09-07-2025
Kansas City Chiefs QB Patrick Mahomes teams with Coors Light for ‘The Patrick Plunge'
In his latest collaboration with Coors Light, three-time Super Bowl champion and Kansas City Chiefs quarterback Patrick Mahomes lets the world into his head.
The latest campaign and commercial introduces 'The Patrick Plunge,' a one-of-a-kind cold plunge experience designed in the head shape of the game's most chill quarterback. Chiefs Kingdom can now step into the chillest place on Earth — inside Patrick Mahomes' head.
Cold plunges have become the go-to ritual for athletes and chill-seekers alike. The Patrick Plunge taps into that same ritual by providing a full-body refresh, all while channeling the chill energy of Coors Light. 60 Kansas City fans can take on The Patrick Plunge and chill like the three-time champ when The Patrick Plunge lands at KC Live! on 7/19.
Visit for a chance to participate with a $15 donation to 15 and the Mahomies.
Grab one of the 45 Mini Patrick Plunges, available starting July 15th, in honor of Patrick's favorite number, at noon ET at for $40, the perfect way to keep your beer as chill as the man himself. Plus, the proceeds benefit the 15 and the Mahomies Foundation.