19-06-2025
- Business
- Time Business News
Brad Palmer Greenwich Connecticut: Reviving Startups with Second-Chance Capital
In the serene enclave of Greenwich, Connecticut, a unique approach to venture capital is transforming the startup landscape. At the helm of Palm Ventures, Bradley Palmer has built a legacy of empowering impact-driven startups with the resources to overcome challenges and achieve sustainable growth. Through Palm Venture Studios, the firm offers not just capital but a lifeline for early-stage companies, helping them pivot, scale, and make a lasting difference.
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Palm Ventures, established in 1992, operates differently from traditional venture capital firms. While many investors chase rapid returns, the Greenwich-based firm prioritizes patient capital and long-term success. Backed by a family office with over three decades of experience, it targets startups that have hit roadblocks—whether due to cash flow issues, market missteps, or difficulty raising follow-on funding. The firm's mission is clear: provide second-chance capital and hands-on support to help promising businesses thrive.
This approach has yielded impressive results, with a portfolio of 35 platform companies, 30 add-on acquisitions, and 18 exits, achieving a 21x return on investment on a blended basis. Unlike conventional VC firms that impose rigid terms, Palm Ventures offers flexible deal structures, rapid closings, and even debt restructuring, ensuring founders retain equity and control.
Palm Venture Studios excels at rescuing startups on the brink. Take Camio, an AI-driven video security company that had secured top-tier clients across 14 countries but faced a near-fatal cash crunch. With Palm's investment and strategic guidance in sales and marketing, Camio found better product-market fit and expanded its reach. 'After swimming across oceans, I'm grateful for the Palm team who gave us the chance to survive and thrive,' said CEO Carter Maslan.
Another success story is Goode Health, a startup revolutionizing nutrition to address micronutrient deficits. Palm's operational support and capital helped Goode Health scale its innovative solutions, making wellness more accessible. 'Their partnership has been instrumental in driving positive change in healthcare,' noted CEO Mike Glick.
Based in Greenwich, Connecticut, Palm Ventures is deeply rooted in a commitment to social good. The firm focuses on startups in health, energy efficiency, and workforce development—sectors that align with its impact-driven ethos. This philosophy extends to its investment process, which avoids lengthy due diligence in favor of swift, discreet capital deployment tailored to each startup's needs.
The firm's studio platform sets it apart, offering shared services like business development and operational expertise. This hands-on approach ensures startups don't just survive but build sustainable business models. For founders, Palm Ventures is more than an investor—it's a partner dedicated to their long-term vision.
Palm Ventures' Greenwich headquarters serves as a hub for innovation, attracting founders from North America, Africa, and Oceania. Its focus on second-chance capital fills a critical gap in the venture ecosystem, offering hope to startups that traditional investors might overlook. By blending financial discipline with a passion for impact, the firm is redefining what success looks like in venture capital.
For entrepreneurs in Greenwich, Connecticut, and beyond, Palm Venture Studios is a reminder that setbacks are not the end. With the right support, startups can pivot, grow, and achieve greatness.
TIME BUSINESS NEWS
