Latest news with #Careem
Tahawul Tech
9 hours ago
- Business
- Tahawul Tech
Bybit launches MENA Marketing Campaign
Bybit, the world's second-largest cryptocurrency exchange by trading volume, continues to deliver on the promise of borderless crypto lifestyle in a massive wave of Web2 partnerships. Starting in MENA, where its Dubai headquarters is based, Bybit is connecting the dots between Web2 and Web3 with a variety of local partners. The campaign seamlessly integrates crypto into real-world experiences. From gaming lounges to concert venues, sports stadiums to restaurants, and ride-sharing services, Bybit is creating an ecosystem where as accessible as—and potentially more rewarding than, traditional payment methods. These partnerships span entertainment, music, culture, sports, dining, and transportation, allowing crypto assets to empower lifestyle choices. Starting in June, MENA users are introduced to the Bybit brand through advertisements within Careem, the region's most-loved super app. These coordinated ads invite current Bybit users and potential new joiners to discover exclusive deals and offers available directly through Bybit's platform. Bybit's crypto-native services and payment solutions can be accessed via Bybit's app and website, encouraging users to explore how digital assets can enhance their everyday experiences throughout an exciting summer. Powered by Bybit: Crypto as a Lifestyle Leading in financial innovation, Bybit has been committed to shaping the future of crypto to the needs of its customers. It has evolved beyond a marketplace for crypto trading into a lifestyle choice. The partnership with Careem is the latest addition to Bybit's global footprint in collaborations: in Dubai, Bybit Card holders enjoy up to 30% off in services and room rates at the Grand Millennium Dubai; the golden city's Dubai Multi Commodities Centre (DMCC) is a long-term partner of Bybit in innovation and blockchain education. The Bybit Card also unlocks perks everywhere for its users from airport lounges to AI co-pilot subscriptions. 'Our local partners represent some of the most popular lifestyle choices in each community', said Claudia Wang, Head of Marketing at Bybit. 'We are grounded in customer-centricity: there is no real boundary in 'old-school' and Web3 marketing. We are everywhere our customers want us to be. Bybit as the brand is visible, accessible, and relatable across touch points', she shared on the philosophy of the campaign. The range of partnerships and local promotions are expected to cover more regions in the coming months. Over 70 millions of Bybit users possess first-mover advantage as early investors of 'smart money', and the onchain economy stands to provide them a path to financial freedom and elevated way of life. Whatever their needs, their crypto goals are achievable on Bybit's versatile platform for trading, custody, wealth management, payments, and Bybit-only rewards. The new campaign represents Bybit's commitment to making crypto adoption effortless and rewarding through localization, positioning the MENA region as a testing ground for the future of integrated digital finance. Image Credit: Bybit
Business Insider
a day ago
- Business
- Business Insider
Bybit Amplifies Web3 Crypto Lifestyle in Careem App, Launching MENA Marketing Campaign
Dubai, United Arab Emirates, July 24th, 2025, Chainwire Bybit, the world's second-largest cryptocurrency exchange by trading volume, continues to deliver on the promise of borderless crypto lifestyle in a massive wave of Web2 partnerships. Starting in MENA, where its Dubai headquarters is based, Bybit is connecting the dots between Web2 and Web3 with a variety of local partners. The campaign seamlessly integrates crypto into real-world experiences. From gaming lounges to concert venues, sports stadiums to restaurants, and ride-sharing services, Bybit is creating an ecosystem where as accessible as—and potentially more rewarding than, traditional payment methods. These partnerships span entertainment, music, culture, sports, dining, and transportation, allowing crypto assets to empower lifestyle choices. Starting in June, MENA users are introduced to the Bybit brand through advertisements within Careem, the region's most-loved super app. These coordinated ads invite current Bybit users and potential new joiners to discover exclusive deals and offers available directly through Bybit's platform. Bybit's crypto-native services and payment solutions can be accessed via Bybit's app and website, encouraging users to explore how digital assets can enhance their everyday experiences throughout an exciting summer. Powered by Bybit: Crypto as a Lifestyle Leading in financial innovation, Bybit has been committed to shaping the future of crypto to the needs of its customers. It has evolved beyond a marketplace for crypto trading into a lifestyle choice. The partnership with Careem is the latest addition to Bybit's global footprint in collaborations: in Dubai, Bybit Card holders enjoy up to 30% off in services and room rates at the Grand Millennium Dubai; the golden city's Dubai Multi Commodities Centre (DMCC) is a long-term partner of Bybit in innovation and blockchain education. The Bybit Card also unlocks perks everywhere for its users from airport lounges to AI co-pilot subscriptions. 'Our local partners represent some of the most popular lifestyle choices in each community,' said Claudia Wang, Head of Marketing at Bybit. 'We are grounded in customer-centricity: there is no real boundary in 'old-school' and Web3 marketing. We are everywhere our customers want us to be. Bybit as the brand is visible, accessible, and relatable across touch points,' she shared on the philosophy of the campaign. The range of partnerships and local promotions are expected to cover more regions in the coming months. Over 70 millions of Bybit users possess first-mover advantage as early investors of 'smart money', and the onchain economy stands to provide them a path to financial freedom and elevated way of life. Whatever their needs, their crypto goals are achievable on Bybit's versatile platform for trading, custody, wealth management, payments, and Bybit-only rewards. The new campaign represents Bybit's commitment to making crypto adoption effortless and rewarding through localization, positioning the MENA region as a testing ground for the future of integrated digital finance. #Bybit / #TheCryptoArk About Bybit Bybit is the world's second-largest cryptocurrency exchange by trading volume, serving a global community of over 70 million users. Founded in 2018, Bybit is redefining openness in the decentralized world by creating a simpler, open, and equal ecosystem for everyone. With a strong focus on Web3, Bybit partners strategically with leading blockchain protocols to provide robust infrastructure and drive on-chain innovation. Renowned for its secure custody, diverse marketplaces, intuitive user experience, and advanced blockchain tools, Bybit bridges the gap between TradFi and DeFi, empowering builders, creators, and enthusiasts to unlock the full potential of Web3. Discover the future of decentralized finance at Contact Head of PR Bybit
