners of all ages and abilities. The Big 5 Sporting Goods LA 5K takes off on Saturday, March 15, giving participants a chance to run through Elysian Park before the big race. Younger runners can lace up for the LA Kids Run presented by Circle K, an interactive race designed for future marathoners ages 3-8. On Sunday, March 16, the Professional Wheelchair Division kicks off at 6:30 a.m., showcasing some of the world's best wheelchair athletes. Then, at 7:00 a.m., more than 25,000 runners will toe the start line for the 40th running of the Los Angeles Marathon, taking on the iconic 26.2-mile "Stadium to the Stars" course, from Dodger Stadium to Avenue of the Stars in Century City. Runners and fans can find Electrolit at Walmart, Sam's Club, Costco, Ralph's, 7-Eleven, and other major retailers, as well as through online channels. For more information, visit and follow @Electrolit on social media. To learn more about the Los Angeles Marathon presented by ASICS, visit About ElectrolitElectrolit manufactures a scientifically formulated premium hydration beverage that replenishes the body after physical activity, intense heat, or a night of partying. Founded in Mexico in 1950, since, Electrolit has become revered by athletes and partygoers alike as a recovery drink. Formulated with magnesium, potassium, calcium, sodium glucose, and sodium lactate plus six ions for electrolyte absorption, Electrolit aids in the recovery of the hydro electrolytic imbalance, fulfilling metabolic and hydration needs. Available in 15 delicious flavors, Electrolit is currently offered in national, grocery, convenience and online channels across the nation, including Walmart, Kroger, Jewel-Osco, 7-11 and more. Electrolit is manufactured and owned by Pisa Pharmaceuticals, the largest pharmaceutical company in Mexico and Latin America. About The McCourt Foundation / Los Angeles MarathonThe McCourt Foundation (TMF) is dedicated to empowering communities to build a healthier world through its commitment to research, education, and impactful events. Established in 1992 as a 501(c)(3) nonprofit organization, TMF has offices in Boston and Los Angeles. The foundation's mission is centered on curing neurological diseases and fostering community initiatives that promote overall health and wellness. TMF actively contributes to neurology research, hosts educational forums, and leverages its signature events to raise funds and awareness. These events include the Los Angeles Marathon presented by ASICS, the Rose Bowl Half Marathon & 5K, the Santa Monica Classic, and the Boston Waterfront 5K. Through these platforms, TMF has donated more than $6.7 million to neurology research and has generated over $72 million for more than 105 nonprofit charity partners throughout the 40-year history of the Los Angeles Marathon. For more information about the Los Angeles Marathon presented by ASICS and The McCourt Foundation's other community-building events, visit Media ContactMatt Kovacsmkovacs@ View original content to download multimedia: SOURCE Electrolit Sign in to access your portfolio
Associated Press
12-03-2025
- Business
- Associated Press
Mind-Blowingly Fruity, Shockingly Crunchy: Jolly Rancher Freeze Dried Candy Has Entered the Chat
Your taste buds won't know what hit 'em HERSHEY, Pa., March 12, 2025 /PRNewswire/ -- Brace yourself, snack lovers – the candy aisle just got a next-level upgrade. Meet Jolly Rancher Freeze Dried, a bold twist on the fruity flavors you love, now with an airy, melt-in-your-mouth crunch. This isn't just candy. This is a taste explosion. Freeze dried candy is exploding as one of 2025's hottest food trends, with the market set to soar from $1.36 billion to nearly $2.4 billion by 2030 1. But it's not just sales that are booming—it's a full-fledged social media phenomenon. With #freezedriedcandy receiving over 4.7 billion views on TikTok, fans can't get enough of the irresistible crunch, intensified taste, and mesmerizing freeze-drying process. Internal research shows that there is an unmet demand for unique flavor and texture experiences and Jolly Rancher is stepping in to bring its huge fruit flavors to the freeze-dried craze. Using cutting-edge freeze-drying tech, we've transformed our signature varieties—Green Apple, Blue Raspberry, and Watermelon—into light, ultra-crunchy bites that puff up in size and deliver a punch of flavor with every bite. This innovative process removes moisture while intensifying Jolly Rancher's bold fruit flavors, creating an amplified burst of fruity intensity and the ultimate sensorial experience candy lovers won't be able to resist. 'Jolly Rancher Freeze Dried isn't just a new way to snack—it's a total flavor revolution,' said Vivek Mehrotra, senior manager of equity & activation at Jolly Rancher. 'It's an entirely different way to experience Jolly Rancher—unexpected, playful, and, of course, impossibly fruity.' New Jolly Rancher Freeze Dried is available now in a 3.1oz pack at retailers nationwide. Pro tip: You'll want to grab an extra bag—because with just one crunch, you'll be hooked. Pricing is at the sole discretion of the retailer. SOURCE: ¹ Grand View Research (2024). Freeze Dried Candy Market To Reach $2,376.1 Million By 2030 About The Hershey Company The Hershey Company (NYSE: HSY) is an industry-leading snacks company with a purpose to make more moments of goodness through its iconic brands. With more than 20,000 remarkable employees worldwide, Hershey delivers delicious, high-quality products across approximately 70 countries, generating over $11.2 billion in annual revenues. The company's portfolio includes beloved chocolate and confectionery brands such as Hershey's, Reese's, Kisses, Kit Kat®, Jolly Rancher, Ice Breakers, Shaq-a-licious alongside popular salty snacks including SkinnyPop and Dot's Homestyle Pretzels. For more than 130 years, Hershey has been committed to operating responsibly and supporting its people and communities. The candy and snack maker's founder, Milton Hershey, created Milton Hershey School in 1909, and since then, the company has focused on helping children succeed through access to education.