Zawya
a day ago
- Business
- Zawya
Bybit amplifies Web3 crypto lifestyle in Careem app, launching MENA marketing campaign
Bybit, the world's second-largest cryptocurrency exchange by trading volume, continues to deliver on the promise of borderless crypto lifestyle in a massive wave of Web2 partnerships. Starting in MENA, where its Dubai headquarters is based, Bybit is connecting the dots between Web2 and Web3 with a variety of local partners. The campaign seamlessly integrates crypto into real-world experiences. From gaming lounges to concert venues, sports stadiums to restaurants, and ride-sharing services, Bybit is creating an ecosystem where as accessible as—and potentially more rewarding than, traditional payment methods. These partnerships span entertainment, music, culture, sports, dining, and transportation, allowing crypto assets to empower lifestyle choices. Starting in June, MENA users are introduced to the Bybit brand through advertisements within Careem, the region's most-loved super app. These coordinated ads invite current Bybit users and potential new joiners to discover exclusive deals and offers available directly through Bybit's platform. Bybit's crypto-native services and payment solutions can be accessed via Bybit's app and website, encouraging users to explore how digital assets can enhance their everyday experiences throughout an exciting summer. Powered by Bybit: Crypto as a Lifestyle Leading in financial innovation, Bybit has been committed to shaping the future of crypto to the needs of its customers. It has evolved beyond a marketplace for crypto trading into a lifestyle choice. The partnership with Careem is the latest addition to Bybit's global footprint in collaborations: in Dubai, Bybit Card holders enjoy up to 30% off in services and room rates at the Grand Millennium Dubai; the golden city's Dubai Multi Commodities Centre (DMCC) is a long-term partner of Bybit in innovation and blockchain education. The Bybit Card also unlocks perks everywhere for its users from airport lounges to AI co-pilot subscriptions. 'Our local partners represent some of the most popular lifestyle choices in each community,' said Claudia Wang, Head of Marketing at Bybit. 'We are grounded in customer-centricity: there is no real boundary in 'old-school' and Web3 marketing. We are everywhere our customers want us to be. Bybit as the brand is visible, accessible, and relatable across touch points,' she shared on the philosophy of the campaign. The range of partnerships and local promotions are expected to cover more regions in the coming months. Over 70 millions of Bybit users possess first-mover advantage as early investors of 'smart money', and the onchain economy stands to provide them a path to financial freedom and elevated way of life. Whatever their needs, their crypto goals are achievable on Bybit's versatile platform for trading, custody, wealth management, payments, and Bybit-only rewards. The new campaign represents Bybit's commitment to making crypto adoption effortless and rewarding through localization, positioning the MENA region as a testing ground for the future of integrated digital finance.
Mid East Info
2 days ago
- Business
- Mid East Info
Careem Groceries launches AI-powered Grocery List tool - Middle East Business News and Information
New in-app tool simplifies grocery shopping by converting typed or photographed lists into curated product selections Dubai, UAE – July, 2025: Careem introduces a new AI-powered Grocery List tool that enables customers to translate written or typed grocery lists into instant online grocery orders directly through the app. Customers simply take a photo or upload an image of their grocery list, or type it directly into the app. The AI-powered tool scans the list, recognises and extracts each item, and instantly generates a tailored selection of matching products that can be added and ready to check out in seconds – all in one easy-to-navigate page. This seamless process empowers customers to find and select exactly what they need quickly and eliminates the need for manual item searches. Chase Lario, VP of Careem Groceries, commented: 'Our Grocery List tool is designed to transform the grocery shopping experience by removing unnecessary steps and making the process as efficient and intuitive as possible. We know our customers are busy, and we're continuously streamlining our services to ensure they spend less time shopping and more time doing what matters most to them.' Careem Groceries continues to deliver an extensive range of products – from fresh produce to household essentials – within 15 minutes across Dubai and Abu Plus members enjoy free delivery on their grocery and food orders, along with special rates on international money transfers, discounts on rides, home cleaning, Careem Bike, and more. Customers can try the Grocery List feature today by downloading the latest version of the Careem app and selecting 'Groceries' from the home screen. About Careem: Careem is building the Everything App for the greater Middle East, making it easier than ever to move around, order food and groceries, manage payments, and more. Careem is led by a powerful purpose to simplify and improve the lives of people and build an awesome organisation that inspires. Since 2012, Careem has created earning opportunities for over 3.5 million Captains, simplified the lives of over 75 million customers, and built a platform for the region's best talent to thrive and for entrepreneurs to scale their businesses. Careem operates in over 70 cities across 10 countries, from Morocco to Pakistan.
Zawya
2 days ago
- Automotive
- Zawya
Hala reports strong H1 growth driven by operational efficiency and customer focus
Ras Al Khaimah trips grow 11.3% as Hala users rise 15% Hala adds 250 vehicles in H1; 600 more planned 90% of Hala fleet now hybrid; EV trips cut 272.61 metric tons CO₂e Dubai, UAE – Hala, the region's leading e-hailing taxi service and a joint venture between the Roads and Transport Authority (RTA) and Careem, has reported strong performance in the first half of 2025, driven by solid growth in taxi trips, enhanced service quality, and continued progress on sustainability and operational efficiency. Growth and Performance According to Hala's operational data, trips during peak months in Dubai increased by 12%, alongside a 10% rise in active users, indicating steady and healthy demand for reliable, on-demand transportation. In Ras Al Khaimah, a similar pattern emerged, with trip volumes up 11.3% and user numbers increasing by 15%. This growth mirrors wider mobility trends across the UAE, where tourism has remained strong, domestic travel continues to rise, and residents are increasingly turning to e-hailing to complement existing transport options. As city infrastructure evolves to accommodate this momentum, Hala's ability to scale supply without compromising performance or reliability reinforces its role as a core part of the region's urban transport network. Importantly, this growth has not come at the cost-of-service quality. Customer satisfaction remained consistently high at 4.9 out of 5, backed by 98% of all rated trips being marked 'Good' or better - a direct reflection of the professionalism, courtesy, and local knowledge of Hala's captains. Even during periods of high demand, Hala maintained an average estimated time of arrival of under 3 minutes in peak areas and delivered a 93% trip fulfilment rate. Expansion & Sustainability Efforts Hala also expanded its fleet by 250 vehicles during H1, with a further 600 set to be deployed in the coming months. As part of its push toward greener mobility, the company also introduced four new electric vehicles, bringing the overall fleet composition to 90% hybrid. Trips completed by Hala EVs led to an estimated emissions reduction of 272.61 metric tons of CO₂e. By increasing the availability of low-emission vehicles, Hala is making sustainable transport choices more accessible to riders while contributing to broader environmental goals. Operational Consistency Additionally, operational performance showed clear improvements according to the data. Customer contact rates dropped by 13%, low-rated trips (1–3 stars) declined by 25%, and cancellations fell by 17%. These gains were driven by initiatives such as increased taxi supply, closer coordination with franchise partners, and customer experience enhancements, including hygiene standards and curated in-car fragrances, developed through a partnership with fragrance brand Rituals. To help maintain this level of consistency, Hala is continuously investing in Captain training. Over 2,600 new Captains were onboarded in H1 and trained across operational and service modules, while more than 6,000 existing Captains completed refresher training. The sessions focused on the overall customer experience and ride quality, which contributed directly to improved trip ratings and reduced cancellations. Commenting on the strong H1 results, Khaled Nuseibeh, CEO of Hala, said: 'We're proud of the momentum achieved in H1, but more importantly, we remain focused on continuous improvement. These results reflect our commitment to raising the bar for mobility in every city we serve. Whether it's through Captain Care, listening to our riders, or investing in greener mobility, we are scaling in a way that is sustainable, responsive, and responsible.' Captain Well-being A cornerstone of Hala's growth is its emphasis on the well-being of its Captains, who benefit from ongoing development opportunities such as regular training on safety, tech, and service standards, alongside support mechanisms for physical and mental well-being. Top-performing Captains are regularly recognised and rewarded, while flexible scheduling options and financial support programmes are in place to help them balance their personal and professional lives. As demand for tech-enabled, reliable transport continues to grow, Hala remains focused on delivering measurable impact across convenience, service quality, and environmental responsibility. Integrated within the Careem app, Hala continues to play a key role in strengthening urban mobility in Dubai and Ras Al Khaimah. About Hala Hala is Dubai's most convenient e-hailing taxi solution, easily booked through the Careem app. A joint venture between Careem and the Roads and Transport Authority (RTA), Hala leverages Careem's ride-hailing technology and the local knowledge of the RTA to provide the most reliable and convenient rides across Dubai and Ras Al Khaimah. With a motivation to continuously elevate customer experience in public transportation, Hala has unlocked this incredible region by keeping Dubai connected and moving. Media Contact: Tessy Mathew at Q Communications Tessy.m@
